Any input / pointers for my upcoming Ecommerce move?
-
I posted this as a reply on my other question, but never got another responce...
I am basically moving ecommerce platforms to answer your question. I am keep the same domain (www.stbands.com). If you want to get even more specific i am moving from storesonline to corecommerce. Here's some more info:
- All meta tags, URLS, content is virtually going to be the same except my product pages and normal pages will end with .html, however my category pages will still be /categoryname (like a directory).
- My category URLS seem to build in a mod re-write fashion, which I hear is better for SEO (like /sweatbands/head-sweatbands/).
- I have set all my pages to use the rel=cananical tag, so if you are on the category /sweatbands/head-sweatbands/ it cananicals back to /head-sweatbands
- The images are changing names as I upload them on a product because it auto creates new sizes. This differs from our old host and may affect our vertical image rankings. Should I 301 the image URLS?
- I am keeping the www. in my domain name, as opposed to just domain.com to keep everything the same.
- CoreCommerce automatically seems to make my products uppercase in the URL as they are in the title, but the url works both lowercase and uppercase so its not case sensitive.
This is just an overview of some things I think I have most of my bases covered, but i'm aiming for a april 1st launch / move for the new site. Do you guys have any other pointers / suggestions?
-
James,
Thank you for your recommendation. Appreciate it.
-
I completely understand. But this is not good practice. rel=canonical is a band-aid, but I would definately try to 301 to that lowercase url if you can. Seriously.
-
It is the same product, there isn't multiple products. So the user can access the same product by going to any of the following::
/Levi-Blue-Jeans, /levi-blue-jeans, /LeVi-bLuE-JeAnS, or whatever,
But the main version is /Levi-Blue-Jeans. Just to re-inforce, this ins't going to a different page - its the same product. So basically my URLs are not case sensitive, but are produced as the product title, which uses some uppercase letters.
James,
I have the rel=cananical tag on all my product pages linking to the lowercase, exact version of the url.
-
please explain,
user can access http://www.domain.com/Product-Describer-Keyword.html and http://www.domain.com/product-describer-keyword.html ? if yes then you have a duplicate content issue, just to let you know that Google is smart to picking up the Url that is used by the CMS, but when you start getting links to the one not used by CMS then you have an issue .
-
if you can access the same page using multiple URL's this is BAD - you MUST 301 redirect all requests to a single URL - pick lowercase or whatever, but do not leave it as-is. It only takes one mistake on internal linking or a bad inbound link and you'll get all these indexed..
-
James,
My URLS work for both lower case and uppercase. So the CMS spits out a product URL like this:
www.domain.com/Product-Describer-Keyword.html
but if the customer were to goto /product-describer-keyword.html or /Product-describer-keyword it also works automatically (without me manually doing a 301)
So can i assume this is build in?
-
if any URL's work for upper and lower case, make sure you 301 one to the other. I recommend using lowercase, so redirect all upper or mixed case to all lower case.
oh, and dont forget sitemaps..
-
Wissam,
Thank you I need to work on my Bing Feed... Anyone else have any pointers?
-
I have input and pointers
- Data Feeds for your products( Google/ Bing)
- Advise product URLs and basically all urs are lower case ( long term)
- dnt 301 image urls, but make sure they have Alt tags
- I would advise social Integrations (facebook Likes)
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Full Ecommerce vs seperate shop section
Just wondering is anyone had any thoughts on whats the easiest for SEO purposes. My main focus is to get people to buy our installation services. We could either a) Have a full ecommerce website and on every product we can advertise the fact that we install the products. As well as creatign additinal CMS pages OR b) Create a content driven site promoting our installation services and then having a separate tab at the top which can be very prominent called Shop or Buy online. The customer can then visit that page for DIY products. Would either option be a better option for SEO purposes/usability for the customer?
Technical SEO | | paulfoz16091 -
Hey all -- ever seen a client with URLs that keep repeating the domain? Something like: client.com/client.com/client.com/subfolder-name. Any idea what glitch could cause that?
Hey all -- ever seen a client with URLs that keep repeating the domain? Something like: client.com/client.com/client.com/subfolder-name. Any idea what glitch could cause that?
Technical SEO | | TDC_SEO0 -
If I want clean up my URLs and take the "www.site.com/page.html" and make it "www.site.com/page" do I need a redirect?
If I want clean up my URLs and take the "www.site.com/page.html" and make it "www.site.com/page" do I need a redirect? If this scenario requires a 301 redirect no matter what, I might as well update the URL to be a little more keyword rich for the page while I'm at it. However, since these pages are ranking well I'd rather not lose any authority in the process and keep the URL just stripped of the ".html" (if that's possible). Thanks for you help! [edited for formatting]
Technical SEO | | Booj0 -
Setting title tag with javascript/jquery
Hi there, I'm looking for some advice. I've recently implemented a few jQuery functions which gets specific content from the page and then sets the title and description. See working example here. It seems to work fine but my question I have is whether Google bots can read it and whether it might actually hinder my SEO efforts? Any advice would be really appreciated! Peter
Technical SEO | | peterallen0 -
Best URL-structure for ecommerce store?
What structure will recommend to the product pages? Lets make an example with the keyword "Luxim FZ200" With category in url:
Technical SEO | | gojesper
www.myelectronicshop.com/digital-cameras/luxim-FZ200.html With /product prefix:
www.myelectronicshop.com/product/luxim-FZ200.html Without category in url:
www.myelectronicshop.com/luxim-FZ200.html I have read in a blog post that Paddy Moogan recommend /lluxim-FZ200.html - i think i prefer this version too. But I can see that many of the bigger ecommerce stores are using a /product prefix before the product name. What is the reason for this? and what is best practice?0 -
Expired Domain - http:// or www
I have an old domain - When i use the link explorer i get way more juice out of the www version of my domain. I will be using wordpress to set up a new domain with the same name . My question is - How do I make it proper for seo? Do i just change the http:// to www in wordpress and be done with it? Does it even matter (thinking it does)
Technical SEO | | imagatto20 -
Build links to / or without ./ on root
Hi there for linkbuilding what is better, building with / or without / www.domain.com www.domain.com/ I have been told it depends what your webserver is doing, also i was told they are the same? what does Google see? I know i need to stay consistent, just wondering which practice is better? Any help as always much appreciated.
Technical SEO | | pauledwards0 -
How does Google find /feed/ at the end of all pages on my site?
Hi! In Google Webmaster Tools I find *.../feed/ as a 404 page in crawl errors. The problem is that none of these pages exist and they have no inbound links (except the start page). FYI, it´s a wordpress site. Example: www.mysite.com/subpage1/feed/ www.mysite.com/subpage2/feed/ www.mysite.com/subpage3/feed/ etc Does Google search for /feed/ by default or why do I keep getting these 404´s every day?
Technical SEO | | Vivamedia0