Google Products / Google Shopping
-
My client has a site with products a lot of which are so similar in function that for usability reasons we have combined some products on the same pages.
We want to get into Google Shopping, but on the face of it the Google feed seems to want unique urls per product.
I guess we could have products on the same page then have single pages as well, though that could generate duplicate content.
We could also try pointing several products to 1 URL, does anyone know if this would work?
Or can anyone suggest any work arounds?
Justin
-
Thanks for taking the time to answer guys...
"take the time out to highlight the slightly different features of each product and put each of them on a different page."
I would if I could the differences are minor, sometimes only about the product size.
I am more concerned about user experience, adding them on different pages will overwhelm the site with very similar products.
Each page typically has 4 product variations I know its not ideal but is there any reason why I cannot pick one of the variations and leave the other 3 out?
-
I'd give each product a unique URL and its own content, but for displaying the products some shopping carts offer a Bundle or Grouped Product option.
Also, you could just group products under a Category page to show to non-Google Shopping traffic, and use Related Items links to promote similar products on each individual Product Page
-
I am not keen on using the canonical tag as an upfront solution. I would say to take the time out to highlight the slightly different features of each product and put each of them on a different page. If you find that difficult to do, then you can noindex the pages you that are duplicates and nofollow all internal links to these pages. Finally, I would highlight the difference of each product in the title of the product or Google Shopping will have a very hard differentiating these products.
-
Sounds to me like you could give each product it's own URL for that purpose, then to avoid the duplicate content issue just rel=canonical those pages back to the page where they actualy live.
I haven't had to do this yet myself though, so I'm sure someone will jump in and say for sure
Brian
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What is the best way to become a published writer / blogger for bigger industry sites?
I'm a younger SEO manager and wanted to started establishing my name throughout the industry through well written blogs, expert articles, and any advice that is needed. I know a lot of answers will be to start my own blog and establish that and I'll get noticed, but is there a good way to make the first contact with industry sites to get an article or blog post published to their site? Or is it a pretty tight "gotta know someone" inner circle?
Industry News | | MERGE-Chicago0 -
Google Trusted Stores
Hello, So we sell millions of dollars a month in merchandise - most of that comes from eBay transactions. We do have a script that posts to eBay and we do download our transactions from eBay and process the orders from our admin. Now I feel we will do a lot better in the SERPs if we have the trusted stores quality signal. However; it comes down to this. The conversion pixel. Since the don't pay through the site - do you think we can get away of sending a email to a second conversion page for eBay transactions? Have any of you noticed a boost in SERPs once you were approved with the Trusted Stores? Any advise?
Industry News | | joseph.chambers0 -
We noticed that goods offered in our email newsletters used to disappeared from first google search results page!?
We noticed that goods offered in our email newsletters used to disappeared from fisrt google search results page. Goods where in top 5 positions or even higher, but after email newsletters we didn't find them even in top 100. We suspect service provider of email sending is in blacklist? Could it be reason? If yes, how could we check that?
Industry News | | Patogupirkti0 -
Does Google still have a standard search result? How can I get it?
I have heard a lot from the experts that there are no "Standard" Google search results anymore. They said that most of the SERP's of Google that show up are customized/tailored for each individuals even if they are not logged-in using their Google Custom Search. My questions are, Is there still a way to retrieve the standard Google search result? How? Are these scripts will be helpful when searching on Google? *webhp?
Industry News | | RafaelRanada
*complete=0
*pws=0 watch?v=B8ofWFx525s B8ofWFx525s watch?v=B8ofWFx525s0 -
Google Will Penalize Sites Repeatedly Accused Of Copyright Infringement
Has someone filed a large number of DMCA “takedown” requests against your site? If so, look out. That’s the latest penalty that may cause you to rank lower in Google’s search results. It joins other penalties such as “Panda” and “Penguin.” We’re dubbing it the “Emanuel Update” in honor of Hollywood mogul Ari Emanuel, who helped prompt it. Read more here: http://searchengineland.com/dmca-requests-now-used-in-googles-ranking-algorithm-130118 What do you guys think MOZERS?
Industry News | | Chenzo0 -
Google Webspam Algo Update 24/4/12
Having just checked our clients rankings 95% have not been affected, in fact many have moved up rankings. 1 or 2 have had big drops 😞 Who has been effected by this? The forums are full of people talking about sites being floored from the serp's. it will be interesting to follow the aftermath of this and get some insight into what exactly has changed!
Industry News | | ifluidmedia0 -
Google Panda 2.5 Update?
On Sunday 18th Sept I noticed a huge drop in our rankings for keywords that we were doing extremely well. Majority of the keyword SERP positions for our main targetted keywords were #1 and #2. These have all drop the bottom part of first page. Other new keywords we were targetting had climbed very well (some hovering just below top 10 and some in top 10 of Google UK SERP. These have all completely dropped off. Although analysing the site thouroughly (both on-page and link profile) it doesnt appear to have any issue significant enough to cause a penalty. From Monday 20th Sept (everybody back to work) the threads here http://www.google.com/support/forum/p/Webmasters/thread?tid=76830633df82fd8e&hl=en&start=5760 and http://www.webmasterworld.com/google/4364389.htm seem to be buzzing over unexpected SERP drops and increases. By that I assume Panda 2.5 or at least some form of update taken/taking place? If anybody know of the reent heavy fluctuations which seem to have started in the weeken or have experienced unexpected positions increaes/drops, I would be very interested to hear/read from you. Cheers, Mo Raja
Industry News | | MoRaja0 -
Is it Google's new interface for search result?
Hi, While searching on Google, i came across a new search result page without underlines in the titles of search snippets. Is Google experimenting with something new or there is some problem in my browser. I checked it in Firefox but at the same time when i checked it on IE, normal page was visible. Regards photostream
Industry News | | IM_Learner0