Inputting Schema for Website When Using a Markup Generator
-
Hi Guys,
I think this may be fairly straightforward but couldn't find an answer online.
I wish to input Schema on a website and have generated the JSON-LD markups for a local business.
1. Do I just add this into the header and if so should it be at the start or end?
2. Do I just add to the homepage?
3. If I have multiple markups (Local Business, Website, etc.) do I put them all in one header
Thanks!
Jack
-
The best way to deal with Schemas is using Tag Manager, the first schemas that you will need to focus are the schemas supported by Google ...Why? because will have an impact on your site performance (from SEO perspective).
Website, Local Business, Articles, Breadcrumbs, Site Logos, Social Profile are almost mandatory you can check the complete list ( Also you can as many schemas as you want )
There many ways to insert schemas on your site, and if you use WordPress there are tons of plugins to do it. But in my opinion, those options are difficult to implement I mean there are plugins for recipes, for local and so on. And if you are serious about your project, you will need to keep consistency in the long run. The other option is to insert it manually which is ok if you have a small website with 20 pages but if you have a website with 500 articles and 50 categories .... well manual option will be a nightmare
So that's why I prefer to work with Tag Manager to implement schemas, I create a tag and the repeat and all the pages that I want and also I don't have to worry of the plugin support
Good Luck
-
ah ok thanks, yep so I meant I have a local and a website - i cant put these in, one below the other (in the header)?
-
Thanks James,
So if I have multiple Markups do you know if I just combine them into one and put into the header of all the pages?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Our website ranks first in SERP but is not listed in google local list
Hi, Our website is currently (and has been) ranking 1st for a number of keywords but is not listed under the Google Local list. I have double check that all the (physical) info is correct. I do not have a duplicate page. When I order the Google Local results in rating order, we then appear on top! Has anyone come across such a situation and would you have tips on how to solve this issue? Thanks!
Local Listings | | GVZH1 -
Help - my boss wants me to duplicate websites for local SEO targeting
my boss is insisting that I duplicate a site that is ranking well and then roll it out across the UK on new domain names beginning with targeted city names in the domain name. I will then be going through each duplicate site changing the location keywords to the target city location Along with images etc. what effect will this have? Do you have any advice on the best way to tackle this? thanks
Local Listings | | platinumhouse0 -
Does anyone use web.com services
Just wondered if anyone had any thoughts on the services offered with web.com, particularly the local listings service of 525 local directory listings? Have you had success with using their service like this or not?
Local Listings | | Marketing_Today0 -
Creating a Google My Business listing in a used location
Hi! We're expanding our business and opening a new office. The location of that office is a shared office with another company, Will it be possible to verify the listing in Google My Business even tough there's a verified business there?
Local Listings | | OrendaLtd0 -
New Global Company website launch question
Hi Community, a quick question and just some reassurance for me - We have been building a new website for a large company in the UK. Their previous website was badly made and they had franchisee websites all leading off from the main .com website all under separate sub domains on Wordpress multi site. cityname1.companyname.com
Local Listings | | SeoSheikh
cityname2.companyname.com
cityname3.companyname.com and so on... My question is this - A few of their franchisee microsites on sub domains are currently ranking very well for their chosen search terms. The new companybrand.com website has a dedicated page for each franchisee city/areas and i'm concerned that there may be a loss in rankings if the subdomain of their old 'microsites' gets pointed to their new page (which has better quality content). ie; city-location.companyname.com to be pointed to www.companyname.com/city-location Can anyone see any potential hazards in this? Thanks for any help 🙂0 -
Schema.org Best Practices
I am employing some schema.org markup for a dental website, and I am wondering what best practice for using markup is. The NAP is on the footer and on some pages on the sidebar. I was wondering... Should I use schema for the NAP on both the footer and the sidebar or is markup on just one enough? Are there any negative consequences to having the same info marked up twice on the same page? Should I use the itemtype "dentist" or "localbusiness"? Is there an added benefit to either depending how you look at it? My thoughts were that "dentist" is more specific, so that would also imply that it is also a local business... If I use the itemtype "dentist" on the footer and "localbusiness" on the sidebar would that violate best practices or would you get the benefits of both? Would love to hear all of your thoughts! Thanks!!!
Local Listings | | Derrald0 -
Is there any data about how user interact with the local 7 pack listing, do they scroll past it or use it like a normal SERP ?
Does any one have any data about how users interact with the local 7 pack listings in regards to position to CTR ratios, do everyday users tend to scroll past it to the normal SERPs as they might do with adwords ads (as the local pack is formatted slightly different to normal SERPs) ? bMvtUSe.png
Local Listings | | Sam-P0
