User intent
-
Hello,
For the keyword Normandy cycling, it seems according to the result that people are looking for the bike routes.
My question : can i rank indicating my favorite bike routes (personal routes) or doIi need to stick to what is already considered as the best biking routes in Normandy, the tour de Manche, the veloscenic, the velo Francette and so forth ?
Thank you,
-
If I was going after the keyword "Normandy Cycling". I would have a generalized map of the Normandy area that showing the route of numerous rides. That page would also have one or two paragraphs of teaser text about as many rides as I have articles for, with each teaser linking to a full page description of the ride. Each teaser paragraph would be paired with a small map or a great photo.
For rides that I don't have articles for yet, I would link to another website. But eventually, I would have more pages with full ride descriptions than anyone.
-
Thank you for your detailed reply. So I can compte with my own routes as long as I answer user intent from my understanding.
-
I'd write an article about my favorite routes, describing them in great detail with photos, quotes from well-know bikers (invite them to ride with you), a pdf printable map with an elevation change plot. Organize rides and invite everyone. Do a great job and your routes might become some of the favorites.
If I don't have content for the favorite rides, I would link out to a website that has them... I would likely write my own descriptions of those rides with map, photos, etc. - trying to out do what already exists on the web.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to find Topics ? software or results and user intent
Hello, Is there a software that is better than an other to find to right topics to cover in my content. I am thinking about Moz, Marketmuse or Semrush or is it better to look at the search results because they match user intent and see what is covered and cover those in my content Thank you,
Intermediate & Advanced SEO | | seoanalytics1 -
User intent and ranking
Hello, I was doing search to see who ranks on the keyword "bike tours" i noticed a lot of website rank without content "text". Is it because they fulfil the user intent with a search box where you can search by date and destination, trip type and price that google ranks those webpages ? It is the same for the keyword Paris bike tours https://www.fattiretours.com/paris How do they rank with so little content (once again is it because the fulfil the user intent ) Thank you,
Intermediate & Advanced SEO | | seoanalytics0 -
404 Pages. Can I change it to do this without getting penalized ? I want to lower our bounce rate from these pages to encourage the user to continue on the site
Hi All, We have been streaming our site and got rid of thousands of pages for redundant locations (Basically these used to be virtual locations where we didn't have a depot although we did deliver there and most of them was duplicate/thin content etc ). Most of them have little if any link value and I didn't want to 301 all of them as we already have quite a few 301's already We currently display a 404 page but I want to improve on this. Current 404 page is - http://goo.gl/rFRNMt I can get my developer to change it, so it will still be a 404 page but the user will see the relevant category page instead ? So it will look like this - http://goo.gl/Rc8YP8 . We could also use Java script to show the location name etc... Would be be okay ? or would google see this as cheating. basically I want to lower our bounce rates from these pages but still be attractive enough for the user to continue in the site and not go away. If this is not a good idea, then any recommendations on improving our current 404 would be greatly appreciated. thanks Pete
Intermediate & Advanced SEO | | PeteC120 -
Altering Breadcrumbs based on User Path to Product URL
Hi, Our products are listed in multiple categories, and as the URLs are path dependent (example.com/fruit/apples/granny-smith/, example.com/fruit/green-fruit/granny-smith/ and so forth) we canonicalise to the 'default' URL (in this case example.com/fruit/apples/granny-smith/). For mainly crawling bandwidth issues I'm looking to change all product URL's to path neutral so there is only ever one URL per product (example.com/granny-smith/), but still list the product in multiple categories. If a user comes directly to example.com/granny-smith/ then the breadcrumbs will use the default path "Fruit > Apples", however if the user navigated to the product via another category then I'd like the breadcrumbs to reflect this. I'm not worried about cloaking as it's not based on user-agent and it's very logical why it's being done so I don't expect a penalty. My question is - how do you recommend this is achieved from a technical standpoint? Many sites use path neutral product URL's (Ikea, PCWorld etc) but none alter the breadcrumbs depending upon path. Our site is mostly behind a CDN so it has to be a client side solution. I currently view the options as: Store Path to product in a cookie and/or browsers local-cache Attach the Path details after a # in the URL and use Javascript to alter breadcrumbs onload with JQuery When a user clicks to a product from a listing page, use AJAX to pull in the product info but leave the rest of the page (including the breadcrumbs) as-is, updating the URL accordingly Do you think any of these wouldn't work? Do you have a preference on which one is best? Is there another method you'd recommend? We also have "Next/Previous" functionality (links to the previous and next product URLs) on the page so I suspect we'd need to attach the path after a # and make another round trip to the server onload to update the previous and next links. Finally, does anyone know of any sites that do update the breadcrumbs depending upon path? Thanks in advance for your time FashionLux
Intermediate & Advanced SEO | | FashionLux1 -
SEO friendly way to redirect users based on IP address
Hi There I have an issue where I need to redirect all visitors from a specific country to a sub-domain, which has content explaining to those users that our service is not offered in that country. I would like to know the most SEO friendly way to do this? Thanks Sadie
Intermediate & Advanced SEO | | dancape0 -
Best way to re-order page elements based on search engine users
Both versions of the page has essentially same content, but in different order. One is for users coming from Google (and google bot) and other is for everybody else. Questions: Is it cloaking? what will be the best way to re-order elements on the page: totally different style sheets for each version, or calling in different divs in a same style sheet? Is there any better way to re-order elements based on search engine? Let me make it clear again: the content is same for everyone, just in different order for visitors coming from Google and everybody else. Don't ask me the reason behind it (executive orders!!)
Intermediate & Advanced SEO | | StickyRiceSEO0 -
Is User Agent Detection still a valid method for blocking certain URL parameters from the Search Engines?
I'm concerned with the cloaking issue. Has anyone successfully implemented user agent detection to provide the Search engines with "clean" URLs?
Intermediate & Advanced SEO | | MyaRiemer0