Rankings dropped 71% in Google and 65% on Mobile
-
My rankings just tanked big time. The only problems are #1 Canonical Tags #2 Missing H-1 Tags, #3 URL too long.
Are these high priority items now? I just lost a ton of page one rankings after very high rankings for the past 6 years.
-
I guess the reason of this can be the latest algo update, I read that many forum users had detected fluctuations in their ranking this week. Some are happy with the results and some are not. I'd wait for 5-7 days and see the outcome. My websites are stable so far.
-
Hi Booedreaux
Whilst all of these issues are important I wouldn't have thought they would cause such a drop.
One by one:
1. Canonicals - each page should have a self-referential canonical - this stops utm versions created by apps such as Twitter being indexed. It's always better to have them. It also allows you to combine identical pages. Note if you have canonicals in place and the two pages are not the same then Google has recently started ignoring them and listing both URLs anyway so check in new Search Console what Google sees as the canonical.
2. Missing H1 - This helps Google understand the page content and should be a close variant or synonym of the primary keyword.
3. Long URLs - some just are and Google has a pretty high tolerance for long URLs - this often can't be helped with attributes being common on eComm sites.
For more, I'd need to see the URL.
Regards Nigel
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I'm noticing that URL that were once indexed by Google are suddenly getting dropped without any error messages in Webmasters Tools, has anyone seen issues like this before?
I'm noticing that URLs that were once indexed by Google are suddenly getting dropped without any error messages in Webmasters Tools, has anyone seen issues like this before? Here's an example:
Intermediate & Advanced SEO | | nystromandy
http://www.thefader.com/2017/01/11/the-carter-documentary-lil-wayne-black-lives-matter0 -
Is possible to submit a XML sitemap to Google without using Google Search Console?
We have a client that will not grant us access to their Google Search Console (don't ask us why). Is there anyway possible to submit a XML sitemap to Google without using GSC? Thanks
Intermediate & Advanced SEO | | RosemaryB0 -
Mobile Google SRP not showing Mobile breadcrumb
Hi,
Intermediate & Advanced SEO | | vivekrathore
I have implemented schema code for Breadcrumb on mobile site which is same as on Desktop. Now Desktop breadcrumb structure is getting visible on Google SRP, but when i check Mobile breadcrumb structure in Android Phone Google SRP, it is not visible. I have verified both code in schema structure tool. Is there any different schema code for mobile breadcrumb. Need any additional information regarding this, please send me your queries.0 -
Why my site not ranking
Hello everyone, can anyone suggest me, where i am having problem in my site www.suntechengineers.com, i know content is less,
Intermediate & Advanced SEO | | poojathakar
but any other things that i am missing in my site? Is There any on page query please let me know, i need urgently getting up this,please help thanx in advance0 -
Google Signal for Site Speed: PageSpeed ranking, Time To First Byte, or something else?
We were having an internal discussion regarding what specific signal Google is looking for regarding Site Speed. My understanding was that Google primarily used Time To First Byte (TTFB) as its signal of Site Speed. My colleague argued that this is not part of Google's PageSpeed Insights (https://developers.google.com/speed/pagespeed/insights/) and therefore was unlikely to be the primary signal. Who is right? Is TTFB the primary signal or the score on PageSpeed Insights?
Intermediate & Advanced SEO | | DesignHammer1 -
Can changing G+ authorship on a well-ranking article drop its search ranking?
We have an article that ranks #1 in Google SERP for the keyword we want it to rank for. We decided to revise the article because although it's performing well, we knew it could be better and more informative for the user. Now that we've revised the content, we're wondering: Should we update the article author (and the G+ authorship markup) to reflect that the revisor authored the content, or keep the original author listed? Can changing G+ authorship on an article impact its search ranking, or is that an issue that's a few Google algorithm updates down the road?
Intermediate & Advanced SEO | | pasware0 -
Dropping dramatically in keyword rankings
One of my clients has always ranked well for this keyword (janitorial services, nh). Then within a week, they dropped out of the top fifty in Google and now in other major search engines as well. My first thought of why the drop in rankings is due to duplicate listings within online directories. The previous marketing person on staff was listing the company more than once in these directories, and it wasn't discovered until later in the link building process. Sometimes the company was listed with "janitorial services" as part of the company name, and then listed again with "carpet cleaning" as part of the company name... sometimes with duplicate address, or using the po box instead - as if two companies. The odd thing in all this is that while they dropped in ranking for this keyword, they still come in usually 1st in Google Places for this keyword with 12 excellent reviews. And yet when I check their Google Places account, it says that it needs to be reverified, again, it doesn't meet the terms. (company is a family owned business, for over 30 years, they have a lot of potential). So all this duplication needs to be fixed, but how serious are duplicate listings on places like Manta, YellowPages, SuperPages, also Yahoo Business Local and Bing Business Directory? And now that "forensics" seems to be my task, any suggestions on how to start? Any processes I should go through with Google WebMaster? _Cindy And, too, if I could add, the site ranks very poorly for this keyword and while I have provided recommendations, and they understand the onsite issue, they have yet to go forward with implementation, making this a little more difficult issue.
Intermediate & Advanced SEO | | CeCeBar0 -
Drop in rankings, next step
So based on a question asked yesterday, I am wondering what my next step is. Yesterday's question was, I have made updates to Title and Meta Descriptions for my client's site and suddenly they are not showing up in the top 50 for numerous keywords that they used to. The only words in the page source that were edited were "fluff" words that were replaced with relevant keywords reflected in much of the on-page copy yet now the client is not showing up. Ideas? From responses and research, it seems there's a lag time in Google to pick up the updated titles/info and these changes can cause a drop in rankings for a short time - however, I can't very well turn to my client and say sorry your website isn't showing up for a few weeks...wondering what my next step should be, or is there a greater issue I'm missing.
Intermediate & Advanced SEO | | laidlawseo0