Need help with best practices on eliminating old thin content blogs.
-
We have about 100 really old blog posts that are nothing more than a short trip review w/ images. Consequently these pages are poor quality. Would best practices be to combine into one "review page" per trip, reducing from 100 to about 10 better pages and implement redirects? Or is having more pages better with less redirects? We only have about 700 pages total. Thanks for any input!
-
If you have content thin pages on your website, we recommend instead adding high-quality, well-written content marketing to replace that work.
After completing this for our company that sells bath garden offices, we rewrote all of the pages, added high-quality white hat evergreen content marketing, and this significantly increased the organic seo in Bath. As a helpful result, many more garden rooms in the area
-
Link to mother category
Similar to my site : Source
-
Thank you Paddy! That helps a lot...
-
Hi there,
I'd say that your first solution is likely to be the best one. It's far better to have a smaller number of high quality pages than a high number of low/questionable quality pages. I'd also recommend thinking about whether it makes sense to combine the content or not when it comes to the user. If the trip reviews would all make sense on one page and add value, then it's another reason to consolidate. If they aren't really relevant to each other, you may want to be very selective with which ones you combine and possible add some new, fresh content to the pages at the same time.
Also think about keyword targeting for these pages and review how much traffic they already get and use Google Search Console to understand which keywords drive traffic. Whilst the pages may be low quality, if they drive some decent traffic, you may not want to lose that. So if the keywords that are sending traffic are the right ones for you, try to carry them over to the new, consolidated pages where you can.
Hope that helps!
Paddy
-
First you need to review the entire content and
Keyword Cannibalization. Consolidate articles with similar keywords and content. Then arrange and divide into categories and Hub Page reasonably. Example 1 My Blog Page is split up here.
You will have to spend a lot of time and research thoroughly about Keyword Cannibalization.
Hope to get a good response
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
MOZ is showing that I have non- indexed blog tag posts are they supposed to be nonindexed. My articles are indexed just not the blog tags that take you to other similar articles do I need to fix this or is it ok?
MOZ is showing that my blog post tags are not indexed my question is should they be indexed? my articles are indexed just not the tags that take you to posts that are similar. Do I need to fix this or not? Thank you
Intermediate & Advanced SEO | | Tyler58910 -
Best practice to redirect all 404s?
Hey is it best practice to redirect all 404 pages. For example if the 404 pages had 0 traffic and no links why would you need to redirect that page? Isn't it best practice just to leave as a 404? Cheers.
Intermediate & Advanced SEO | | kayl870 -
Submitting Same Press Release Content to Multiple PR Sites - Good or Bad Practice?
I see some PR (press release) sites where they distribute the same content on many different sites and at end they give the source link is that Good SEO Practice or Bad ? If it is Good Practice then how Google Panda or other algorithms consider it ?
Intermediate & Advanced SEO | | KaranX0 -
All of my blog titles have disappeared. In need of Wordpress help.
Not sure if this is the right place to ask this question but here it goes. All of the titles on my real estate website have disappeared. I have spent hours looking through different forums trying to figure out how to make them show up. Also whenever I hover the cursor over links they turn to white and disappear as well. This is the website: http://www.acolerealty.com/blog/ If this helps here is the custom CSS in worpress is the following: /* GREEN */ body {background: #eff3ec !important;} .header-membership {
Intermediate & Advanced SEO | | artscube.biz
background: #fff !important;
box-shadow: none !important;
border-bottom: 2px solid #e5e9e3 !important;
} .header-membership a {
color: #909090 !important;
text-shadow: none !important
} h1#site-title a {
color: #397249 !important;
} header nav#main-nav {
background: #7aad79 !important; /* Old browsers /
background: -moz-linear-gradient(top, #7aad79 0%, #397249 100%) !important; / FF3.6+ /
background: -webkit-gradient(linear, left top, left bottom, color-stop(0%,#7aad79), color-stop(100%,#397249)) !important; / Chrome,Safari4+ /
background: -webkit-linear-gradient(top, #7aad79 0%,#397249 100%); / Chrome10+,Safari5.1+ /
background: -o-linear-gradient(top, #7aad79 0%,#397249 100%) !important; / Opera 11.10+ /
background: -ms-linear-gradient(top, #7aad79 0%,#397249 100%) !important; / IE10+ /
background: linear-gradient(to bottom, #7aad79 0%,#397249 100%) !important; / W3C /
filter: progid:DXImageTransform.Microsoft.gradient( startColorstr='#7aad79', endColorstr='#397249',GradientType=0 ) !important; / IE6-9 */
} #t-header-container .home-search-container #header-top-search::before {
background: #7aad79 !important; /* Old browsers /
background: -moz-linear-gradient(top, #7aad79 0%, #397249 100%) !important; / FF3.6+ /
background: -webkit-gradient(linear, left top, left bottom, color-stop(0%,#7aad79), color-stop(100%,#397249)) !important; / Chrome,Safari4+ /
background: -webkit-linear-gradient(top, #7aad79 0%,#397249 100%); / Chrome10+,Safari5.1+ /
background: -o-linear-gradient(top, #7aad79 0%,#397249 100%) !important; / Opera 11.10+ /
background: -ms-linear-gradient(top, #7aad79 0%,#397249 100%) !important; / IE10+ /
background: linear-gradient(to bottom, #7aad79 0%,#397249 100%) !important; / W3C /
filter: progid:DXImageTransform.Microsoft.gradient( startColorstr='#7aad79', endColorstr='#397249',GradientType=0 ) !important; / IE6-9 */
} input.button-primary {
background: #7aad79 !important; /* Old browsers /
background: -moz-linear-gradient(top, #7aad79 0%, #397249 100%) !important; / FF3.6+ /
background: -webkit-gradient(linear, left top, left bottom, color-stop(0%,#7aad79), color-stop(100%,#397249)) !important; / Chrome,Safari4+ /
background: -webkit-linear-gradient(top, #7aad79 0%,#397249 100%); / Chrome10+,Safari5.1+ /
background: -o-linear-gradient(top, #7aad79 0%,#397249 100%) !important; / Opera 11.10+ /
background: -ms-linear-gradient(top, #7aad79 0%,#397249 100%) !important; / IE10+ /
background: linear-gradient(to bottom, #7aad79 0%,#397249 100%) !important; / W3C /
filter: progid:DXImageTransform.Microsoft.gradient( startColorstr='#7aad79', endColorstr='#397249',GradientType=0 ) !important; / IE6-9 */ border:1px solid #23472d !important;
} input.button-primary:hover {
background: #628b61 !important;
} footer {
background: #e4e8e1 !important;
}0 -
SEO best practices for embedding content in a map
My company is working on creating destination guides for families exploring where to go on their next vacation. We've been creating and promoting content on our blog for quite some time in preparation for the map-based discovery. The UX people in my company are pushing for design/functionality similar to:
Intermediate & Advanced SEO | | Vacatia_SEO
http://sf.eater.com/maps/the-38-essential-san-francisco-restaurants-january-2015 From a user perspective, we all love this, but I'm the SEO guy and I'm having a hard time figuring out the best way to guide my team regarding getting readers to the actual blog article from the left content area. The way they want to do it is to have the content displayed overtop the map when someone clicks on a pin. Great, but there's no way for me to optimize the map for every article. After all, if we have an article about best places to snorkel on Maui, I want Google to direct people to the blog article specific to that search term because that page is the authority on that subject. Additionally, the map page itself will have no original content because it will be pulling all the blog content from other URLS, which will get no visitors if people read on the map. We also want people, when they find an article they like, to be able to copy a URL to share. If the article is housed on the map page, the URL will be ugly and long (not SEO friendly) based on parameters from the filters the visitor used to drill down to that article. So I don't think I can simply optimize the map filtered-URL. Can I? The others on my team do not want visitors to ping pong back and forth between map and article and would prefer people stay on the discovery map. We did have a thought that we'd give people an option to click a link to read the article off the map but I doubt people will do it which means that page will never been visited, thus crushing it's page rank. so questions: How can i pass link juice/SEO love from the map page to the actual blog article while keeping the user on the map? Does google pass that juice if you use Iframes? What about doing ajax calls? Anyone have experience doing this? Am I making a mountain out of a molehill? Should I trust that if I create good content, good UX and allow people to explore how they prefer, Google will give me the love? Help me Rand Fishkin, you're my only hope!1 -
Need help understanding "Clone sites"
I just read an article about Panda and it warned against against Clone sites: "Clone sites are a strong panda factor (JM, Mar 10, 2014)" I don't have any clone sites, but there are dozens of sites with imitations of mine. We were the first in the area of interest, and then all these other sites that imitated us popped up. None are exact replicas. But many have spun some of our articles and used them to create their sites; the site structures are not identical though. Google seems to know we are the original site on the topic since we are ranked #1 for most terms. Would these be considered clone sites in their eyes?
Intermediate & Advanced SEO | | bizzer0 -
Changing my pages URL name - HELP NEEDED FAST
Hello, I need to change the URL name for a few pages on my site. The site was launched just recently, so it has no obvious ranking and traffic. My question is, what is the best practice for changing/deleting the page name? after deleting the page, should I go to Google webmaster tool and use URL Removal and remove the old page? I know that I have to also create a new XML sitemap file, but not sure about the old pages in google search result Thanks!
Intermediate & Advanced SEO | | mdmoz0 -
How do I best handle Duplicate Content on an IIS site using 301 redirects?
The crawl report for a site indicates the existence of both www and non-www content, which I am aware is duplicate. However, only the www pages are indexed**, which is throwing me off. There are not any 'no-index' tags on the non-www pages and nothing in robots.txt and I can't find a sitemap. I believe a 301 redirect from the non-www pages is what is in order. Is this accurate? I believe the site is built using asp.net on IIS as the pages end in .asp. (not very familiar to me) There are multiple versions of the homepage, including 'index.html' and 'default.asp.' Meta refresh tags are being used to point to 'default.asp'. What has been done: 1. I set the preferred domain to 'www' in Google's Webmaster Tools, as most links already point to www. 2. The Wordpress blog which sits in a /blog subdirectory has been set with rel="canonical" to point to the www version. What I have asked the programmer to do: 1. Add 301 redirects from the non-www pages to the www pages. 2. Set all versions of the homepage to redirect to www.site.org using 301 redirects as opposed to meta refresh tags. Have all bases been covered correctly? One more concern: I notice the canonical tags in the source code of the blog use a trailing slash - will this create a problem of inconsistency? (And why is rel="canonical" the standard for Wordpress SEO plugins while 301 redirects are preferred for SEO?) Thanks a million! **To clarify regarding the indexation of non-www pages: A search for 'site:site.org -inurl:www' returns only 7 pages without www which are all blog pages without content (Code 200, not 404 - maybe deleted or moved - which is perhaps another 301 redirect issue).
Intermediate & Advanced SEO | | kimmiedawn0