Does a DV SSL Certificate Help with SEO more than a standard SSL?
-
I've found information on both sides of the topics, so I'd love to get some thoughts and insights from people here.
Does a DV SSL Certificate have more SEO benefits than a standard SSL certificate?
I understand the "boost" from an SSL is minimal, but is there extra value in the DV? Some have argued that since a DV SSL is "certified", that Google gives it more preference over a standard SSL. While others have argued that a DV SSL is only required for specific types of websites, which is why Google doesn't give them special preference.
Thoughts? Opinions? Proof?
Thanks everyone!
-
There's a old use case, but I can't seems to be able to find it googling right now. I remember reading it before to switch few websites to ssl, at least two years ago.
Anyhow they examined few websites before and after switching to standard ssl (some) and ev ssl (some others), and they found out the conversion rate didn't change with standard ssl, and it decrease with ev ssl.
Why could it be? Not clear. Probably because no one noticed the change to ssl, while ev ssl being so prominent lead some to notice it. And as it often happen if a buyer is not concerned of something and you rise the topic to him you feed a doubt, and when you feed a doubt you delay a purchase, and when a purchase is delayed is potentially lost.
-
I looked after three sites who we upgraded to standard SSL to a DV SSL for reasons other than SEO.
I was interested if there would be any SEO benefit, I could not see any changes that I could link back to the SSL change after a few months of tracking.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Country and Language tags-Running an SEO audit on a site that definitely has more than one language, but nothing is pulling up. I don't quite understand href lang or how to go about it. HELP HELP!
Ran an SEO audit and I don't really understand country and language tags. For example, sony.com definitely has more than one language, but how do I seo check href lang ? Do I inspect the page? etc?
Technical SEO | | Mindgruver0 -
Transferring a site to wordpress and its effect on SEO
I have a site that is hosted on a very old platform and would like to move it to WordPress. We are a surf shop and the summer months are the busiest for us. I want like to make sure that if I transfer my site that it won't hurt our rankings in any way. What would the best way of doing this be? i.e start building the WordPress site and once it is finished, point the domain to it? Will this have any ramifications for our rank? Thank you!
Technical SEO | | FierceFrame0 -
SEO of Social Media Pages
I have noticed something odd about how Google ranks social media pages, and was hoping someone would have a good explanation. When I search for a particular name in Google, the first two results are Twitter pages of two people who share the same name. #1 is an older account with more Tweets, but it has fewer followers, no external backlinks, and the URL is unrelated to the name #2 is a newer account, but it has more followers, a few external backlinks, and the name itself is in the URL. It has fewer overall Tweets, but has Tweeted more frequently over the past several months. #2 is also happens to be in the same City as I am. Given my understanding of Google's ranking factors, I would not have expected #1 to outrank #2. In fact, I would not have expected #1 to even be on the first page. What could be causing #1 to rank so highly? Does it make sense that the age of the account or the number of Tweets would affect SEO at all? Really, I am just trying to understand what are the main factors that determine the ranking of social media profile pages. Thanks
Technical SEO | | timsegraves0 -
SEO value of InDesign pages?
Hi there, my company is exploring creating an online magazine built with Adobe's InDesign toolset. If we proceeded with this, could we make these pages "as spiderable" as normal html/css webpages? Or are we limited to them being less spiderable, or not at all spiderable?
Technical SEO | | TheaterMania1 -
SEO implications of network outage
Hi, Our bandwidth provider has informed us of a forthcoming network outage this weekend, the net result being that around 20 websites will be unreachable for a total of about 1 hour inside a predetermined 3 hour window.In an ideal world we would like to provide a holding page or be able to respond with a "503 Service Temporarily Unavailable" HTTP code, however the complete absence of connectivity means we'll be unable to do this.Does anyone have any ideas about the SEO implications of this kind of downtime? It would be useful to know if there are any actions we can take prior to the outage that could mitigate the impact. We've considered repointing the DNS to other servers, but it's only something we'll do if the negative impact of not doing it is too great.Thanks in advance!
Technical SEO | | Dave3920 -
Canonicalization of index.html - please help
I've read up on the subject but am new at this so I thought I would just put forth a simple question. We want our home page to be referred to as www.domain.com. We want the search engines to find and return this URl in search results. But the page has to have a name and the actual name is NOT to www.domain.com/index.html. This, I believe is what can cause duplicate cotnent issues (not really duplicate but perceived by the serach engines as duplicate content). Is it best to insert http://www.domain.com/" /> in the HEAD section of the index.html page or am I totally misunderstanding this concept?
Technical SEO | | TBKO0 -
Should I ping Each New Article And How Will It Help Me
Hi I am looking for advice to get my new articles out there and my news stories. I would like to know if i should ping my articles and news stories each time i write a new one and if so which ping services do you recommend and what do they really do. Can anyone recommend any other services that i could use to promote my new articles and news stories to gain more traffic. Many thanks
Technical SEO | | ClaireH-1848861 -
Best Joomla SEO Extensions?
My website is a Joomla based website. My designer is good, but I don't think he knows that much about SEO . . . so I doubt if he added any extensions that can assist with SEO. I assume there are some good ones that can help my site. Does anyone know what/which Joomla extensions are must haves?
Technical SEO | | damon12120