How to get bullet snippets SERPs
-
http://insidesearch.blogspot.com/2011/08/new-snippets-for-list-pages.html
I read this post and have been seeing a lot of results with this feature, but can't figure out exactly why some results get them and others dont.
of the results I've seen, many have information in lists or tables (as the article suggests), but some simply have their information listed in separate divs.
Does anyone have any further insight on this? The above article is the only one I can find on the subject.
-
It seems as though you're referring to sitelinks. I'm referring to one link with bullet points, all from the same page.
-
This is a tough question because (everyone, feel free to correct me here if I'm wrong) Google does not directlly tell us how to influence those links. However, I have observed the following patterns.
#1 Branded searches tend to lead to "bulleted snippets"
#2 From what I remember, their patent talked (vaguely) about how users can influence those links. The more people visit a page on your website the more likely it is for that page to show up in serps. You can influence this by leading people to the pages you want displayed in serps. UI and Site Navigation can play heavily into influencing those serps.
#3 Google will display internal pages, or bulleted snippets, if it thinks those pages are relevant to a users search. If you search for my brand, you will see pages that tell a searcher everything they need to know about Nerds On Call.
#4 Google will only display these internal pages for the first result.
Here is a link to that patent. http://bit.ly/nRBa8L
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to analyze a drop in featured snippets?
Our company site is, in general, performing great in organic search, but we've lost about 10 featured snippets throughout the last 5-6 months, and I'd like to know how to best approach analyzing this.
Algorithm Updates | | vibelingo0 -
My site is showing indexed in search console but not appearing in Serps
hi, i have recently made sites.google site and submitted to search console but when I copy paste in google , its not appearing
Algorithm Updates | | alan-shultis0 -
Mobile SERPs
Morning Mozzers, Please can someone tell me if Mobile SERPs are different to desktop? Do they have a separate algorithm? Mobile makes up 50% of my sites traffic and I want to make sure I am visible on all devices. Any articles welcomed. Kind regards Ben, London
Algorithm Updates | | Bendall0 -
Domains dominating SERPs w/multiple listings
I know Cutts addressed this as a potential future update to the Google algo but it's driving me bonkers.. My primary targeted keyword has one of our competitors listed 4 times in a row on the top of page 2. Some of the pages have duplicate page titles and the content is relatively thin. The site has a PR of 2 and a DA of 35. Why on earth are they able to suck up a whole half of a results page?!?!?! I don't know that there's anything anyone can tell me that will help, but if there's something I missed about this update please let me know. 'snot fair. 😞
Algorithm Updates | | jesse-landry0 -
SERP Rankings: Breadcrumb appears near URL
Hi mozzers, I was checking at the "carpet cleaning" kw national search and an usual result appeared(image attached): -Title Tag -Url + Breadcrumbs following The Breadcrumb showing up near the url is the first time I see that happening! Anyone has an idea why? Do you think it is a Google new trick or do you guys think it is the webmaster who added a hack to it? Thanks for letting me know Tf52L.png
Algorithm Updates | | Ideas-Money-Art0 -
Getting Listed in Google Places
How do I get listed in Google Places if I don't have a physical address? EG: I am a medical health insurance company in Colo Springs, Colorado, but service 20 cities? What is the best procedure? Getting a mailbox at Mailboxes, etc. or UPS Store?
Algorithm Updates | | GregWalt0 -
Affect in SERPs when moving footer links off the homepage
I have several pages that rank highly in the SERPs and these pages are linked directly to my homepage in the footer. I want to clean up my footer because I have too many site wide links but don't want to hurt the SERP rankings during the transition. Will removing these page links from the footer impact SERP rankings?
Algorithm Updates | | braunna0 -
What effect does previous page visits have in SERP?
We've all seen it before, right before a result, you see "You visited this page on ____" What effect does a single visit have? Multiple visits?
Algorithm Updates | | 10JQKAs0