Republishing posts
-
Hi to all,
If we delete a post from a blog then rewrite it with more content will google consider it duplicate content or should we add 301 redirect?
-
I would not delete. I would not redirect. I would publish the improved post on the original URL.
Don't disrupt your assets.
We are always improving our content. Doing a major rewrite of a couple articles per week now and will not finish for a couple years. All of this stays on the same URL.
-
Masonman,
You should not delete the post. 301 redirect it to the new content. This way you will maintain link juice and any traffic receive to the old content will then be directed to the new.
Thanks,
Don Silvernail
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
A grade optimised posts not showing in SERPs
Hi all, I've been using Moz to research, optimise and grade a broad range of copy and blog posts over the years. After the optimisation process I've always seen a relatively quick improvement of pages/posts in SERPs. I am currently working on a new website launched earlier in the year on a subdomain. There's a sitemap, fresh content added every month and the site has an verified Google Analytics and Search Console account. The content is quite niche with low traffic data for related terms, however, I am finding that after three or four weeks the optimised posts aren't displaying in the top 50 results in Google. These are the posts: https://sykeshome.europe.sykes.com/cut-the-cost-of-customer-support-use-a-work-at-home-model/ - optimised for "Cut the cost of customer support" (and also "Cut the cost of customer support: use a work-at-home model") https://sykeshome.europe.sykes.com/quality-and-compliance-in-a-work-at-home-environment/ - optimised for "Quality and compliance" (and also "Quality and compliance in a work-at-home environment") As a new website launched on a subdomain there aren't currently any inbound links, but I wanted to know if I am simply being impatient in expecting the above posts to rank higher (if only slightly), or if there could be a reason optimised content with a Moz A grade isn't showing in the first 50 results. Any advice or pointers would be much appreciated. Jonathan
Intermediate & Advanced SEO | | JCN-SBWD0 -
Is surfacing top blog posts with read more link could create a boost in traffic to main domain?
Hi mozzers, Because our blog is located on blog.example.com on powered by Wordpress and currently can't migrate it to the main domain, unfortunately. Since we would like to grow our main's domain organic traffic and would like to test an option that could help us leverage the traffic of the top blog posts content. There is a Wordpress API that would allow us to get 100-200 words(snippet of the blog post) from the blog posts into the main domain that would provide a "Read more link" linking back to the blog.
Intermediate & Advanced SEO | | Ty1986
Is this even a good idea assuming we would make sure content is not identical?0 -
Effect of Publishing Blog Posts Resembling Classified Advertisements
Our site (www.nyc-officespace-leader.com) markets commercial real estate for lease in New York City. Any potential negative impact in terms of ranking and traffic by using our blog post in an unconventional manner? I am considering publishing a weekly post describing the latest commercial listings for lease. The post would be formatted and resemble classified advertising appearing in such newspapers as The New York Times. The ads are concise and appealing. Property listings drive a high click thru rate, so I believe blogs posts based on property listings and formatted like old newspaper ads might really improve visitor engagement. Each add could have a link to a corresponding listing page. Would using the blog in this manner every week have a detrimental effect or could prove beneficial? Thoughts??? lr6MIiR
Intermediate & Advanced SEO | | Kingalan10 -
OMG. RAND IS ATTACKED! (in a blog post)
I posted a link to Rand's recent Moz Blog in another forum. One of the users posted a link to this article as a counter point. Thoughts? [title edited by staff for clarity]
Intermediate & Advanced SEO | | AWCthreads2 -
Can I get posts from a blog host and put them on a private website ?
Hello everybody ! My client has a blog for 2 years with many posts on overblog, a French blog host like Blogger. Now we are currently building a new website with a new blog within the site. Those posts are valuable content that bring some traffic to the old blog. My idea was to re-publish those posts on the new blog to start with some good content. Unfortunately, the blog host don't let me use 301 redirects or re=canonical tags to tell search engines that the post is now in the new website and avoid duplicate content. What is the best SEO solution in this case ? Can we delete the posts on the old blog and publish them in the new one ? Thanks for your help! Bruno
Intermediate & Advanced SEO | | Buddyweb0 -
Article Marketing / Article Posting
I am working on the SEO on a few different websites and I have built out an article marketing campaign so that I can get high quality backlinks for my website. I have been writing the content myself and I have been manually building out the top Web 2.0, Article Directory, and Doc Sharing sites. today I was creating an account on squidoo and I wondered if it mattered if I had the username be one of two things: my keyword as a user name, like: [keyword+geotag] example: roofinghouston just my first and last name as the username (or just a username I always use) (The reason behind #1 would be to have the optimized keyword and location I am trying to rank for, inside of the username. The reason for #2 would be that I don't want to get into trouble by having "too much" optimization.) I know a bit about optimization and that getting your keyword out there is great in a lot of areas, but I am not sure if it looks "suspicious" if I have my username be the keyword+geotag. I am just worried that all of this hard work will be torn down if I look like I'm trying too hard to be optimized, etc etc. There is no one answer, I am mainly looking for shared experiences. If you do have a definite answer, then I would like that too 🙂 Thanks SEOMoz!
Intermediate & Advanced SEO | | SEOWizards0 -
Posting new PDF. How to Keep Google Happy?
Posting new PDF. Is there anything beyond maintaining the PDF metadata, filename and URL I need to do to keep its current top ten search ranking on Google for a specific generic noun which it currently ranks for? Many thanks ahead of time for your help.
Intermediate & Advanced SEO | | nabarro0 -
Guest posts/article marketing can be considered as paid posts by SEs?
Hi, Guest posting/article Marketing is a major part of our link building strategy. Normally we get one or two links for our site and one or two links to other authority sites(relevant). Some time author bio is not published with article or even not mention that this is a guest post. ( I know that we get just link and missed the other advantages of guest if author bio isn't mention) Is this a good practice especially when some posts are published on low quality blogs? SEs can be considered these as paid posts? What will be the better way to do this? Thanks Alex
Intermediate & Advanced SEO | | alexgray0