Duplicate content across multiple e-commerce sites
-
Hi,
This may have been discussed here before though I couldn't find a definitive answer, but I was wondering what the best practice for having multiple e-commerce sites with some of the same products on both is.
If Site A has 200 products, and Site B has 300 products, and 50 overlap, do they absolutely have to have unique product descriptions? The descriptions have already been rewritten to be different from the manufacturer's description, but do they need to be changed again?
Or should the 50 products only be listed on one site or the other?
Sites like csnstores.com seem to have the same descriptions as the subsidiary sites that they have, but maybe they have different sidebars/footers/etc which make the content considered original?
-
A site with a lower domain/page authority may get filtered out by Google. Why don't you use cross domain canonical tags if you can't fix the duplicate content issue at the moment. There is a good post on this topic on seomoz. You just need to search for it.
-
The thing is that comments and reviews take time to generate. If I start these sites and there's a lot of duplicate content for the items listed on both sites for a while, will that cause both sites to be penalized?
-
No they don't need to have absolutely unique product description. You can make your product pages unique through user generated contents (UGC) like comments, reviews etc. However in the end you must find a way to create uniqueness on your product pages.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Multiple listings for the same product - how to avoid duplication?
Hi everyone, We are working on an e-commerce site that has three different physical stores that each hold different products in stock. A listing is created on the website for each product in each location but if the same product is in all three stores the images and description are duplicate content We can't have one product page and tag locations to it as this would then require keeping two different stock systems updated, but is there a way to avoid the three pages being duplicates of each other? Many thanks for the advice!
Content Development | | A_Q0 -
Modifying Content to Avoid Duplicate Content Issues
We are planning to leverage specific posts from a US-based blog for our own Canadian blog (with permission, of course) but are aware that this can cause duplicate content issues. We're willing to re-write as much or as little as we must from the initial blog posts to avoid duplicate content issues but I have no idea just how much we will need to re-write. Is there some guideline for this (e.g., 25% of content must be re-written)? I've been unable to find anything. Thank you in advance!
Content Development | | QueenSt0 -
What Content to Write - Hot Topic or More Niche Related?
Hi, Just for example, say you've got a shoe store but shoes are a non-searched-for topic on the informational side. Say fashion models or teenybopper shoppers are both hot topics. Would you recommend writing an article - one of the site's five >2000 word articles on a hot area of the hot topics? Or would you just stick to shoes topics? If you do write on the hotter topics, how does the shoe store owner write on these - they're out of his area of expertise? Does he need a content writer?
Content Development | | BobGW0 -
Site Content Review Please!
I m looking for someone who can review my site and let me about quality of content on my site. Can anyone suggest / know who I can talk to about this ? Nick
Content Development | | orion680 -
Any article sites that actually still rank welll?
Hi All! After the havoc of Panda and Penguin - are there any article sites that still rank decently for the articles within? I'm not talking about using articles to get backlinks - I want to attract visitors to the articles themselves because of the message within the article. Yes, I know that for lots of reasons my own blog would be better. In addition to that, if you want to spread the message - which sites are recommended? Thanks! Aviva
Content Development | | debi_zyx0 -
Does Google penalize for duplicate blog posts?
Occasionally, I get asked by another blogger if they can repost (in full) one of our blog posts on their blog as a guest post. I've always been under the impression that Google penalizes this type of behavior, but I haven't seen any evidence. Is this true?
Content Development | | Event360300 -
Press Releases and Duplicate Content on Event Related Site
I have a site that lists events. I ask those submitting events to submit original content if possible, but frequently they submit press releases which are already published elsewhere. I rewrite some of the press releases, but do not have time to rewrite every press release that comes my way. I want my users to get a comprehensive list of events, but I don't want get a penalty for duplicate content. What is the best solution?
Content Development | | andywozhere0 -
Emailing content to posterous
Posterous is setup to syndicate my content to my personal WP blog. After reading information on SEOmoz, I realize that Duplicate Content is not a good thing. Should I stop this process? Note: The way it works is I email a post to posterous and it posts it there and on my WP Blog and create a FB post and a Tweet.
Content Development | | CMCD0