Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Does using parentheses affect the crawlers?
-
Quick question: if you using a parantheses around a keyword, do search bots still recognize the keyword? Fox ex:
Welcome to a website about the National Basketball Association (NBA).
Will the bots recognize that I'm trying to optimize to NBA and not (NBA)? Is this different for tags vs. actual body copy?
-
I have the same question about inserting parentheses for a keyword like this: (Cannabidiol)
I do believe Google bot can crawl and index correctly the word "Cannabidiol" even if it's inside parentheses and even if it's a meta tag (title or description). Is there anybody who could test this by optimizing a page with a focus keyword used in parentheses and had good ranking for that keyword (without parentheses)?
Thanks
-
Thanks Ryan, that's what I thought.
-
Assuming this is on-page copy and not a title tag, then I'd say you're fine.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is 301 redirect the only way when using Vanity URLs?
We have been using vanity urls for some of our pages. Mostly the pages that have a vanity URL have a long URL length. But now the problem is, the vanity URL is getting displayed on the search engine when the particular keyword related to the page is entered. I checked the google search console, the vanity URL is indexed and the original URL remains unindexed. What should I do? Is adding 301 redirect to the vanity URLs are solution? Since some of vanity URLs are not redirecting to the original. Some of the original pages are not getting traffic. Also, can using canonical tag help?
Technical SEO | | tejasbansode0 -
Correct use of schema for online store and physical stores
I have been getting conflicting advice on the best way to implement schema for the following scenario. There is a central e-commerce store that is registered to it's own unique address which is "head office". There are a few physical shops each of which has their own location and address. Each shop has its own landing page within /our-stores/. So each page on the website has the Organisation schema for the central 'organisation', something like: Then on each physical store landing page is something like the following as well as the Organisation schema: Is this correct? If it is should I extend LocalBusiness with store URL and sameAs for GMB listing and maybe Companies House registration? It's also been suggested that we should use LocalBusiness for the head office of the company, then Departmentwith the typeStore. But i'm not sure on that?
Technical SEO | | MickEdwards0 -
Should I use a canonical URL for images uploaded to a blog post in Wordpress?
Hi, I have a wordpress website that has articles/news posts witch contain imagery. I've noticed that in the Media Library, when you upload an image to a blog post it generates a new permalink ...article-name/article-image-01.jpg I have Yoast SEO plugin and have the option to set a canonical URL for this image. Should I point it back to the actual article? Thanks for any helpers with this.
Technical SEO | | Easigrass0 -
Does my "spam" site affect my other sites on the same IP?
I have a link directory called Liberty Resource Directory. It's the main site on my dedicated IP, all my other sites are Addon domains on top of it. While exploring the new MOZ spam ranking I saw that LRD (Liberty Resource Directory) has a spam score of 9/17 and that Google penalizes 71% of sites with a similar score. Fair enough, thin content, bunch of follow links (there's over 2,000 links by now), no problem. That site isn't for Google, it's for me. Question, does that site (and linking to my own sites on it) negatively affect my other sites on the same IP? If so, by how much? Does a simple noindex fix that potential issues? Bonus: How does one go about going through hundreds of pages with thousands of links, built with raw, plain text HTML to change things to nofollow? =/
Technical SEO | | eglove0 -
Custom hreflang tags in WP & using with Yoast
Hi My clients dev has added custom fields for adding hreflang tags to head of pages such as: "Rel Type", "The URL", and "Language Code" Am i right in thinking that until a different language/country version of the site is created these can remain empty or should they still be populated once added say with some sort of global reference or best left blank since will leave the head content global by default ? Also how important is it to add charset to the language code ? since seems optional ? Also this set up is on WP multi-site with Yoast and devs asked me the below: _One thing to note is that Yoast generates its own "canonical" tags - so if _
Technical SEO | | Dan-Lawrence
_you are going to use hreflang tags and canonical tags then you don't need to _
_add a canonical using the custom fields I have set up - Yoast has that _
sorted. _But if you are going down the route of NOT having any canonical tags - and _
_using a x-defult for the hreflang tags, I will need to try and suppress the _
_Yoast canonical tag so you can do this. Much depends on your approach and _
what you think is best. So how do i know if using canonicals or x-default, i take it best simplest to leverage Yoast and hence not add canonicals to custom fields ? Isnt x-default just for indicating language selectors/redirector not specific to 1 region? So long as havnt got those then good to proceed with Yoasts generated canonicals ? Cheers dan0 -
Would using javascript onclick functions to override href target be ok?
Hi all, I am currently working on a new search facility for me ecommerce site... it has very quickly dawned on me that this new facility is far better than my standard product pages - from a user point of view - i.e lots of product attributes for customers to find what they need faster, ability to compare products etc... All in all just better. BUT NO SEO VALUE!!! i want to use this search facility instead of my category/product pages... however as they are search pages i have "robots noindex them" and dont think its wise to change that... I have spoken to the developers of this software and they suggested i could use some javascript in the navigation to change the onlclick function to take the user to the search equivelant of the page... They said this way my normal pages are the ones that are still indexed by google etc, but the user has the benefit of using the improved search pages... This sounds perfect, however it also sounds a little deceptive... and i know google has loads of rules about these kinds of things, the last thing i want is to get any kind of penalty or any negative reaction from an SEO point of view... I am only considering this as it will improve the user experience on my website... Can any one advise if this is OK, or a "no no"... P.s for those wondering i use an "off the shelf" cart system and it would cost me an arm and a leg to have these features built into my actual category / product pages.
Technical SEO | | isntworkdull0 -
Does the use of sliders for text-on-page, effects SEO in any way?
The concept of using text sliders in an e-commerce site as a solution to placing SEO text above or in between product and high on ages, seems too good to be true.... or is it? How would a text slider for FAQ or other on-page text done with sliding paragraphs (similar but not this specific code- http://demo.tutorialzine.com/2010/08/dynamic-faq-jquery-yql-google-docs/faq.html) might effect text-on-page SEO. Does Google consider it hidden text? Would there be any other concerns or best practices with this design concept? faq.html
Technical SEO | | RKanfi0 -
Block Baidu crawler?
Hello! One of our websites receives a large amount of traffic from the Baidu crawler. We do not have any Chinese content or do any business with China since our market is Uk. Is it a good idea to block the Baidu crawler in the robots.txt or could it have any adverse effects on SEO of our site? What do you suggest?
Technical SEO | | AJPro0