How crucial are H1 tags and descriptions in wordpress categories?
-
Hi all
Trying to improve SEO for my (mostly) local site, www.nectarbridge.com, and recently got back on Moz Pro account. First crawl of my site by Moz, a manageable number of issues that I've mostly sorted, but the category with the largest number of problems is missing or invalid
tags.
My content pages and blog posts are not missing the tags. It's category, archives, etc., including multiple pages, ex:
https://www.nectarbridge.com/category/blog/page/4/
A smaller number of pages are being flagged by Moz as missing descriptions, and they are also category pages and the like.
So the question is - how hard should I pursue fixing these issues? I'm using the divi theme, which apparently doesn't display the category description by default (if it did, that would kill two birds with one stone). There is a fix to add the category description, but before I get into that I'm trying to discern whether this issue really matters greatly to SEO or if I should spend that time just working on more content.
-
H1 tags are very important aspect of SEO, because they give a clear indication what products or services are being sold on that page. So do make sure save you have say a WordPress website, that you add H1 title to each page. Even if you have had your website built by a web designer, and they haven't added H1 titles, often, you simply add these titles later on, its a piece of cake, especially if you have a WordPress website.
-
H1 tags are important because they tell Google precisely what the page is about, but again, these need to be written in a white-hat way. We done this for a Bristol summerhouse company, and we got that business onto page one.
-
I analyzed my website: techiewiz.com and it says I only have 1 h1 tag despite the fact that my post titles are all h1.
Can anyone teach me how to solve this, please?
I think h1 are a must include for good on-page seo but maybe it is my theme function or WordPress acting funny.
I already provided the link so anyone who wants to run the SEO audit can see what I am talking about.
I need Google to read my h1 as post title and not h2 as post title.
-
Thanks Vijay.
-
Hi Gary,
I reviewed your complete website and I really appreciate the kind of SEO efforts ( including Blog) that you have put in. As for the H1 issue for the category page, you can fix it from the changes suggested on the link you have posted on your reply. I would like to add some suggestions, that might help you in the long run. As don suggested to fix URL structure, you can start by taking reference from here https://moz.com/learn/seo/url .
- The blog title can be optimized from Blog - Nector Bridge to something relevant like Blog - Business Consulting (local area name) .
- Your website looks good, but it can be improved by adding/changing some aesthetic elements on the pages (like pacing between elements etc.), which will help it look better and also help on the UI front.
- The H1 and H2 tags are going to be your best friends, optimize all pages effectively for the tags and writing effective titles under these tags.
- Your google pagespeed is coming at 34/100 for Mobile, kindly get it fixed.
- I see that your website is mainly optimized for the keyword 'Business Consulting', it would be a good idea to add local area name along with the keyword for local SEO, this helps in more ways than just local listing benefits. Give it a try.
Keep up with the good work on the SEO and Blog. Let me know if you need any kind of help.
Regards,
Vijay
-
In my view yes, you should fix the issues. The key about good seo - is not "only pulling certain levers" but where feasible doing everything right. We find when we do all the basics right the results sometimes take care of themselves. It lets you sleep easier as well. Instead of thinking "what if?".
H1's influence rankings - I have implemented some that have had a small impact, however, most do not. There is impact enough to optmise. The H1 is also great for usability, which can increase conversions. This is a ranking factor - time on page, bounce rate etc. It could increase your quality score if using Adwords. Additionally if a customer clicks on a search result which has a consistent message via URL, Title tag and H1 it is confirmation to click-through to a page and builds trust on topic - hopefully good content follows.
For the visually impaired marking up your HTML with header tags is also appropriate to facilitate screen readers.
I would also review your URL structure. If you want rankings then they again in my view should be consistent with the page offering.
Hope that helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Tags on my website cause duplicate content
Hi I just recently started a website and I am new to MOZ pro. What Moz pro detected on my website under high priority is that "duplicate page content" and what I realize about these duplicate page content is regarding the tags i put on my post. Because it is a wordpress blog, we are allow to add tags on the side before we publish our post. And because of these tags, it linked to the same page but different url. for example website.com/tags/whatever website.com/tags/whatever 2 and both these url direct to the same page So how do i solve this? do i just stop tagging whenever i write a post? delete all tags while it is not necessary? i seen method like 301 redirect or rel=canonical but is there anyway to solve this problem so I do not face this issue whenever i make a new post in my blog? I mean it doesnt make sense to redirect 301 to every single tags i have whenever i write a new post right? thanks guys
Moz Pro | | andzon0 -
301 Redirect & Canonical Tags
If I have URL A and need to 301 Redirect to URL B but want to have a canonical tag on URL B pointing to URL A Would this be considered cloaking? My server which runs .net 3.5 does not allow me to do URL re-writes.
Moz Pro | | IMM0 -
Adding new categories to my website and getting them ranked
Hi, I currently run a website and have added a couple of new categories lately. The website is Planes Trains Automobiles Co UK. For example I want to add "Planes for sale" as a new category. What is the best way to go about this? Will each aircraft added add content therefore ranking? I don't want to approach an SEO company yet as the service would be free for the time being? Thanks
Moz Pro | | PlanesTrainsAutos0 -
Is ther any wordpress pluggin to ad a foro question like this blog or like yahoo answers to my site
Is ther any wordpress pluggin to ad a foro question like this blog or like yahoo answers to my site
Moz Pro | | maestrosonrisas0 -
Title tag discrepancy - is this a Yoast or SEOMoz thing?
Just took on a WP site using Yoast - need help understanding the title tag. SEOMoz reports that the HP title tag is 159 characters, but there are only 60 characters entered in the plug-in field and GWT reports no "too long" title tags. Is this a Yoast thing? Wordpress: San Diego Plumbing, Heating and Air Conditioning Specialists (60) Google Webmaster Tools – reporting 0 titles too long SEO Moz: San Diego Plumbing, Heating and Air Conditioning Specialists | Anderson Plumbing Heating and Air » San Diego Plumbing, Heating and Air Conditioning Specialists (159)
Moz Pro | | vernonmack0 -
Which tools do not use backlinking and/or tagging?
I am new to SEOmoz and was wondering if any, which tools on SEOmoz does not use or require backlinking and/or tagging?
Moz Pro | | aschraegle0 -
Should I worry about limiting link count on product listing/category pages?
I've noticed that my link count is high (165ish for some) on my category listing pages. I've been scouring my page to see if there's any way that I can reduce the link count without restricting functionality to the end user. Each product listing on the category page has 5 links currently: A link to the product in the title A link to the product from the image An 'add to compare' link An 'add to cart' link An 'add to wishlist' link When the customer chooses to show 30 products per page, the link tally goes off the scale. So I have two questions: Firstly - is it appropriate to keep link count down in this scenario? To elaborate - is it just inevitable that product listing pages will have lots of links, and should I just assume that Google knows this and forget about these warnings. Secondly - There are two links to the same page (the title and image links to the product page). Does SEOmoz include this in the link count, and more importantly, will Google take heed of these when deciding whether the page is too link-heavy?
Moz Pro | | SimonGreer0 -
[No Data] Open Site Explorer Top Pages WordPress fix?
Some of my Open Site Explorer Top Pages http://www.opensiteexplorer.org/drho.ro/a!toppages have [No Data]. How do I fix this? I use WordPress and these are .pdf files I uploaded to my server and 301 redirects I created using the Pretty Link Pro plugin
Moz Pro | | drhoro0