One of my man pages is not ranking and does not seem to exist.
-
One of my main pages is not ranking and does not seem to exist. I have gone through every tool on webmaster and yoast. I cannot find an error, but every metric I know of says my page should be on the first page of my target search term. Moz graded it as an A, but It is not ranked on any page. Can someone please help?? my target search is "Jekyll Island Wedding Photographer" my home page shows up on page 2 but this page http://saintsimonsphotography.com/jekyll-island-wedding-photographer/ is my page that does not seem to exist.
I have never had this problem with any of my other businesses. Jekyll island is the next island over and I need this term to rank.
Thank you for any help.
-
Yep. Spot on advice from John. I always like to keep in mind how your page content would sound if you read it out loud. If you're not sure, do exactly that, preferably to a friend and get them to tell you when it sounds like you're labouring the point.
Always, ALWAYS make the user experience your primary focus. If you can clearly explain to the user what it is you're offering - without repeating yourself endlessly- then the search engines will be smart enough to pick this up. Now there's no harm in using your keyphrase (and synonyms) a couple of times throughout your content but only when it's needed for clarity.
I understand how Yoast's SEO plugin can give you green light fever, but as is often the case, less is more.
-
Hi there, I'd recommend looking into using Scripted for this if you're not a strong writer. You can get awesome content for quite cheap.
-
Thank you for the reply. I was wondering if I needed to do just that. I have always tried to get all my bullets green on Yoast and had written that way. Writing is not my strong area at all and has always been a challenge. I will try and implement your points and really appreciate the feedback.
Thanks!!
-
Hey John -
Thanks for coming here and asking your question. From my looks at your site as well, I don't see anything glaring that would keep that page from ranking.
Unfortunately, sometimes Google picks a random page to rank (on small sites like yours this is often the strongest on the site, which is the homepage) and seems unwilling to want to change that ranking page. A few thoughts for you on how to get the correct page ranking:
- Rewrite your content on this page. It is stuffed with keywords (your main keyword appears 10 times, "Jekyll Island" appears 30) and doesn't read naturally. You're writing for 2007-era search crawlers, not 2017-era users.
- Your site is way over-optimized. When I look at your About or Portfolio pages, why are these optimized for specific [wedding photographer] keywords? This doesn't make any sense for users.
- Build links to the page you want to rank. Get some local citations (from Better Business Bureaus, wedding venues, etc) to this page and I bet you'll pop in your rankings.
- Mention different venues where you have shot weddings in that area. This will help give semantic relevance to your page.
Hope that helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Meta descriptions in other languages than the page's content?
Hi guys, I need an opinion on the optimization of meta descriptions for a website available in 6 languages that faces the following situation: Main pages are translated in 6 languages, English being primary >> all clear here. BUT The News section includes articles only in English, that are displayed as such on all other language versions of the website. Example:
Local Website Optimization | | Andreea-M
website.com/en/news/article 1
website.com/de/neues/article 1
website.com/fr/nouvelles/article 1
etc. Because we don't have the budget right now to translate all content, I was wondering if I could add only the Meta Titles and Meta Descriptions in the specific languages (using Google Translate), while the content to remain in English. Would this be accepted as reasonable enough for Google, or would it affect the website ranking?
I'd like to avoid major mistakes, so I'm hoping someone here on this forum has a better idea of how to proceed in this case.0 -
How to Rank Local Website in Search Engines?
Hello, I'm the owner of a rubbish removal company based in London - Frank Rubbish Removal and trying to optimize the website of the company for search engines. Until now, I have hired a couple marketing companies but without success. What I want to achieve is to rank for local keywords in the rubbish removal niche, for example, Rubbish Removal Chelsea, waste clearance Hackney, waste removal Harrow...and similar local keywords. I have spent a lot of money on marketing companies and the website still can't go on 1st page of search engines in the UK. Can you tell me what I can do or who can hire to bring my website on 1st page for the local keywords?
Local Website Optimization | | korado112 -
Need Awesome Examples of Well-Designed Service & Product Pages
I'm looking for some examples of really well built product/service pages that have great conversion points on them. I find most small businesses do a terrible job at highlighting their features & benefits (the "why") for their services and wanted some inspiration from those that are doing a fabulous job.
Local Website Optimization | | JoyHawkins0 -
Landing page, or redirect? Looking for feedback.
If we have a section of our site that we have branded separately from the rest of the site, does it make sense to provide a landing page on our current, high authority site that has content and links off to the separate site, or would just a domain.com/keyword redirect to the page be a better route? Does it matter? I have an idea, but I'd like to get feedback on this. We are a newspaper, http://billingsgazette.com and we have an auto branded site called http://montanawheelsforyou.com. The URL and branding is fubar. We're wondering if we can increase the ranking if we swapped out the http://billingsgazette.com/autos from a redirect to http://montanawheelsforyou.com to a landing page with content and a link to http://montanawheelsforyou.com.
Local Website Optimization | | rachaelpracht0 -
On what pages of my site should I put schema.org structured markup for an Aggregate Review of a Concrete Construction Contractors work?
I have a concrete contractor that I do a site for. He has many reviews from Home Advisor. So I created a Structured Data Markup using HTML5\. I put the the AggregateReview near the bottom of the About Us page at [http://www.skv-construction.com/about-us.html](http://www.skv-construction.com/about-us.html). Question 1: Should I also put the AggregateReview on the home page, or on specific project pages. Question 2: How will Google use the data now if the About page is NOT searched or displayed in SERPs. Does Google display this markup when and where they want to? Question 3: Siince this is a Local Business, should I embed the AggregateReview within the LocalSearch tag. I passed the Google test as it is for the Aggregate Review! But I have the review wrapped in the HomeAndConstructionBusiness tag. Here is the code: "http://schema.org/HomeAndConstructionBusiness"> # Quality Workmanship w 50 Yrs Experience "http://schema.org/AggregateRating"> 4.37 stars-based on 54 reviews at ["http://www.homeadvisor.com/rated.SKVConstruction.18028291.html"](<a) target="_blank">Home Advisor "http://schema.org/PostalAddress"> 10005 Fair Lane <spam itemprop="addresslocality" union=""></spam> IL 60180 (847) 364 0161 ["http://www.skv-construction.com/contact-us.html"](<a)>Contact Us Price Range: All Jobs Custom; Call for Quote or Visit Web Site Would appreciate any help. This markup is so vague, I can see why few people are using it. Maybe you should do a Video training or extended training on how to's. Vernon Wanner 815-332-8062
Local Website Optimization | | VernonWanner0 -
404 error from linking page that does not exist
We migrated our site from php to wordpress about a month ago. All of the old website files have been removed. I ran Moz analytics and get 17 critical 404 errors from linking pages that do not exist. 404 : Received 404 (Not Found) error response for page. http://www.preventivesupport.com/freeestimates.php404010http://preventivesupport.com/freeestimates.phpN/AThe www thing is interesting but freeestimates.php does not exist?
Local Website Optimization | | KrisIrr0 -
Location Pages and Duplicate Content and Doorway Pages, Oh My!
Google has this page on location pages. It's very useful but it doesn't say anything about handling the duplicate content a location page might have. Seeing as the loctions may have very similar services. Lets say they have example.com/location/boston, example.com/location/chicago, or maybe boston.example.com or chicago.example.com etc. They are landing pages for each location, housing that locations contact information as well as serving as a landing page for that location. Showing the same services/products as every other location. This information may also live on the main domains homepage or services page as well. My initial reaction agrees with this article: http://moz.com/blog/local-landing-pages-guide - but I'm really asking what does Google expect? Does this location pages guide from Google tell us we don't really have to make sure each of those location pages are unique? Sometimes creating "unique" location pages feels like you're creating **doorway pages - **"Multiple pages on your site with similar content designed to rank for specific queries like city or state names". In a nutshell, Google's Guidelines seem to have a conflict on this topic: Location Pages: "Have each location's or branch's information accessible on separate webpages"
Local Website Optimization | | eyeflow
Doorway Pages: "Multiple pages on your site with similar content designed to rank for specific queries like city or state names"
Duplicate Content: "If you have many pages that are similar, consider expanding each page or consolidating the pages into one." Now you could avoid making it a doorway page or a duplicate content page if you just put the location information on a page. Each page would then have a unique address, phone number, email, contact name, etc. But then the page would technically be in violation of this page: Thin Pages: "One of the most important steps in improving your site's ranking in Google search results is to ensure that it contains plenty of rich information that includes relevant keywords, used appropriately, that indicate the subject matter of your content." ...starting to feel like I'm in a Google Guidelines Paradox! Do you think this guide from Google means that duplicate content on these pages is acceptable as long as you use that markup? Or do you have another opinion?0 -
Launching Hundreds of Local Pages At Once or Tiered? If Tiered, In What Intervals Would You Recommend?
Greeting Mozzers, This is a long question, so please bare with me 🙂 We are an IT and management training company that offers over 180 courses on a wide array of topics. We have multiple methods that our students can attend these courses, either in person or remotely via a technology called AnyWare. We've also opened AnyWare centers in which you can physically go a particular location near you, and log into a LIVE course that might be hosted in say, New York, even if you're in say, LA. You get all the in class benefits and interaction with all the students and the instructor as if you're in the classroom. Recently, we've opened 43 AnyWare centers giving way to excellent localization search opportunities to our website (e.g. think sharepoint training in new york or "whatever city we are located in). Each location has a physical address, phone number, and employee working there so we pass those standards for existence on Google Places (which I've set up). So, why all this background? Well, we'd like to start getting as much visibility for queries that follow the format of "course topic area that we offered" followed by "city we offer it in." We offer 22 course topic areas and, as I mentioned, 43 locations across the US. Our IS team has created custom pages for each city and course topic area using a UI. I won't get into detailed specifics, but doing some simple math (22 topic areas multiplied by 43 location) we get over 800 new pages that need to eventually be crawled and added to our site. As a test, we launched the pages 3 months ago for DC and New York and have experienced great increases in visibility. For example, here are the two pages for SharePoint training in DC and NY (total of 44 local pages live right now). http://www2.learningtree.com/htfu/usdc01/washington/sharepoint-training
Local Website Optimization | | CSawatzky
http://www2.learningtree.com/htfu/usny27/new-york/sharepoint-training So, now that we've seen the desired results, my next question is, how do we launch the rest of the hundreds of pages in a "white hat" manner? I'm a big fan of white hat techniques and not pissing off Google. Given the degree of the project, we also did our best to make the content unique as possible. Yes there are many similarities but courses do differ as well as addresses from location to location. After watching Matt Cutt's video here: http://searchengineland.com/google-adding-too-many-pages-too-quickly-may-flag-a-site-to-be-reviewed-manually-156058 about adding too man pages at once, I'd prefer to proceed cautiously, even if the example he uses in the video has to do with tens of thousands to hundreds of thousands of pages. We truly aim to deliver the right content to those searching in their area, so I aim no black hat about it 🙂 But, still don't want to be reviewed manually lol. So, in what interval should we launch the remaining pages in a quick manner to raise any red flags? For example, should we launch 2 cities a week? 4 cities a month? I'm assuming the slower the better of course, but I have some antsy managers I'm accountable to and even with this type of warning and research, I need to proceed somehow the right way. Thanks again and sorry for the detailed message!0