What might be exact reasons to vary rankings in countries
-
Our website ranking always fluctuates from US and India. Our primary visitors are from US followed by India. We can see 10 ranking positions difference in these countries whenever we did some changes. Why this? More precisely to say, rankings are inversely proportional like rank drops in other country while improved in one country and vice versa. What could be the possibility? We been facing this from an year and searching for someone who could really make a move on it.
-
If there is something involved with link reclamation, then this is a very involved potential issue. Meaning, I am not sure someone can figure this out on a forum. If you need help, I recommend contacting Alan Bleiweiss, he is an awesome forensic SEO. http://alanbleiweiss.com/
I will leave you with one recommendation. Don't look so much to your competitors as to what is best for your market. I recommend doing your own audience research. While your major competitors might be the same in the US and India, the relevance and needs of your audience are different. This comes out subtly in many instances of SERPs as the results are a blend of over 200 factors and those factors are different in each country version of Google. They do their own testing based on that market not the world wide market.
Stick to your site and what might be causing the ranking changes on a per page/per topic basis in each country. Separate them and work at this problem from a technical and user perspective.
-
Hi Kate,
Thanks for the answers. We have same content for US and India like our competitors as the niche is globally popular and accessed. Our competitors are almost same in India and US as the industry is globally extended. We don't see this ranking pattern for any of our competitors. Just wonder why exactly the rankings are hitting each other in these countries. I wonder any backlinks have triggered the Google algorithm. Do you think so? Coz we noticed this post the link reclamation process.
Thanks
-
There are a number of reasons this could happen.
-
Your content's relevance to the Indian market vs US market. Have you differentiated it? Do you need to?
-
The competitive markets are different. Your set of competitors is different in each country.
-
Google US and Google IN work separately from each other. Point: Google Germany and France recently updated their image search to match other Google properties, many years after the change in the US.
Ranking the same in the US and India is not an expected thing.
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is the size of website a ranking factor?
I've heard it said that by increasing the number of pages on a website (by adding new content) that this in iself can boost a site's ranking. Is this an old wives tale or is there a grain of truth here? My website - www.skydas.lv metāla durvis Metāla durvju montāža - http://sosdienests.lv
Web Design | | Felter0 -
How to optimise non-homepage to beat homepage in rankings? Are we on right path?
Hi all, We have a page with "keyword" in slug like "website.com/keyword" where our homepage is "website.com". This "keyword" difficulty is very high, so every minor factor contributing here and we have noticed competitors' pages with "keyword" in URL ranking. Then we also planned to rank this page "website.com/keyword" and interlinked high, so it'll be favoured by Google which didn't happen. So may be we should reduce the interlinking to homepage and optimise this keyword page more to rank for this keyword. Still I doubt the chances of ranking this page is difficult and need much more. How to make this page ranked replacing homepage? If there are no options for this, we are planning to redirect our homepage to this page; so Google will slowly adopt it. Suggestions please. Thank you.
Web Design | | vtmoz0 -
Will interlinking using dynamic parameters in url help us in increasing our rankings
Hi, Will interlinking our internal pages using dynamic parameters(like abc.com/property-in-noida?source=footer) help us in increasing our rankings for linked pages OR we should use static urls for interlinking Regards
Web Design | | vivekrathore0 -
Old school HTML and rankings
How does really old school HTML (with inline CSS and a boat load of markup errors) affect modern SEO? I'm talking purely rankings, not conversions or bounce rate etc.
Web Design | | DavidWilsonSEO0 -
Am I on the right track -- still not seeing results in rank, traffic, etc.
I am a complete novice, but I tend to learn quickly. My site is one year old, and I have very low traffic. I also rank poorly. I have recently learned a ton, and made some changes: 1. Put in meta no follow, no index tags on certain pages 2. Found and fixed some horrid content -- I had forgotten to finish certain pages (!) and they had been left up for months -- a good example is /California-homeschool.html basically said "Washington homeschool, blah, blah, blah" for about 8 months before I fixed it (!) 3. Added new content, changed the look and navigation of the site, added social media links and have been working to build those up (FB, Twitter, etc) 4. Started blogging regularly. Those are the main things I have done. I plan to continue to add content, tweak the navigation, and blog regularly. From what I can tell, link building should happen organically. My question is: Am I on the right track? Here is a link to my site: http://www.i-school-at-home.com Am I missing anything -- there seems to be so much info out there. Because there is a time lag between making changes and seeing results, I just would love to know if I am on the right track, before I devote more time to this strategy. What I would like to do is be the #1 homeschool website (long term goal) and generate revenue (eventually) from affiliate marketing and creating my own curriculum and resources. Thank you!!!!!!
Web Design | | WendyKKelly0 -
What reason would scrapers, and syndication sites outrank all of our content?
Typing in any of our titles for content, scrapers and content syndication sites all outrank us by quite a bit. What is the main reason for this usually? I started noticing this happening quite a bit this year, and think maybe it has to do with panda. Has anyone figured out the reasoning?
Web Design | | upbuiltgames0 -
Site Ranks on Page 1 - Would launching new site hurt that
Hello, I currently have a website ranking in the top 7 for my main keyword. The website was built in 2004 and is definitely outdated, yet still ranks very high and brings in business. If i launched a new site on this domain, what would happen to my rankings? Would they drop? would they rise? If i don't launch the new site, will this site eventually drop due to being old and outdated? Any advice would be helpful...
Web Design | | Prime850 -
Advice on migrating from .com to .co.uk without dropping in rank?
I have a retail business in the UK whose website has *.com address and it has taken 3 years to reach a page rank of 3. We are building an updated site which will have a completely new url structure and optimized for SEO. We are considering launching the new site at a *.co.uk as we understand this will have advantages in local search and ranking as we are primarily targeting UK traffic. Does anyone have comments on **.com vs .co.uk and/or have any advice on how to handle the migration while minimizing any drop in traffic and ranking?
Web Design | | brian.james0