Ranking in .com .fr .de but not in my target .cz serp?
-
Hello,
our website is targeted for the Czech Republic. When I monitor our rankings, we have very high rankings in all of the other SERPs like .com and .fr .de but we are in the very end of CZ serp.
Not CZ is the only SERP where we have two languages (Czech which is on subdomain cs.domain.com and domain.com which is for english). Now i am concerned about the example.com.
Why is it not ranking at all (very low in czech serp like 130 vs 10-15 in other serps)
We have used href lang tags to specify the language
I think
- Can it be because of my cs. domain is optimized for a keyword which is not the example.com keyword ? (I think this is not the reason) - my example.com domain optimization is for "Kids clothes in Czech Republic" but cs domain for "Used clothes in Czech Republic"
- is it a linking issue? Should I have more local Czech links?
Im out of ideas.
-
Did you try to add a third hreflang annotation like this?
You can assign more than 1 hreflang annotation to an Url.
Maybe you could test this idea for a subfolder that you can easily track on Search Console.
-
Mmm... now I understand your question, and - yes - that sounds weird.
Sincerely, without knowing the site and for what keywords it doesn't rank with its English version in CZ for English queries, I cannot give an answer.
-
Hello,
Thanks! That is a great answer. My question was not more why is not my subdomain ranking but why is not my example.com domain ranking for English queris in Czech SERP.
This would mean that if a person googles in google.cz "Cars in Czech" they should get my example.com domain and if they google in Czech language they get my cs. domain.
My issue is that example.com is ranking everywhere except in google.cz for english terms. (subdomain is not an issue, its ranking). I analyzed the keyword difficulties and this is not an issue. English terms in google.cz are lot easier in KD than in google.com for example...
-
If the sites are in two different languages, then canonicalizing the CZ version to the EN version is not only a mistake: it's stupid because you're telling Google: "Hey, this is the Czech version of the site, but I don't care... so show the English version to Czech people".
Even if the two sites have the same language but target different markets, it would be wrong cross-canonicalize one of them.
The use of the hreflang is a win-win also for this reason: avoiding duplicate content issues... so, if you cross-canonicalized the two sites, quit that canonicalization ASAP!!!
Then, regarding how the hreflang has been implemented by you, that is ok... albeit no positive response can be given in a Q&A without seeing the actual code.
Finally, regarding why your CZ subdomain is not ranking in google.cz as the English version does elsewhere... the answer is easy (at least in theory, as - I repeat - no real answer can be given without knowing the website): your cz subdomain is a separate website and probably doesn't have a strong link profile, at least not as strong as its competitors.
And, no: even if your english website has a strong link profile, it is not helping at all the cz subdomain.
-
Hello,
Yes they are the exact same except different language.
What do you mean? That we canonicalize the cs.example.com to example.com? E.g the homepage of example.com has <link < span="">rel="canonical" href="https://example.com/"></link <>
Reading online I see that this is not recommended. I changed the double tags now that the one href lang tag is just "En" and others "cs-cz". This is correct I presume?
-
We are using a classified advertisement palfrom Osclass which does not support this. But this can not be the reason why my. Com domain ranks in other serp but not CZ, can it?
If it is then I will only choose one language and rank that.. But yes os class for some reason still does not support language tags. I can not use same database to install to /CZ the community has tried this.
So you think because I have cs subdomain and the main domain my rankings in Czech serp are so. So much lower? (were talking about. Com ranking from top 10-15 in all other serps and 120 in CZ. The keyword difficult is not so much different for example for Co.uk and CZ for English terms.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Page Rank Flow
I wonder if someone can help me understand clearly page rank flow. If we have a website with a Home page, Services, About and Contact as a very basic website and the page rank will flow to each of those pages from the Home page (i'm not including internal linking between pages or anchor text from the home page content - this is a question purely about home page flow via the main navigation). If the Services page had 3 drop down pages. Would the home page rank also flow to each of these or is it going to the Services page which then distributes it to the three drop down. So instead of Home page rank flowing to 3 pages 33% each - it is flowing to 6 pages 16.6% each. Or is it flowing to 3 pages - 33.3% then the Services pages get a third of 33.3% ->10.1% I know this is simplifying it all a great deal- but it is the basic concept I am trying to grasp on this simple example. Thanks
Technical SEO | | AL123al0 -
Added Schema and Rankings Went Down
Hello - We launched a schema plugin for our WordPress site to make our blog seen as articles and main page as an organization. The day after, we saw a dramatic decrease in Keyword rankings but our website health improved with Google. Any thoughts on what could be causing this?
Technical SEO | | Erin_IAN0 -
Not ranking - Scarped content
Hi, I have a problem with a website, that never compe up with before. The website is: https://www.enallaktikidrasi.com It has a bunch of excellent articles, good enough on-page SEO and a medium backlink profile. However, it is ranking just for very very few keywords. The major problem is that there are original articles that searched by their title won't appear in top100 results but they will appear in other websites that scapre them (even if they give a backlink to our original article!) Also, the website has good rankings in Bing and Yahoo but not in Google. There are keywords ranking in #1 in Bing but nowhere in top10 pages in Google.... I am guessing for 3 issues: 1. Majestic shows a very low trust score (just 13). However, the website has not got any kind of penalty in the last 3 years. 2. There are many scarpers. The odd is that scarpers with no real value outrank our content. (Scarpers with almost zero backlink profile) 3. We ran Sucuri on website as there were a large bots attack. Is there a correlation between it bots attack and Google results? (but why not in Bing and Yahoo too?) It seems like Google underestimates the website when indexing websites for some reason. Moreover, some of the articles are really the best around but the keywords they are targeted are not either within the 30 first pages... Any help?? Thanks..
Technical SEO | | alex33andros0 -
GWT - International Targeting
By selecting a country in the Country Targeting section of GWT what effect does this have? For example if I select UK will this boost rankings on google.co.uk and decrease them on google.com etc? If we are based in the UK but our customer base is worldwide should we not select anything?
Technical SEO | | twitime0 -
Google Trusted Ranking effect?
We are looking into getting the google Trusted badge. We meet the requirements and now just deciding if it is worth the time to do it now or later. Has anyone noticed a difference in your organic rankings or PLAs with it. What about conversion rates? Any input would be great!
Technical SEO | | DoRM0 -
Rankings for Google Play Pages
Hey all, I'm relatively new here and certainly new to posting in the forums and interacting with the community but I hope to be much more active in the coming months. I have what might be a silly question regarding search results for a Google Play store-specific query. The company in question has their main North American app that's been out for a month and a half and then an International version that was released just a few days ago. If you run a Google search (NOT a search witin Google Play) for 'Google Play Company Name' the more recent (but less used and ultimately less important, at least for the time being) International app is higher in the SERP than the more used and reviewed North American app. I'm guessing that this is something that will correct itself over the next week as the North American app establishes itself as the more important of the two, but I figured it couldn't hurt to ask just in case there's something they can do to affect the results a little quicker. Any advice, input or just a verification of my guess would be greatly appreciated!
Technical SEO | | JDMcNamara0 -
Best Strategy to Rank Wordpress Category
Does anyone some suggestions for best practices when trying to rank categories using Wordpress? Unless you filter it, a category provides a complete list of all posts in that category. I can add a good title and description but am not sure beyond that. Has anyone tried using a sticky post in the category and putting keyword body text in that? Lookin' for ideas.
Technical SEO | | waynekolenchuk1 -
Getting images indexed in the SERPS
Good Afternoon form 13 degrees C totally Sunny Wetherby UK 🙂 Am i right in thinking that the only way to get images appearing like this in your serps: http://i216.photobucket.com/albums/cc53/zymurgy_bucket/innovia-merchant-immages-serpscopy.jpg is to be hooked up to Google Merchant? Which kind of means if the sight your working on has no images then this type of enhancement is out of bounds? Thanks in advance, David
Technical SEO | | Nightwing0