How to deal with Pages not present anymore in the site
-
Hi,
we need to cut out from the catalog some destinations for our tour operator, so basically we need to deal with destination pages and tour pages not present anymore on the site.
What do you think is the best approach to deal with this pages to not loose ranking?
Do you think is a good approach to redirect with 301's these pages to the home page or to the general catalog page or do you suggest another approach?
tx for your help!
-
Tx Tim for the answer, it make sense.
I explain you in more details my site structure:
site.com/destinations - hub for all the destinations
site.com/destinations/tanzania - single destination page
site.com/tours/tanzania-tour-1 - single tour page
site.com/travel-category/cultural-tours - a second way tour are organized, for travel category.
So lets say i dont want to sell anymore the destination Tanzania and all his related tours. In the case i want to keep the ranking for the destination and tours i would need to 301 redirect the destination Tanzania to the more general page site.com/destinations and the site.com/tours/tanzania-tour-1 page to site.com/travel-category/cultural-tours since this is a cultural tour.
Does this make sense?
-
I wouldn't divert them to the homepage, the content has to be relevant. As Tim says keep them or redirect/create a page that does have relevant content.
Like Advice/comparisons/alternatives -
completely agreed with Tim.
-
Hi there, I think this is a mixed question about meeting the needs of SEO and your customers. You could naturally allow some pages to 404 if you no longer wish to rank for a specific location or as an alternative you could as mentioned above 301 certain pages to a new page of a similar or relevant topic/destination.
Managing a users experience and not having a 404 is probably best, maybe a specialised landing page which keeps the destination is of use... you could use the page to still rank for this destination, but maybe suggest alternatives within the vicinity, this might be useful for hotels on a local level and still lead to conversions. For larger scale alternatives say at a country level this may be more difficult as the user is probably already set to visit a specific destination, as such a 301 to a higher level category maybe more appropriate unless you want to clarify to the user that this location is no longer available.
If you still wish to rank for these old pages/destinations, it is probably best to keep them in place or redirect to a similar page.
Hope that is ok.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Over 40+ pages have been removed from the indexed and this page has been selected as the google preferred canonical.
Over 40+ pages have been removed from the indexed and this page has been selected as the google preferred canonical. https://studyplaces.com/about-us/ The pages affected by this include: https://studyplaces.com/50-best-college-party-songs-of-all-time-and-why-we-love-them/ https://studyplaces.com/15-best-minors-for-business-majors/ As you can see the content on these pages is totally unrelated to the content on the about-us page. Any ideas why this is happening and how to resolve.
Technical SEO | | pnoddy0 -
On our site by mistake some wrong links were entered and google crawled them. We have fixed those links. But they still show up in Not Found Errors. Should we just mark them as fixed? Or what is the best way to deal with them?
Some parameter was not sent. So the link was read as : null/city, null/country instead cityname/city
Technical SEO | | Lybrate06060 -
Similar pages on a site
Hi I think it was at BrightonSEO where PI DataMetrics were talking about similar pages on a website can cause rankings to drop for your main page. This has got me thinking. if we have a category about jumpers so: example.com/jumpers but then our blog has a category about jumpers, where we write all about jumpers etc which creates a category page example.com/blog/category/jumpers, so these blog category pages have no index put on them to stop them ranking in Google? Thanks in Advance for any tips. Andy
Technical SEO | | Andy-Halliday1 -
ECommerce site - Duplicate pages problem.
We have an eCommerce site with multiple products being displayed on a number of pages. We use rel="next" and rel="prev" and have a display ALL which I understand Google should automatically be able to find. Should we also being using a Canonical tag as well to tell google to give authority to the first page or the All Pages. Or was the use of the next and prev rel tags that we currently do adequate. We currently display 20 products per page, we were thinking of increasing this to make fewer pages but they would be better as this which would make some later product pages redundant . If we add 301 redirects on the redundant pages, does anyone know of the sort of impact this might cause to traffic and seo ?. General thoughts if anyone has similar problems welcome
Technical SEO | | SarahCollins0 -
Can a Joomla template ruin a sites on-page seo?
Have been looking into a potential clients site that performs really badly, when I took a look in 'googlebot view' I see that every on page link appears- [visit camp26.biz] clients link title as expected insures against a negative affect. But having that as the first two words of every link title/anchor in the eyes of Google would seem to be something to be concerned about? Have tried searching for answers to this online but template providers are so prevelant everywhere I can't find any decent information on this issue. If anyone can throw some light on this for me it will be much appreciated : )
Technical SEO | | steve821 -
SEOMoz is finding jpegs on my site and reporting them as pages with missing meta titles
SEOMoz has just done a crawl of my site, and found 600 pages with missing meta title errors. When I have checked the list of these pages, they are all jpegs and not pages. Why is SEOMoz reporting that this .jpg files have missing meta titles on my site, which is www.webmakercms.com? SEOMoz has run several crawls of my site and this is the first time it has brought up this list of jpegs as errors and I don't understand why?
Technical SEO | | mfrgolfgti1 -
301 lots of old pages to home page
Will it hurt me if i redirect a few hundred old pages to my home page? I currently have a mess on my hands with many 404's showing up after moving my site to a new ecommerce server. We have been at the new server for 2 years but still have 337 404s showing up in google webmaster tools. I don't think it would affect users as very few people woudl find those old links but I don't want to mess with google. Also, how much are those 404s hurting my rank?
Technical SEO | | bhsiao1 -
Non-www home page indexed, but www for rest of site
Hi there, grateful for any ideas on why this is happening: http://www.google.co.uk/search?q=site:www.vitispr.com vs http://www.google.co.uk/search?q=site:vitispr.com Google seems to be indexing and caching vitispr.com for our home page but the www. versions for everything else. As you can see the second query finds the home page. Any ideas why that might be? Other info that might be relevant: non-www etc. are all 301'd to www versions. moved domains/urls etc. around in March of this year and for a week or we were redirecting to the non-www version webmaster tools says 'www' preferred Thanks!
Technical SEO | | JaspalX0