Do header tags impact the rankings much?
-
Hi all,
I have gone through some posts and comments where it's been mentioned that header tags will be considered as any other content on page. Is that really true? Writing up more relevant header tags as per the page topics doesn't have any impact? I would like to know the updated importance of header tags in today's SEO.
Thanks
-
Hi there,
Your title is important, a single H1 is important and then you should use a good hierarchy of H2, H3, H4's etc. So to answer your question, yes! Make sure you review all your pages and their H1s (one per page) and the rest of the H's!
Hope this helps. Good luck!
Katarina
-
Not only hare H1 tags incredibly important, but so are H2, H3, H4, H5, H6...in that order. Make sure you only have 1 H1 tag, but you can have multiple H2-H6 tags.
-
H1 tags are hugely important, yes. It is a giant arrow to Google pointing to that keyword and essentially saying "Hey! This is what this page is about!"
-
Hi,
H1s have always been a major ranking factor. There have been plenty of trends in SEO that have come and gone, but h1s have never lost their significance.
In Moz’s most recent search ranking factors survey, the importance of tags (included in “Page Level Keyword & Content-Based Metrics”) is the third-most influential ranking factor group.
Hope it helps!!
Thanks
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
PDFs With No Index Contribute To Page Ranks?
I have a question I'm hoping you can help me with. If I upload a PDF and add a no index under the meta robots index so that the PDF doesn't appear in search results when I send people the link to this PDF, does it still contribute to my site traffic/ranking etc? Basically we are deciding whether to put some PDFs with pricing options etc onto our website or on a google drive. We will be sending the links to potential clients. If visitors clicking on the link would still help with increasing traffic and increasing our google rank (without that PDF showing in results) we thought this might be the best solution.
Algorithm Updates | | whiterabbitnz0 -
Suddenly ranking dropped in US: What actions required to retain?
Hi Moz community, Our website has global audience, visitors and clients. Suddenly our website dropped in rankings for main keyword in US; which is our primary targeting country. Not sure why? This is been happening for last 2 months, we waited it to recover and now trying to fix if we can do anything about it. Is there anything wrong with back-links? What might be the factors contributing here for global website? Thanks
Algorithm Updates | | vtmoz0 -
Desk top rankings differ from mobile rankings
Hi there! We are working on clients site for SEO. We have noticed that our clients 'desk top search results' on Google differ from the 'mobile / tablet search results'. For the desktop - the client is in the top 4 results of page one for Google, but for mobile / tablet results they are at the bottom of page one. We converted the clients site to be responsive 6 months ago. We have been through Google webmaster tools and made all suggested alterations. All programming is to a high standard. Competitors all seem to keep their current rankings - whilst our clients seem to drop. Any suggestions what the issue is would be very much appreciated 🙂 Thanks in advance. Phil. . We re-built their website so that it was responsive. We have been But -
Algorithm Updates | | Globalgraphics1 -
Can you rank without spending lots of money?
Hello Everyone, This is a general question, and its one I have been thinking about recently because I am working on promoting couple of websites. I want to know if it is still possible to make websites rank consistently without spending lots of money. I am self employed, and 5 or so years ago, I remember I did all my own link building/content for about 6 or so websites that I owned, and I managed to make most of them rank consistently. I am not in the SEO business, and I have not touched any SEO type of work for about 5 years now. And I always did it for my own websites/business. I know this is a fast moving industry, and my general knowledge may be a bit out of date. I kind of get the feeling that the days of when small business owners could make a website rank on a shoe string budget and make a bit of money with an online business may have died or is dying. I am a realist and I know that only a very tiny percentage of websites make really good quality/fresh content that everyone wants to reads. I know a common advise is that you should create a site with such amazing content that everyone talks about you and mentions/links to you without you even to need to do any link building. But in my opinion (I could be wrong), but I feel that this probably happens to less than 0.01 percent of websites. And I also know even third rate websites with blogs or content sites charge to post an article with a link. So this makes me think that nowadays you need a good budget and plenty of time to make a website rank. Am I wrong? In today's internet, do you need to spend money to rank? I genuinely want to know peoples experience and or opinion on this subject. Thanks.
Algorithm Updates | | Ryan.Shahed0 -
What is the impact of HTTP/2 on SEO ?
I think it's good for the user experience and speeds up websites, especially if your site has a lot of requests. But i'm not sure if there are other side effects, and if there's an impact on SEO or technical configuration. Most of my websites are built with Wordpress, some with Joomla.
Algorithm Updates | | Croco_Web_Solutions1 -
Site refuses to improve rankings. Can someone else put a set of eyes on this for me and see what I am missing?
Hello! We've been successful with over 40 clients and getting them to great results in our industry, insurance. We recently acquired a new client who had an existing website with prior SEO results a very spammy blog and many spammy links. We've removed many of the blog articles and links using the Google Disavow Tool We've been monitoring this site in a campaign on Moz, but we're seeing zero improvement week to week. Can someone put another set of eyes on this and see if we're simply just missing something? Results for all 30 of our tracked keywords, zero are in the top 50! I would guess this was an algorithm penalty, but it has been 3 months now since we've made the changes and nothing is changing... not even a little bit! Any help/suggestions would be GREATLY appreciated. Thank you and enjoy Labor Day weekend!
Algorithm Updates | | Tosten0 -
New Zealand rankings - Is Google taking city into account now?
I've just noticed over the last 24 hours that Google New Zealand seems to be taking city into account with the search results - when I search from Christchurch - I get CHCH companies and Auckland results when searching from Auckland. I would like to rank my client nationally - any tips? Has anyone else noticed this? I need to be the top of Google for my keyword throughout the country. Any articles that could help? Kind regards, David
Algorithm Updates | | David_Buckingham0 -
When did Google include display results per page into their ranking algorithm?
It looks like the change took place approx. 1-2 weeks ago. Example: A search for "business credit cards" with search settings at "never show instant results" and "50 results per page", the SERP has a total of 5 different domains in the top 10 (4 domains have multiple results). With the slider set at "10 results per page", there are 9 different domains with only 1 having multiple results. I haven't seen any mention of this change, did I just miss it? Are they becoming that blatant about forcing as many page views as possible for the sake of serving more ads?
Algorithm Updates | | BrianCC0