Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How to handle pre-existing backlinks on new site.
-
Hi - We built a new site on a URL that had previously been used. We are noticing a lot of spammy backlinks pointing to our current site and ending up on a 404 page. Any recommendations on how to handle this?
-
@sunnybhatti1246 what do you recommend for big webiste i think site like coursehero.com, chegg.com and Expertsmind.com didin't work for 10- 20 links. do you thnik they need to do more of link bulidng.
-
create backlinks for new website after a week from day by day ! you can check my website
-
@OnlineBillExpert
Your explanation is very up to date. -
Handling pre-existing backlinks when launching a new site is an important aspect of SEO. Here's a step-by-step guide on how to manage them effectively:
Backlink Audit:
Conduct a thorough backlink audit to identify all existing backlinks pointing to your new site. Use tools like Google Search Console, Ahrefs, or Moz to gather this information.
Quality Assessment:
Evaluate the quality of each backlink. Focus on links from reputable, authoritative, and relevant websites. Identify and address any backlinks from low-quality or spammy sources.
Redirects for Changed URLs:
If your new site has different URLs than the previous one, set up 301 redirects from the old URLs to the corresponding new ones. This ensures that visitors and search engines are seamlessly directed to the updated content.
Contact Webmasters for Updates:
Reach out to the webmasters of reputable sites linking to your old site. Inform them of the domain change and request an update to the link. Provide the new URL and any other relevant information.
Update Listings and Profiles:
If your site is listed in directories, forums, or other platforms, update your profile information to reflect the new domain. This helps in maintaining the consistency of your online presence.
Submit Updated Sitemap:
Submit the updated sitemap of your new site to search engines through Google Search Console. This helps search engines discover and index the new pages and changes more efficiently.
Monitor 404 Errors:
Keep an eye on your website's 404 error pages using tools like Google Search Console. Address any broken links promptly by redirecting them to relevant pages on your new site.
Content Relevance:
Ensure that the content on your new site is relevant to the context of the backlinks. If there are discrepancies, consider optimizing the content to align with the anchor text and overall theme of the linking pages.
Build New Backlinks:
As you work on managing existing backlinks, also focus on building new, high-quality backlinks for your new site. This helps in strengthening your site's authority and improving its search engine rankings.
Regular Monitoring:
Continuously monitor your backlink profile using SEO tools. Regularly check for new backlinks and ensure that existing ones remain valuable and relevant.
By systematically addressing pre-existing backlinks during the launch of your new site, you can maintain the integrity of your SEO efforts and help search engines understand the changes, ultimately supporting a smooth transition and minimizing any negative impact on your rankings. -
@JJKM55 said in How to handle pre-existing backlinks on new site.:
ammy b
Hey Dear @JJKM55 i have strategy to create backlinks for new website , I do off page seo for my websites after one week of hosting a webiste , you need to create backlinks for new website after a week from day by day 10 or 15 backlinks on daily basis, you will get really a greate result after in 2 OR 3 months you can follow my website to create backlinks for your website. I have given my website url billow.
https://ww1.dharampatniserial.com/
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Backlink builder (Professional)
If I wanted to hire a professional person to build high quality backlinks for me, where would I look? I'm asking here because I'd rather go on the recommendation of other businesses owners, than a google search. Does anyone have a person that they can recommend? It's for an insurance agency in Texas. Many thanks
Link Building | | laurentjb2 -
Unsolved Website with no backlinks and a DA of 1 ranks first. Why?
https://www.realestatephotos.melbourne does not have any backlinks and has a DA of 1.
Keyword Explorer | | garrypat
This site ranks first for keywords - real estate photography melbourne and property photography melbourne.
Not sure why.
URL contains keywords and site is ok. But other sites with many links and higher DA rank lower. Why? Garry1 -
how to improve rank
I have a site, can you help me to:
SEO Tactics | | pixou
improve ranking
get high authority backlinks0 -
How do I find http backlinks to my domain?
Hi, We spotted a number of sites linking to us from http sites, not https sites. How can I use backlink tools to find just those from http sites? Right now I'm looking at exporting a spreadsheet with 3.3 million entries and filtering - and there's not one person here who wants to do that! Thanks in advance. Screen Shot 2021-11-03 at 10.49.12.png
Link Explorer | | mark_seomoz10 -
Backlinks and SPAM
I was doing some back link review of competitors and I have noticed that many of our competition have 300+ do follow back links from Justia.com and an additional 300+ do follow links from law.cornell.edu (they share the same database). The links on Justia are from different pages and they are all going to the root of our competitors site. So the questions are as follows; 1: For the purpose of SEO is this considered SPAM 2: If not SPAM, then does it have a positive effect on the competitions website and should I attempt to emulate for my client. Thanks in advance. -Jeff
Link Building | | FriedmanSimon10000 -
Backlinks from translated content
Hello, We have quite a few articles "out there" that give us backlinks. We were thinking of also translating the content and submitting it to local content websites, so it can provide us with more backlinks. The main questions here, will this content be recognized as the same content as the English version? Also, being in another language, some of the anchor text might not hit the English keyword. Not sure how Google sees it. Any advise on the matter? thx!!
Link Building | | PangeaLangs0 -
Get backlinks to Http or Https?
Hello, My website using SSL . My root domain : example.com is permanent 301 redirect to https://example.com via .htaaccess Question : 1 - If i want get backlinks from other websites is backlinks should point my https domain or non https domain. Is there any difference for ranking? 2 - if someone give backlinks to my non https domain Is there any value for https for ranking? 3 - Before i begin use SSL , backlinks in the past which i get for ** Http**, Is there a value for https ? Thank you, Sorry for bad English
Link Building | | livecam0 -
Backlinks From Press Releases - Should I Disavow Them?
About 2 months ago, I published a press release through PRWEB with a link back to my website of course. Now it must have been one of those morning where the coffee wasn't strong enough as my website already has a Penguin penalty I'm trying to get lifted. The intent wasn't to spam the web but rather to gain some traction in the business hosting world. Like I've said, the coffee must've been too weak that morning as it didn't even cross my mind to see if I could "nofollow" the links in the press release. I just hit the submit button... As I'm in the process of submitting a disavow links request to Google, I'm wondering if I should include the URLs to copies of those press releases? I mean, there's no way I can find all those links as it was submitted not long ago. Google and link tools will keep discovering other copies of the PR for months to come probably.
Link Building | | sbrault740