What determines rankings in a site: search?
-
When I perform a "site:" search on my domains (without specifying a keyword) the top ranked results seem to be a mixture of sensible top-level index pages plus some very random articles.
Is there any significance to what Google ranks highly in a site: search? There is some really unrepresentative content returned on page 1, including articles that get virtually no traffic. Is this seriously what Google considers our best or most typical content?
-
Matt Cutts explains how the site command works in this youtube video:
http://www.youtube.com/watch?v=Qigo05nAqKw&feature=player_embedded#!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What do You Think the Biggest Search Trends will Be in 2020?
Just interested to hear everyone's thoughts. Personally I think that, even though voice search is already pretty big - it's about to get much, much larger and this may even entirely change the infrastructure of the web. What are your thoughts for changes in search 2020?
Algorithm Updates | | effectdigital2 -
Less relevant/not optimized competitor sites ranking higher in SERPs?
Has anyone else noticed their rank positions falling to competitor sites that aren't optimized and are less relevant? I've noticed that we've lost some rankings or have dropped over the past few weeks and the competitor pages that have replaced us haven't been optimized, aren't as relevant, and it doesn't look like there has been any updates (looking through archived versions). For example, their main "shoes" gallery is ranking for more specific shoe types, like "sandals", and "sandals" isn't even mentioned in their metadata and they have no on-page copy. Their DA is slightly higher, but our sites have a denser link profile (although, yes, I do need to go through and see what kind of links, exactly, we've gained). Has anyone else seen this happen recently, or have any ideas of why or what we could do to get our rank positions back? My main initiatives have been to create and implement fresh on-page copy, metadata, and manage 404s/301 redirects, but I'm thinking this issue is beyond a quick copywriting tweak.
Algorithm Updates | | WWWSEO0 -
Home Page not ranking?
Hey guys, I'm working on a relatively new client and have noticed that all the initial rankings that we have point towards a sub page rather than the home page. Only a branded search appears to bring up the home page which seems really strange. Any ideas? Home page; www.geraldmiller.com Sub page (ranking); www.geraldmiller.com/dwi-dui-defense
Algorithm Updates | | Webrevolve0 -
SEO for mobile sites?
Let's say I have an ecommerce site and it has a separate theme via device detection. So I may even have different content on the pages. So for example, on desktop, on mysite.com/flowers I have a video about flowers. But on mobile, I have 10 000 words of text. Will this page rank better for people searching via mobile? Will google give different search rankings, based on desktop vs. mobile? Or how is Google calculating this? Are there any good mobile SEO tips or a knowhow base?
Algorithm Updates | | JaanMSonberg0 -
New visual search results - what is this and how do we optimize for it?
Hi all, This morning as I am doing some keyword research for a new client, I typed in the phrase and Google returned both the listings as well as a vertical photo bar. I've never seen this before. Is this new? Is it common and I've just missed it? I presume this means we need to really have our photo alt tags 'ducks in a row' but I'm also wondering if this points to an increased importance on visual content? Image attached. Thanks, YINd14d
Algorithm Updates | | EricOliver0 -
How do I rank higher in Bing/Yahoo?
We are doing really well across the board on Google, but having issues in ranking with Bing and Yahoo. What is different between the three search engines? I have read a few articles that Bing is happier with Flash, and they are more interested in Top Level Domain links, but what else is different? In Google we are sitting on page one for most terms, but are page 2-3 in Bing/Yahoo for the exact same terms. Any help would be appreciated!
Algorithm Updates | | FVdBeuken0 -
Source for how many searches are done on Google per day?
Hi, All! The figure I've seen going around is 3 billion and is attributed to ComScore, but in the comScore press release that was linked to (actually the one from Rand's article - http://www.seomoz.org/blog/21-tactics-to-increase-blog-traffic-2012) all I could find was percentage of market share, but no total numbers of searches. Anyone have a source on that? Thanks, Aviva
Algorithm Updates | | debi_zyx0