Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Enhance Keyword Discovery with Bulk Analysis
      Moz Pro

      Enhance Keyword Discovery with Bulk Analysis

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Access 20 years of data with flexible pricing
      Moz API

      Access 20 years of data with flexible pricing

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Technical SEO
    4. 301 redirect syntax for htaccess

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    301 redirect syntax for htaccess

    Technical SEO
    3
    3
    8624
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • SamKlep
      SamKlep last edited by

      I'm working on some htaccess redirects for a few stray pages and have come across a few different varieties of 301s that are confusing me a bit....Most sources suggest:

      Redirect 301 /pageA.html http://www.site.com/pageB.html

      or using some combination of:

      RewriteRule + RewriteCond + RegEx

      I've also found examples of:

      RedirectPermanent /pageA.html http://www.site.com/pageB.html

      I'm confused because our current htaccess file has quite a few (working) redirects that look like this:

      Redirect permanent /pageA.html http://www.site.com/pageB.html

      This syntax seems to work, but I'm yet to find another Redirect permanent in the wild, only examples of Redirect 301 or RedirectPermanent

      Is there any difference between these? Would I benefit at all from replacing Redirect permanent with Redirect 301?

      1 Reply Last reply Reply Quote 1
      • IOHanna
        IOHanna last edited by

        There  is no difference between "Redirect 301", "Redirect permanent" and  "RedirectPermanent". It is clear from mod Alias documentation:

        "This directive makes the client know that the Redirect is permanent (status 301). Exactly equivalent to Redirect permanent."   "permanent - Returns a permanent redirect status (301) indicating that the resource has moved permanently."

        But, these directives are really confusing, because they are not page to page, but directory to directory.  For example:

        Redirect 301 /a-very-old-post/ http://yoursite.com/a-very-new-post/

        Surprisingly, it will redirect all old subpages to new subpages. In particular it will redirect  /a-very-old-post/page1 to /a-very-new-post/page1  Therefore better to use RedirectMatch or RewriteCond+RewriteRule for page by page redirections and for redirections with query strings.

        Links to docs: https://docs.oracle.com/cd/B14099_19/web.1012/q20206/mod/mod_alias.html

        Link to simple RedirectMatch page by page redirects generator: RedirectMatch generator for htaccess https://www.301-redirect.online/htaccess-redirectmatch-generator

        Link to good RewriteRule generator: htaccess 301 redirect rewrite generator https://www.301-redirect.online/htaccess-rewrite-generator

        1 Reply Last reply Reply Quote 0
        • BlueprintMarketing
          BlueprintMarketing last edited by

          In **apache **"permanent" "RedirectPermanent" is  the same as "Redirect 301"

          By default, the "Redirect" directive establishes a 302, or temporary, redirect.

          If you would like to create a permanent redirect, you can do so in either of the following two ways:

          1. Redirect 301 /oldlocation http://www.domain2.com/newlocation
          2. Redirect permanent /oldlocation http://www.domain2.com/newlocation
          • See
          • https://www.digitalocean.com/community/tutorials/how-to-create-temporary-and-permanent-redirects-with-apache-and-nginx

          Page to Page 301 Redirect Generator for Htaccess

          https://www.aleydasolis.com/htaccess-redirects-generator/

          If no <var>status</var> argument is given, the redirect will be "temporary" (HTTP status 302). This indicates to the client that the resource has moved temporarily. The <var>status</var> argument can be used to return other HTTP status codes:

          <dl> "permanent" & "Redirect 301"</dl>

          <dl>

          <dd>Returns a permanent redirect status (301) indicating that the resource has moved permanently.</dd>

          "temp"</dl>

          <dl>

          <dt>Returns a temporary redirect status (302). This is the default.</dt>

          "seeother"</dl>

          <dl>

          <dd>Returns a "See Other" status (303) indicating that the resource has been replaced.</dd>

          "gone"</dl>

          <dl>

          <dd>Returns a "Gone" status (410) indicating that the resource has been permanently removed. When this status is used the <var>URL</var> argument should be omitted.</dd>

          </dl>

          **https://httpd.apache.org/docs/2.4/mod/mod_alias.html **

          https://www.askapache.com/htaccess/seo-search-engine-friendly-redirects-without-mod_rewrite/#seo-301-redirect-single-file

          https://www.bruceclay.com/blog/how-to-properly-implement-a-301-redirect/

          To 301 Redirect a Page:

          RedirectPermanent /old-file.html http://www.domain.com/new-file.html

          To 301 Redirect a Page:

          Redirect 301 /old-file.html http://www.domain.com/new-file.html

          https://i.imgur.com/PTEj5ZF.png

          https://www.aleydasolis.com/htaccess-redirects-generator/

          Single URL redirect

          Permanent redirect from pageA_.html_ to pageB.html.

          .htaccess:

          301 Redirect URLs.

          Redirect 301 /pageA.html http://www.site.com/pageB.html

          https://www.aleydasolis.com/htaccess-redirects-generator/page-to-page/

          <ifmodule mod_rewrite.c="">RewriteEngine On
          Redirect 301 /pageA.html /pageB.html</ifmodule>

          https://www.htaccessredirect.net/

          //Rewrite to www
          Options +FollowSymLinks
          RewriteEngine on
          RewriteCond %{HTTP_HOST} ^site.com[nc]
          RewriteRule ^(.*)$ http://www.site.com/$1 [r=301,nc]

          //301 Redirect Old File
          Redirect 301 /pageA.html /pageB.html

          You asked about Regex

          https://mediatemple.net/community/products/dv/204643270/using-htaccess-rewrite-rules

          .htaccess

          Regular expressions

          Rewrite rules often contain symbols that make a regular expression (regex). This is how the server knows exactly how you want your URL changed. However, regular expressions can be tricky to decipher at first glance. Here's some common elements you will see in your rewrite rules, along with some specific examples.

          • ^ begins the line to match.
          • $ ends the line to match.
            • So, ^folder1$ matches folder1 exactly.
          • . stands for "any non-whitespace character" (example: a, B, 3).
          • * means that the previous character can be matched zero or more times.
            • So, ^uploads.*$ matches uploads2009, uploads2010, etc.
            • ^.*$ means "match anything and everything." This is useful if you don't know what your users might type for the URL.
          • () designates which portion to preserve for use again in the $1 variable in the second string. This is useful for handling requests for particular files that should be the same in the old and new versions of the URL.

          See for more regex

          • http://perldoc.perl.org/perlre.html#Regular-Expressions
          • https://www.askapache.com/htaccess/mod_rewrite-variables-cheatsheet/
          • https://www.askapache.com/htaccess/

          Hope this helps

          Tom

          PTEj5ZF.png

          1 Reply Last reply Reply Quote 2
          • 1 / 1
          • First post
            Last post

          Got a burning SEO question?

          Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


          Start my free trial


          Browse Questions

          Explore more categories

          • Moz Tools

            Chat with the community about the Moz tools.

          • SEO Tactics

            Discuss the SEO process with fellow marketers

          • Community

            Discuss industry events, jobs, and news!

          • Digital Marketing

            Chat about tactics outside of SEO

          • Research & Trends

            Dive into research and trends in the search industry.

          • Support

            Connect on product support and feature requests.

          • See all categories

          Related Questions

          • moz46y

            Reusing an already 301 redirected URL for a very important keyword

            301 redirect 301 redirects

            I have a question about reusing an already 301 redirected URL Till now I never reused an URLs that has been already redirected with a 301 redirect. However, I just started working on a website where in past they created a lot of 301 redirects without thinking about the future, and now certain URLs, that are currently redirected with a 301, would be very useful (exact match) and needed (for some of the most important keywords for this specific business), to maintain an optimal, homogeneous and "beautiful" URL structure. Has any of you ever reused a URL that was previously redirected with a 301 redirect? If yes what are your experiences with it? Can content on the reused URL (that was previously 301 redirected and than the redirect removed) normally rank if the page is reestablished and the redirect is removed (and you do great content, on page, internal linking, backlinking, .... ) or is such an URL risky / not recommended / "burned" forever and not recommended to be reused again... especially for very important keywords since it present the exact match ?! Thank you very much for all your help! Regards

            Technical SEO | | moz46y
            0
          • TaraLP

            Delete old blog posts after 301 redirects to new pages?

            Hi Moz Community, I've recently created several new pages on my site using much of the same copy from blog posts on the same topics (we did this for design flexibility and a few other reasons). The blogs and pages aren't exactly identical, as the new pages have much more content, but I don't think there's a point to having both and I don't want to have duplicate content, so we've used 301 redirects from the old blog posts to the new pages of the same topic. My question is: can I go ahead and delete the old blog posts? (Or would there be any reasons I shouldn't delete them?) I'm guessing with the 301 redirects, all will be well in the world and I can just delete the old posts, but I wanted to triple check to make sure. Thanks so much for your feedback, I really appreciate it!

            Technical SEO | | TaraLP
            1
          • AllChargedUp

            How do you fix redirect chains and temporary redirects?

            Hi, I have a lot of issues popping up with temporary redirects and redirect chains. I'm still confused as to what exactly redirect chains are and I don't know how to find where the "chains" are or how to fix them. I'm having two issues mainly:1. Temporary RedirectsI have around 100 pages on our www.twowayradiosfor.com website that are being flagged as temporary redirects. All of them have one thing in common: they are review pages (basically, when a customer clicks on the Review button to review a certain product, they are redirected to a review page for that product).URL Example:  https://www.twowayradiosfor.com/reviewhelpful.asp?ProductCode=CLS1410-COMBO&ID=44&yes=noI went into our website and set any URL containing the following as noindex:/review.aspWill that fix the issue? If yes, will I also need to do that for any URL containing /reviewhelpful.asp?2. Redirect ChainsIt seems like basically every product page on my website has this issue (over 100 pages). Here's an example of one:https://www.twowayradiosfor.com/Motorola-CLS1110-p/cls1110.htmI don't see any broken links on this page or links that redirect to another page that redirects, etc. What is causing this? Is it something on my header bar that is redirecting (since that header bar appears on every page, maybe that is why this issue shows up on a lot of pages)?I am new to Moz and still trying to figure this stuff out. I really appreciate any help. Thanks, Sawyer

            Technical SEO | | AllChargedUp
            0
          • DGAU

            Can I use a 301 redirect to pass 'back link' juice to a different domain?

            Hi, I have a backlink from a high DA/PA Government Website pointing to www.domainA.com which I own and can setup 301 redirects on if necessary. However my www.domainA.com is not used and has no active website (but has hosting available which can 301 redirect). www.domainA.com is also contextually irrelevant to the backlink. I want the Government Website link to go to www.domainB.com - which is both the relevant site and which also should be benefiting from from the seo juice from the backlink. So far I have had no luck to get the Government Website's administrators to change the URL on the link to point to www.domainB.com. Q1: If i use a 301 redirect on www.domainA.com to redirect to www.domainB.com will most of the backlink's SEO juice still be passed on to www.domainB.com? Q2: If the answer to the above is yes -  would there be benefit to taking this a step further and redirect www.domainA.com to a deeper directory on www.domianB.com which is even more relevant?
            ie. redirect www.domainA.com to www.domainB.com/categoryB - passing the link juice deeper.

            Technical SEO | | DGAU
            0
          • Cocoonfxmedia

            301 Redirect non existant pages

            Hi I have 100's of URL's appearing in Search Console for example: ?p=1_1 These go to on to 5_200 etc.. I have tried to do htaccess and the mod rewrite is on as I can redirect directories to the root i.e RewriteRule ^web_example(.*)$ /$1 [R=301,N,L] However I have tried all kinds of variations to redirect ?p= and either it doesn't work at all or it crashes the website. Can anyone point me in the right direction to fix this.

            Technical SEO | | Cocoonfxmedia
            0
          • SDSLaw

            Questions about the Sandbox and 301 Redirects

            Does the sandbox still exist?  What if you have a brand new URL and do a 301 redirect from another website because the name of the service business changed? Thanks for any insight and help.

            Technical SEO | | SDSLaw
            0
          • w0lfiesmithUK

            Switching from a .org to .io (301 domain redirect)

            I'm considering switching my main site from a .org to .io address; the .org is an exact match domain which helped to kickstart it a few years ago and now has about 50% repeat visitors, but was thrown off the Apple affiliation program for trademark infringement. I've found and purchased a nice (non-infringing) .io domain, and I've read the advice here on how to properly 301 the old domain; but my question is - does it matter that it's .io? Is this going to significantly hurt my rankings, even when everything has been 301'd properly? Another thought I had is that I may actually come out better off in the long run, what with Google penalties being applied to exact match domains. Is this a ranking suicide? If so, I'm tempted to leave it as is; even without the affiliation, it's making a good amount every month in ad fees that I don't want to disrupt. Thanks all!

            Technical SEO | | w0lfiesmithUK
            0
          • Evo

            Loss of search engine positions after 301 redirect - what went wrong?!?

            Hi Guys After adhering to the On Page optimisation suggestions given by SEOmoz, we redirected some of old urls to new ones.  We set 301 redirects from the old pages to new on a page by page basis but our search engine ranking subsequently fell off the radar and lost PR. We confirmed redirection with fiddler and it shows 301 permanent redirect on every page as expected. To manage redirection using a common code logic we executed following: In Http module, using “rewrite path” we route “all old page requests” to a page called “redirect.aspx? oldpagename =[oldpagename]”.  This happens at server side. In redirect.aspx we are redirecting from old page to new page using 301 permanent redirect. In the browser, when old page is requested, it will 301 redirect to new page. In hope we and others can learn from our mistakes - what did we do wrong ?!? Thanks in advance. Dave - www.paysubsonline.com

            Technical SEO | | Evo
            0

          Get started with Moz Pro!

          Unlock the power of advanced SEO tools and data-driven insights.

          Start my free trial
          Products
          • Moz Pro
          • Moz Local
          • Moz API
          • Moz Data
          • STAT
          • Product Updates
          Moz Solutions
          • SMB Solutions
          • Agency Solutions
          • Enterprise Solutions
          • Digital Marketers
          Free SEO Tools
          • Domain Authority Checker
          • Link Explorer
          • Keyword Explorer
          • Competitive Research
          • Brand Authority Checker
          • Local Citation Checker
          • MozBar Extension
          • MozCast
          Resources
          • Blog
          • SEO Learning Center
          • Help Hub
          • Beginner's Guide to SEO
          • How-to Guides
          • Moz Academy
          • API Docs
          About Moz
          • About
          • Team
          • Careers
          • Contact
          Why Moz
          • Case Studies
          • Testimonials
          Get Involved
          • Become an Affiliate
          • MozCon
          • Webinars
          • Practical Marketer Series
          • MozPod
          Connect with us

          Contact the Help team

          Join our newsletter
          Moz logo
          © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
          • Accessibility
          • Terms of Use
          • Privacy

          Looks like your connection to Moz was lost, please wait while we try to reconnect.