Blogger & Blogspot Content - Move Across To Own Domain?
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Hey,
A few new clients have blogs hosted on blogger & blogspot, the first advice of mine is to set up a blog hosted on their company domain.
It's usually easy to convince them of the benefits.
What should happen to all the content on the existing blog?
One blog in question has over 100 entries, good content with a lot of links back to the business domain. The blog itself has less than 10 links pointing in but a domain mozrank 3.5.
In this example, my gut is telling me to leave it as is, and start fresh on the own domain.
What about if there's less then 10 posts? At what point should the content be moved over to the new blog?
Thanks for your thoughts.
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As mentioned by Ryan I would move the content to the main site. However I would rel canonical the blogger and blogspot posts to the new location. This way you can boost the domain and still maintain the links that may have been created to the old content.
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If you have a blog with one quality article, I would move it to the main site if the article's topic was in alignment with the main site. Any articles moved should be 301'd to the main site. Any backlinks which you have influence over should be updated to point directly to the article on the main site.
By merging the blog into the main site, the DA of both can increase and your content will have an opportunity to rank better in SERPs.
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