How much content is too much? Best Pages For Content?
-
To my understanding content has a lot to do with organic rankings if written correctly. My question is, how much content is too much and what pages are best to place content.
Our company sells very costly products. Our customers call to purchase, we do not have an eCommerce site. Write now we have on average 350 words per page. We have about 200+ pages. Each page is written for that general category and each product has its own unique content. It seems to me that the pages with less content, tend to rank a bit better.
As we are in the process of redoing our website, is there any recommendations on writing content, or adjusting the amount of text. I am thinking a lot of our text is informative only to a certain extent. Would writing content just for the main category page be better, and then on the actual product page, have only about 250 words as a description?
Are there any other recommendations for SEO that are fairly new? Besides the Title, Description, Heading Tags, Image Alts, URLS etc.
-
Just an example.... tell people how to use your products for maximum enjoyment...
For example if you sell mountain bikes articles about.... how to select mountain bike tires.... how to change a mountain bike tire in under 60 seconds... recommended tools for off-road biking... how to true a bike wheel (rear)... how to true a bike wheel (front).... how to clean the mountain bike chain.... geeezz... I could go on forever...
So... give everything that you need to make your customers experts at buying... owning... riding... maintaining... racing their mountain bikes... and make your staff look like expert mountain bikers and all-round good guys.
PS... I am not talking about light weight trivial pedestrian articles... these would be substantive, complete and detailed articles with lots of big juicy photos. And you need a video of me changing the mountain bike tire in 42 seconds.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is it still necessary to have a "home" page button/link in the top nav?
Or is it not necessary to have a "home" tab/link because everybody by this time knows you can get to the home page by clicking on the logo?
Web Design | | FindLaw0 -
Advice needed: Google crawling for single page applicartions with java script
Hi Moz community,we have a single page application (enjoywishlist.com) with a lot of content in java script light boxes. There is a lot of valuable content embedded but google can not crawl the content and we can missing out on some opportunities as a result. I was wondering if someone was able to solve a similar issue (besides moving the content from the java script to the HTML body). There appears to be a few services sprouting up to handle single page applications and crawling in google.http://getseojs.com/https://prerender.io/Did anyone use these services? Some feedback would be much appreciated!ThanksAndreas
Web Design | | AndreasD0 -
How do I optimize a site designed to be one scrolling page of content?
Our website uses section ID's as its navigation so all the content is on one page. When you click About Us, the page scrolls down to About Us. Products, the page scrolls to Products section, and etc. I am getting crawl errors for meta descriptions but will this go away once the main domain has this info? We just added the meta keywords and description to the header and since the navigation sections use the same page, I assume it will correct the errors. Any other advice on optimizing for site designs like ours would be great. www.theicecubekit.com is the site. Thanks,
Web Design | | bangbang
Chris0 -
Getting a lot more duplicate content warnings than I expected.
I run WordPress on many of my sites and a site crawl has found MANY duplicate content pages on the latest domain I started a campaign for. I expected to see quite a lot on the tag pages that only had one post but even tag pages with multiple posts and author and category pages with many posts are showing as duplicate content. Is this normal for a WordPress site to have so much duplicate content warnings from the taxonomy pages? I have the option to bulk noindex, follow the category and tag pages but should I do it? I get some traffic directly to the tag pages so removing the pages from search results would dent the traffic of the site a little (generally high bounce rate, low engagement traffic anyway) but could removing the apparent duplicate content actually improve the article pages themselves? Or does anyone have any WordPress specific advice for making the pages not duplicate content? I've toyed with the idea of just displaying excerpts but creating manual excerpts for the 4 years worth of posts, some of which I have no personal knowledge of the subject matter so other suggestions are welcome.
Web Design | | williampatton0 -
Penalized by duplicate content?
Hello, I am in a very weird position. I am managing a website(EMD) which a part of it dynamically creates pages. The former webmaster who create this system though that this would help with SEO but I dought! The thing is that now the site has about 1500 pages which must look duplicate but are they really duplicate? Each page has a unique URL but the content is pretty much the same: one image and a different title with 5-8 words. There is more: All these pages are not accessible by the users but only for the crawlers!!! This URL machine is a part of a php - made photo gallery which i never understood the sense of it! The site overall is not performing very well in SERP, especially after Penguin, but judging by the link profile, the Domain authority, construction (ok besides that crazy photo gallery) and content, it never reached the position it should have in the past. The majority of these mysterious pages - and mostly their images - are cached by Google and some of them are in top places to some SERP - the ones that match the small title on page - but the numbers are poor, 10 - 15 clicks per month. Are these pages considered as duplicated, although they are cached, and is it safe for the site just to remove 1500 at once? The seomoz tools have pointed some of them as dups but the majority not! Can these pages impact the image of the whole site in search engines?( drop in Google and has disappeared from Yahoo and Bing!) Do I also have to tell Google about the removal? I have not seen anything like it before so any comment would be helpful! Thank you!
Web Design | | Tz_Seo0 -
What are some of the best Word Press themes for SEO?
Does anyone have any suggestions on the best wordpress themes to use? Here is one that has been recommended to me before: http://www.smallbiztheme.com/
Web Design | | webestate0 -
Best Site navigation solution
Hi there, We are getting our website redesigned and would like to know whether to increase the links on our site wide navigation or not. At the moment we have around 30 links from the navigation. We want to use exploding navigation menu and increase the links to our most important categories. Say if we increase to 60-70 would that be alright. (what will be the highest we can go for) At the moment categories that get links from navigation are ranking pretty good. If we increase would we loose those rankings. What will be the pros and cons of increasing navigation links? Second question we are also adding fooer links to top 10 categories in the footer. Would this be ok as far as seo and google concerned. Many Thanks
Web Design | | Jvalops0 -
What CMS system is best?
Hi Guys, I am in the process of developing some new areas of work and a good CMS is going to be required to make my SEO and everything included work to its best. What CMS systems are the best ones to use from an SEO prospective and generally all round? Thanks
Web Design | | wazza19850