HTML Copy in Image Alt Text Field
-
Hi all,
A quick question regarding HTML copy in Image Alt Text fields. An extended client has some landing pages containing infographics, but contrary to our recommendation - no intro copy or surrounding copy was used. The infographic was simply placed on the page, and all of the text of the infographic was placed into the Image Alt Text field.
As far as I know, Google would still see that content in the Alt Text field and attribute it to the Infographic, although this would not be sufficient enough of an effort for the page to rank for any of the content used in that field. I'd just like to check that I am correct?
And as a consequence - we should insist that they include some copy with the infographic, or alternatively, use HTML text overlays on the infographic instead of flat text in the image itself?
Thanks!
-
Yes including copy would be beneficial. Plus Title and H1 obviously.
You could write an additional blog post about it and internally link to it with decent anchor text.
A social media drive would also help an infographic to rank. If you can post it in relevant facbook groups and google groups and get it to be shared by interested parties on twitter and facebook (include some good text) then this will also help it to rank.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Logo Image H1 Tag SquareSpace
We have a site hosted on SquareSpace: Roomhance.com Going through the on-page optimizaton tool, we noticed that the H1 tags weren't fully optimized. If you click on view source on the page, it shows 2 H1 tags on the home page: id="logoImage"><a <span="" class="html-attribute-name">href</a><a <span="" class="html-attribute-name">="</a>/">src="//static1.squarespace.com/static/5bcca055ab1a62465f5b9ee7/t/5c18feb270a6adf771765799/1588613682225/?format=1500w" alt="Virtual Staging For Real Estate | Roomhance" /> style="text-align:center;white-space:pre-wrap;">Virtual Staging The 2nd one shown above it the H1 tag we want. I'm wondering if the H1 tag in the logo image is hurting us for SEO? Can't figure out how to modify it in SquareSpace.
On-Page Optimization | | vikasnwu0 -
Responsive images srcset
Is delivering scaled images using srcset a good idea? Thinking of delivering one image size to Mobile and another to Desktop. How can I do this for all browsers? Thanks Mike
On-Page Optimization | | henandstag2 -
Convincing Client of Crappy Copy
I believe that one of my clients has poor copy on their site. Convincing them seems to be impossible, have you any thoughts on how I can turn this around? I've tried writing alternative text, but they believe their text is better. I'm not claiming to be the best copywriter in the World so maybe my skills fall too short to convince them. I have suggested that they read The Copywriting Sourcebook by Andy Maslen. They tell me their copy follows this thinking, but I see little evidence of this. I wonder if hiring a third party might be a good move. If so I will only have 1 shot at convincing them, so I need to hire someone who's fantastic. Any thoughts?
On-Page Optimization | | GrouchyKids2 -
Image alt tags shouldn't contain keywords?
Hi Everyone, I've been informed recently that keyword within your image alt tags can be a trigger for penguin if you have your keyword mentioned too often on the page (over-optimisation). I'm not sure I understand why though, the reason for this is, we have a page which features a picture and a description of a product. The page title, heading, a mention in content and image alt all contain a keyword which is the product name. I've been told to remove these alt tags but aren't alt tags important for screen readers and other W3C complacency issues, so removing the product names from the alt (which also happens to be the keyword for the product pages but is best describing what the image is) would make these image useless to users with certain disabilities, so if its true that doing this can be a negative signal isn't this breaking googles guidelines by not providing good content for those users? Would it be better to remove these alt tags or attempt to remove keyword elsewhere on the page? or can anyone suggest something else? Thanks in advance.
On-Page Optimization | | AMA-DataSet0 -
Errors when checking W3C HTML after added Google Custom Search
hello, I have added google custome search to my website, and then check with W3C HTML, it report many error.
On-Page Optimization | | JohnHuynh
eg: there is no attribute "enableHistory" <gcse:searchbox-only enablehistory="true" autocompletemaxcompletions="5" au…<br="">or there is no attribute "resultsUrl" and so on ...</gcse:searchbox-only> Has anyone face with this problem, I don't know how to fix it. Please help!0 -
Image Alt For Logo
I've just run an on page audit of my website www.octopus-hr.co.uk and it seems in reasonable shape. However, I wonder whether I'm missing a trick with the Image Alt for my company logo. The logo appears on every page and links back to the home page. Currently the Alt tag is just the Company name "Octopus". We develop HR Software and we would love to rank better for the term "HR Software". Is it legitimate to change the alt tag to "Octopus HR Software" for my logo or is considered spam and likely to get us hit with a penalty? Thanks in advance David
On-Page Optimization | | davidoff5744440 -
Link anchor text in list menus
Obviously Google likes descriptive anchor text. At least the first version on the page. But suppose you had a list of scrap yard depots on a hover site menu, would you go for the person friendly nested list, so Scrap Yard Depots Newcastle Chester Llanfairpwllgwyngyllgogerychwyrndrobwllllantysiliogogogoch Or the presumably more Google friendly; Scrap Yard Depots Newcastle Scrap Yard Chester Scrap Yard Llanfairpwllgwyngyllgogerychwyrndrobwllllantysiliogogogoch Scrap Yard
On-Page Optimization | | JamesFx0 -
How do I do a 301 Redirect in IIS 7 from http://www.freightmonster.com/index.html to http://freightmonster.com/index.html when I don't have a physical page to redirect?
I'm trying to get rid of my Rel Canonical links and use the 301 Redirect instead.
On-Page Optimization | | FreightBoy0
