Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • SEO Q&A
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • Case Studies
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      What is your Brand Authority?
      Moz

      What is your Brand Authority?

      Check yours now
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • SEO Q&A

        Insights & discussions from an SEO community of 500,000+.

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • Case Studies

        Explore how Moz drives ROI with a proven track record of success.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. On-Page Optimization
    4. How To Avoid Redirect Chains When Switching From http to https

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    How To Avoid Redirect Chains When Switching From http to https

    On-Page Optimization
    3
    5
    1710
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • BWiseContractors
      BWiseContractors last edited by

      I have been working on on-page SEO which has involved switching from http to https, and renaming URLs. I am running in to issues with redirect chains. Here is a scenario:

      Old URL: http://bwisecontractors.ca/products/decks-and-deck-covers/

      New URL: https://bwisecontractors.ca/renos-additions/sunrooms-patio-covers/

      Since I already created the redirect addressing the redirecting from http to https for the root domain: (http://bwisecontractors.ca to https://bwisecontractors.ca), should the redirect for the above be

      http://bwisecontractors.ca/products/decks-and-deck-covers/ to https://bwisecontractors.ca/renos-additions/sunrooms-patio-covers/ ,

      or should it be

      http://bwisecontractors.ca/products/decks-and-deck-covers/ to http://bwisecontractors.ca/renos-additions/sunrooms-patio-covers/ (and the root domain redirect will take care of going from http to https)

      1 Reply Last reply Reply Quote 0
      • BWiseContractors
        BWiseContractors @ClaytonJ last edited by

        Thanks for the info! One of the issues I have been dealing with is speed. Good to know addressing the redirects chain will help with this as well.

        1 Reply Last reply Reply Quote 0
        • BWiseContractors
          BWiseContractors @Joseph-Green-SEO last edited by

          Thanks for the feedback! Now that I know the proper way to redirect, I can determine the cause of the redirect chains.

          1 Reply Last reply Reply Quote 0
          • ClaytonJ
            ClaytonJ last edited by

            As per Yoseprgr the first option. Re-direct chains negatively impact on page speed and crawlability.  Hence the one chain re-direct is optimum. Google published a video - think Matt Cutts stating - they do not crawl after 4-5 redirects.  SO taking into account loss of link equity, google recommendations and speed impact - the direct link is optimum.

            Hope that helps.

            BWiseContractors 1 Reply Last reply Reply Quote 1
            • Joseph-Green-SEO
              Joseph-Green-SEO Subscriber last edited by

              You should redirect it as in your first example. A click on any url  should reach its destination URL within a single redirect. A chain of redirects is creating problems with speed and crawl efficiency.

              Every page should be redirected to it's corresponding https page directly.

              BWiseContractors 1 Reply Last reply Reply Quote 1
              • 1 / 1
              • First post
                Last post

              Got a burning SEO question?

              Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


              Start my free trial


              Browse Questions

              Explore more categories

              • Moz Tools

                Chat with the community about the Moz tools.

              • SEO Tactics

                Discuss the SEO process with fellow marketers

              • Community

                Discuss industry events, jobs, and news!

              • Digital Marketing

                Chat about tactics outside of SEO

              • Research & Trends

                Dive into research and trends in the search industry.

              • Support

                Connect on product support and feature requests.

              • See all categories

              Related Questions

              • SneakerFiles

                SERP Hijacking/Content Theft/ 302 Redirect?

                Sorry for the second post, thought this should have it's own. Here is the problem I am facing amongst many others. Let's take the search term "Air Jordan Release Dates 2017" and place it into Google Search.  Here is a link:
                https://www.google.com/#q=air+jordan+release+dates+2017 Towards the bottom of the page, you will see a website that has SneakerFiles (my website) in the title.  The exact title is: Air Jordan Release Dates 2016, 2017 | SneakerFiles - Osce Now, this is my content, but not my website. For some reason, Google thinks this is my site. If you click on the link in search, it automatically redirects you to another page (maybe 302 redirect), but in the cache you can see it's mine:
                http://webcache.googleusercontent.com/search?q=cache:qrVEUDE1t48J:www.osce.gob.pe/take_p_firm.asp%3F+&cd=8&hl=en&ct=clnk&gl=us I have blocked the websites IP, disallowed my style.css to be used so it just shows a links without the style, still nothing. I have submitted multiple google spam reports as well as feedback from search.  At times, my page will return to the search but it gets replaced by this website. I even filed a DMCA with Google, they declined it. I reached out to their Host and Domain register multiple times, never got a response. The sad part about this, it's happening for other keywords, for example if you search "KD 9 Colorways", the first result is for my website but on another domain name (my website does rank 3rd for a different Tag page). The page I worked hard on keeping up to date. I did notice this bit of javascript from the cloaked/hacked/serp hijacking website: I disabled iFrames...(think this helps) so not sure how they are doing this. Any help would be greatly appreciated. Note: I am using Wordpress if that means anything.

                On-Page Optimization | | SneakerFiles
                0
              • Unbranded_Lee

                301 Redirect or landing page

                Hi everyone. I'm currently doing some SEO for a client, at the moment he has some landing pages which are categorised, but the category is set as a 302 redirect. I have a dilemma whether to 301 redirect to the landing page or make a page for each category. The link structure is as follows - http://examplesite.co.uk/products/fire/company-1/product/ so currently this is set as a 302 redirect - http://examplesite.co.uk/products/fire/company-1/ Do I make this page a category page and link the page to the children with some on-page optimisation or 301 redirect it?

                On-Page Optimization | | Unbranded_Lee
                0
              • Taiger

                How can I fix multiple 404 errors with Wildcard htaccess redirect

                Hi all I hope that someone can help.... How can I fix multiple 404 errors with Wildcard htaccess redirect The url in question is: How can I fix multiple 404 errors with Wildcard htaccess redirect http://www.5starweddingdirectory.com/listing/search/Category/luxury_hotels_venues_uk_wedding_venues/exclusive_use_venues/letter/c http://www.5starweddingdirectory.com/listing/location/uk-england/bedfordshire-weddings/franklin-park http://www.5starweddingdirectory.com/deal/location/uk-england/chorley-weddings/curtis-bay etc, going to http://www.5starweddingdirectory.com/business the above is just a few examples, google webmaster is showing over  8.000 404 page not found errors. Thanks in advance.

                On-Page Optimization | | Taiger
                0
              • jcgoodrich

                What is the best way to execute a geo redirect?

                Based on what I've read, it seems like everyone agrees an IP-based, server side redirect is fine for SEO if you have content that is "geo" in nature. What I don't understand is how to actually do this. It seems like after a bit of research there are 3 options: You can do a 301 which it seems like most sites do, but that basically means if google crawls you in different US areas (which it may or may not) it essentially thinks you have multiple homepages. Does google only crawl from SF-based IPs? 302 passes no juice, so probably don't want to do that. Yelp does a 303 redirect, which it seems like nobody else does, but Yelp is obviously very SEO-savvy. Is this perhaps a better way that solves for the above issues? Thoughts on what is best approach here?

                On-Page Optimization | | jcgoodrich
                0
              • odegi

                301 Redirect to product page or category?

                We manage an ecommerce website that sells health products. A few products have now been discontinued. I’m just wondering what would be the best practice in this case. Should we 301 redirect to a similar product or to a similar category page? ANY HELP IS GREATLY APPRECIATED!

                On-Page Optimization | | odegi
                0
              • CMC-SD

                How much juice do you lose in a 301 redirect?

                Our site has a number of, shall we say, unoptimized URLs. I would like to change the URLs to be more relevant; if a page is about red widgets, the URL should be www.domain.com/red-widgets.html, right? I'm getting resistance on this, however, based on the belief that you lose something significant when you 301 an old URL to a new one. Now, I know that if you have a long chain of redirects, the spiders will stop following at some point, and that is a huge problem. That wouldn't apply if there's only one step in the chain, however. I've also heard that you lose some link juice in a 301, but I'm unsure how serious that problem actually is. Is it small enough that we'd win out in the long run with better-optimized URLs?

                On-Page Optimization | | CMC-SD
                0
              • Earthsaver

                Http://www.xxxx.com does not re-direct to http://xxx.com

                When typing in my website URL  www.earthsaverequipment.com  successfully re-directs to earthsaverequipment.com as specified in robot. However if you type http://www.earthsaverequipment.com it brings up a 404 error Is this a potential issue? if so is there a way to fix it? thanks

                On-Page Optimization | | Earthsaver
                0
              • eyepaq

                301 redirect (www.domain.com/index to www.domain.com)

                Hello, Please let me know what are the exact right steps in order to get rid of the duplicate content issues related with: www.domain.com/index.html same as www.domain.com  without creating an infinite loop. Do you have a step by step guide posted within seomoz including 301 redirect for non www to www for all urls and index.whatever to main domain name without going into a infinite loop ? btw how to you spot the loop ? is it obvious like never ending refresh of the home page ? thanks a lot !

                On-Page Optimization | | eyepaq
                2

              Get started with Moz Pro!

              Unlock the power of advanced SEO tools and data-driven insights.

              Start my free trial
              Products
              • Moz Pro
              • Moz Local
              • Moz API
              • Moz Data
              • STAT
              • Product Updates
              Moz Solutions
              • SMB Solutions
              • Agency Solutions
              • Enterprise Solutions
              Free SEO Tools
              • Domain Authority Checker
              • Link Explorer
              • Keyword Explorer
              • Competitive Research
              • Brand Authority Checker
              • MozBar Extension
              • MozCast
              Resources
              • Blog
              • SEO Learning Center
              • Help Hub
              • Beginner's Guide to SEO
              • How-to Guides
              • Moz Academy
              • API Docs
              About Moz
              • About
              • Team
              • Careers
              • Contact
              Why Moz
              • Case Studies
              • Testimonials
              Get Involved
              • Become an Affiliate
              • MozCon
              • Webinars
              • Practical Marketer Series
              • MozPod
              Connect with us

              Contact the Help team

              Join our newsletter
              Moz logo
              © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
              • Accessibility
              • Terms of Use
              • Privacy

              Looks like your connection to Moz was lost, please wait while we try to reconnect.