How to use Rich Snippets?
-
Hi there!
I have been hearing a lot about Rich Snippets lately but I don't really know how they work. Are they a very important factor to consider for SEO?
I would love to know your thoughts about this.
Thanks!
-
Hi Lucía, Moz's very own Britney Muller has created a 3-part Whiteboard Friday series about using rich snippets. I think you'd find it really helpful! If you check it out, let us know.
Thanks!
Christy
-
They are important and can add some great markup to your site on Google.
I would look into Schema Markup, that is how you can help search engines with your rich snippets.
-
Hi!
There are certainly a lot of benefits in the good use of Rich Snippets. The first one is that you can impact the appearance of your search listings, for example: the presence of the stars in the search listing will tend to draw the human eye and increase the click-through rate for those results.
I would definitely recommend you to use them
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Recovery from a HTTP to HTTPs migration using 302s ?
If a website did an HTTP to HTTPS migration using 302 re-directs, that were corrected to 301s about 4 months later, what is the expected impact? Will the website see a full recovery or has the damage been done? Thanks to anyone who can shed some light on this...
Intermediate & Advanced SEO | | yaelslater0 -
Do I need to use a trailing slash to homepage in canonical and hreflang?
Currently I have a 301 redirect from
Intermediate & Advanced SEO | | lcourse
https://www.mysite.com/
to
https://www.mysite.com And in my canonical and hreflang and also insite links I use consistently https://www.mysite.com without trailing slash. Is this OK? Or do I need to add a trailing slash?0 -
Is it likely that google uses bookmarks(favorites) in chrome as a ranking signal?
Is it likely that google uses bookmarks(favorites) in chrome as a ranking signal?
Intermediate & Advanced SEO | | lcourse0 -
Using Meta Header vs Robots.txt
Hey Mozzers, I am working on a site that has search-friendly parameters for their faceted navigation, however this makes it difficult to identify the parameters in a robots.txt file. I know that using the robots.txt file is highly recommended and powerful, but I am not sure how to do this when facets are using common words such as sizes. For example, a filtered url may look like www.website.com/category/brand/small.html Brand and size are both facets. Brand is a great filter, and size is very relevant for shoppers, but many products include "small" in the url, so it is tough to isolate that filter in the robots.txt. (I hope that makes sense). I am able to identify problematic pages and edit the Meta Head so I can add on any page that is causing these duplicate issues. My question is, is this a good idea? I want bots to crawl the facets, but indexing all of the facets causes duplicate issues. Thoughts?
Intermediate & Advanced SEO | | evan890 -
Use "If-Modified-Since HTTP header"
I´m working on a online brazilian marketplace ( looks like etsy in US) and we have a huge amount of pages... I´ve been studing a lot about that and I was wondering to use If-Modified-Since so Googlebot could check if the pages have been updated, and if it is not, there is no reason to get a new copy of them since it already has a current copy in the index. It uses a 304 status code, "and If a search engine crawler sees a web page status code of 304 it knows that web page has not been updated and does not need to be accessed again." Someone quoted before me**Since Google spiders billions of pages, there is no real need to use their resources or mine to look at a webpage that has not changed. For very large websites, the crawling process of search engine spiders can consume lots of bandwidth and result in extra cost and Googlebot could spend more time in pages actually changed or new stuff!**However, I´ve checked Amazon, Rakuten, Etsy and few others competitors and no one use it! I´d love to know what you folks think about it 🙂
Intermediate & Advanced SEO | | SeoMartin10 -
Re-using Content From a Previous Website - Risky?
Over the years, I've gathered thousands of user reviews on a website I am shutting down although I would like to keep them for another website. I removed the reviews from the old website, set the reviews pages to "noindex" and removed the pages from Google's index using the Webmaster Tools. At this point the reviews are not showing up in Google's search results anymore. Would there be any concerns about posting these reviews on a new website? Can it get penalized for duplicate content?
Intermediate & Advanced SEO | | sbrault740 -
.Create and implement rich snippets
How to create better rich snippets and where to place HTML code in the web page.If anyone answer with example on webpage location of code that would make me understand eaisly.
Intermediate & Advanced SEO | | Alick3000 -
What's the best theme for seo if you are going to use yoast anyway
I am going to edit my theme myself so I don't need something like thesis for that. But people say that the thesis framework is amazing for seo, and it's hard to edit it manually. Does using the thesis theme do anything for you if you are going to use yoast anyway? Thanks William
Intermediate & Advanced SEO | | willie790
