Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Long tail keyword research
-
Hi guys, what is the best practice to find the long tail keywords, like Google Instant Suggestion, people also search, or moz keyword explorer I have experienced a lot in MOZ pro Keyword Planner, but now I want to know easiest way to find long tail keywords for my website olehana Makeup, still I'm using just 3 keyword that I already ranked in Google SERP top 3 positions now I also want that some long tail keywords also gets ranked.
-
@daimon67
Finding long-tail keywords is essential for expanding your website's search visibility and capturing more targeted traffic. Here are some best practices to discover long-tail keywords effectively:Use Google Autocomplete and Related Searches:
Start typing your main keyword into Google's search bar, and observe the autocomplete suggestions that pop up. These suggestions are based on actual user queries and can provide valuable insight into long-tail variations of your primary keywords. Additionally, scroll to the bottom of the search results page to find the "Searches related to..." section for more keyword ideas.Analyze Competitors' Keywords:
Look at the keywords your competitors are targeting, especially those who are ranking well in your niche. Tools like Moz Keyword Explorer, SEMrush, or Ahrefs can help you identify the keywords your competitors are ranking for. Analyze their content and identify long-tail keywords they may be targeting.Utilize Keyword Research Tools:
Leverage keyword research tools such as Google Keyword Planner, SEMrush, Ahrefs, or Ubersuggest to identify long-tail keyword variations. These tools provide data on search volume, competition, and related keywords, helping you discover valuable long-tail opportunities.Explore "People Also Ask" Section:
When you search for a keyword on Google, you'll often see a "People Also Ask" section that provides related questions. These questions can be excellent sources of long-tail keyword ideas. Answering these questions comprehensively in your content can also improve your chances of ranking for them.Review Your Website Analytics:
Analyze the search terms that are already bringing traffic to your website. Your website analytics platform (such as Google Analytics) can provide valuable insights into the specific long-tail keywords that users are using to find your site. Optimize your content around these keywords to further enhance your visibility.Consider User Intent:
Focus on understanding the intent behind the search queries. Long-tail keywords often reflect specific user intents or needs. Tailor your content to address these intents effectively, providing valuable solutions or information to users.Long-Tail Keyword Generators:
Some tools specialize in generating long-tail keyword suggestions based on a seed keyword. These tools can be helpful when you're looking for more niche-specific or less competitive keyword variations.By incorporating these strategies into your keyword research process, you can identify a diverse range of long-tail keywords that can help attract targeted traffic to your website and improve your overall search visibility.
I'm keen on expanding my reach to include more long tail keywords. Check out our article on the best brother sewing machines at sewnscissors for further insights.
-
The best way to find long tail keywords is actually to start with the “head” keywords, and find out their related SEO inventory. If you’ve already started a startup or run an online business, then you probably have done some keyword research before. Put your keywords into the Google Search Console’s Keyword Planner and see how many searches they get. (Be sure to select “Exact Match” so you don’t include searches that include misspellings or synonyms.)
For example, let’s say I want to rank for the keyword phrase “weight loss". It's very hard to rank for such a phrase, so it's better to aim at longer phrases like "weight loss apps for android", etc.
At SUSO we usually focus on long-tail keywords and low-hanging fruits first, as they're the best place to begin rank spikes.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Which keyword to use (plural / singular)
Hi guys. So I'm racking my brain with a question whether I should use plural or singular keyword as a focus keyphrase of my page. The page that I'm optimizing is basically a review page of different websites offering proofreading services. Considering the fact that this is a review and I mention a lot of websites on my page, I decided to rank for a plural keyword that ends with "services". However, this keyword is very unpopular (ahrefs doesn't show any volume for it), while singular "service" has about 100 searches per month. As far as I understand, Google sees both keywords as synonyms, because search results for both keywords are almost identical. Should I change my keyphrase to singular "service" (even though the page mentions a lot of services), or stick with "services" instead? Do I have a chance of ranking for "service" if I stick with "services" in this case? Thank you.
Keyword Research | | AslanBarselinov0 -
YouTube Keyword Research
MOZ has some really powerful tools available to us, but I was wondering if there are any tools for conducting keyword research for YouTube? Thanks!
Keyword Research | | Alaeddin1 -
A Solution to Keywords Being Grouped in Google Keyword Planner
Hi guys, I am trying to get search traffic for a list of keywords which I put together a few years ago for one of my clients, this was before Google made changes to their Keyword Planner. When I am adding the list into Google Keyword Planner it is "grouping" a number of the keywords/phrases together, and therefore removing 13 of the keywords from the original list of 59 keywords. Is there a way around this so I can get search volume for the original list, and not the cut down one? I am specifically using Google Keyword Planner as I want to get search volume for a number of specific locations in the UK. Any comments/feedback is greatly appreciated. Thanks in advance! Jack. I19Op
Keyword Research | | ChemistryMarketing1 -
Keywords with no search volume
Hi there! What are your thoughts on optimizing pages for keywords that have no search volume (using the Keyword Planner)? I'm not sure it should be done, since optimizing for keywords that no one searches for is kind of useless, right? Or should I do it hoping that sometime in the future the keyword will have a surge on searches? Thanks!
Keyword Research | | sararufo0 -
Why does this keyword have much greater volume in Bing Keyword Research Tool than Google AdWords Keyword Planner?
I'm using the Google AdWords keyword planner and Bing Webmaster Keyword Research tool. For both, I'm trying to get accurate search volume for the exact term "advertising sales". Over the last thirty days, Bing reports a volume of 5,988. Google's average monthly search volume is 880. Given the market share Google has, I would expect a much higher volume, especially when compared to Bing. Can you offer some ideas of why this might be happening?
Keyword Research | | Kevin_P0 -
Keyword Moderator List
Hi Moz Community, I'm wondering if anyone has a comprehensive list of keyword moderators that they could share? For example: online
Keyword Research | | IrishTimes
buy [keyword] online
cheap
cheapest
best
top
free
[country name]
[area name]
store
shop
purchase etc... I always find that it's useful to run [keyword + moderator] for search volumes as it sometimes uncovers some exact match surprises that you may not have thought of. Thanks everyone! Gavin1 -
Where to start with keyword research for a telecom company?
Hey, I'm a brand's person with no SEO experience, yet I'm in a position where I have to carry out an SEO audit of our telecom company's website. Though our website is up and running for some years now, nobody bothered to undertake keyword research. From the little I've read over months on SEOmoz, I've just done the following: took out keywords bringing organic traffic on to our website and checked our rankings for those keywords on major search engines. My observation is that most of these words are long-tail keywords. Since we only have product/service information related to our offerings, most of the head terms we've used for packages/offers/services pages are branded keywords. My understanding is that we need to rank top for our branded keywords (a must) and try to rank as high as possible for long tail. In addition, we can use those keywords in our copy so that the right page ranks top for the respective keyword. Am I missing anything here? What else do I need to do?
Keyword Research | | HasanPK0 -
Keyword Traffic Estimator Tools
Hello, I'm relatively new to SEO and looking to find a good tool for estimating the search traffic volume of different keywords in order to focus efforts on higher yielding terms. Right now I'm using Google's traffic estimator but it doesn't seem to have much data for long-tail keywords. Is anything else out there better or more accurate? Thank you!
Keyword Research | | rawberg0