Changing posts that target same keyword to target SIMILAR keywords
-
Hello, I'm new to SEO and until the last year I was not aware that creating content that target same keywords would make Google choose only one to rank better.
Can I leave the best page (highest ranked one) as it is and change the rest that target the same keyword to target similar keywords ?
Just a simple example: I have two pages targeting "best supplements to muscle gain"
Leave the best one targeting that keyword and now I change the content of the other to target "best supplements for muscle size"
This is the smartest move or I'm missing something here and will make things worse ?
Ex: maybe some of tthose pages with same keyword arent ranking for the keyword I want but are ranking for another one that I dont know.
I'm really insecure about making changes and end up getting worse results..
Thank you (sorry for my bad english)
-
Glinski,
You should not be insecure about changes to your content. Remember content is designed for the target audience and if one page is geared towards muscle size and the next is muscle gain then the content of those pages should be written to reflect those ideas. This does not mean you need to be exact with the keywords. The meaning of the content needs to reflect what you want to rank for. So if both pages have similar content google will show the best content that is related to the users search intent. So you have an opportunity to rank for two separate keywords by changing the content on one page to more closely match the users intent "Muscle Size" or Muscle Gain" These are 2 very different ideas and can be easily differentiated with good content.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Chasing a particular keyword (and failing)
Hello, Its probably the most common and annoying questions, but I'm pulling my hair out a bit (not helped by not really knowing what I'm doing). I'm trying to optimise this http://www.architecturaldecor.co.uk/collections/antique-door-handles collection page for the main keyword 'antique door handles' secondary keyword 'antique door knobs'. Mid February I changed the URL, title and description and it started to move up the rankings, I then tidied up the descriptions, titles, ALT tags for all the products in that collection and it moved up to #13 quite quickly. However over the last 10 days it dropped down page 2 and today it's down to page 3. Whats more frustrating is 90% of those ranked in front of me don't actually sell antique door handles. When I tidied up the products in that collection I was increasing using the term 'antique door handles'. Any suggestions would be really, really welcome, have I overdone 'antique door handles' in the product descriptions. Thanks in advance, Paul.
On-Page Optimization | | archdecor0 -
Theme create category page stuffed with Keyword
Hi All, Quick question and I think I already know the answer but wanted to get a second opinion. We have a ecom site running woo commerce and the theme is coded to insert the product category name under the product name on the category page. This has resulted in the category page being stuffed with my keyword 'sofa beds'. Am I right in thinking that in the eyes of Google this page will be penalised for over use of my keyword or does Google view category pages differently? Thanks in advance
On-Page Optimization | | Jon-S0 -
Google Crawl Errors from vbseo change
We have vbseo setup on our site and for some reason a setting was changed unexpectedly and was un-noticed where it changed the URL of all the pages and so none of our pages were getting indexed by google any longer due to 401 errors. Most of our SE traffic fell off. We discovered the issue a couple weeks ago and we changed the setting back so that the URLs are the same as they were originally before but in Google webmasters it's still showing crawl errors and our search engine traffic hasn't recovered at all. We have sitemaps being sent daily.
On-Page Optimization | | RudySF0 -
Same keyword for almost same content
Hi all! my site deals with a concept called "motivation" in two different categories: motivation for teachers (related to kids) and motivation for parents (related to kids all well). These two categories (in different pages and in different menus) deals with the concept through different perspectives. BUT the keyword to optimize the pages is the same. Due to the structure of the web I've been given I am in this position. I can't redesign the web (I'm not allowed to do it). Any solution related to the keyword? Should I maybe optimize one page with the keyword and in this page have a link to the other not-optimzed page?Any ideas? Thanks in advanced.
On-Page Optimization | | juanmiguelcr0 -
Keyword distribution in the whole site
I've been taught during a SEO course that the whole site has to contain the chosen keywords with a fixed proportion of optimized pages, that should be like this: 50% of pages optimized on the most relevant keyword (just one keyword) 25% of pages optimized on secondary kewords (depending on the size of the site, could be a few pages for each secondary keywords) 25% of pages on long tail keywords. the teachers was a very respected SEO professional, but I've never seen this strategy anywhere in other articles or SEO guides. what do you think about it?
On-Page Optimization | | DavideM
It's true that it brings visibility for the top keyword?
does it lead to cannibalization?
what others strategy do you use?0 -
Changing the Home Page Title
The following question is for an eCommerce site: We have a home page title that has been the same for a few years. I would like to keep the keywords that already exist, but move them into different positions based on seasonality. Format will be (company name) | (keywords). Current format (company name) - (keywords). Rest of the page titles onsite are formatted (keyword)/(product name) | (company name) I think having the same keywords, but in a different order wouldn't hurt us in the SERPs. What are your thoughts?
On-Page Optimization | | kennyrowe0 -
Optimization of keywords in singular and plural
By Google Traductor: Hi, two questions:
On-Page Optimization | | romaro
1. What about the optimization of keywords in singular and plural?Do you recommend use landing pages in the plural and singularwords? as different results on Google searches in the plural andsingular.
2. Do you think that is a good strategy to generate a sitemap tosearch results pages based on searches by users of our site? Weplan to start generating a sitemap with a top 500 of the most popular searches and then scroll through to 1000, 2000, and more0 -
Keyword Self- Cannibalization
I have a question about Keyword Self Cannibalization. I have a web page which is targeting the main keyword as "sarees". But this same page has internal linking from the keywords Benarasi Silk Sarees, Silk Saree, Traditional Sarees, cotton sarees,etc to their respectve pages. We are optimizing those pages separately for their respective keywords as well. When I run on-page report card for these web page from seomoz tool, I got an error says "Avoid Keyword Self-Cannibalization". Is this due to the internal linking from these keywords? Can anybody recommend a solution for this problem?
On-Page Optimization | | semvibe1