What are your experiences with outsourcing linkbuilding?
-
For us, any indian/3rd world linkbuilding vendor - do NOT hire them, they will ruin your link profile. If you give them very specific directions & find the right company/guy they can be decent for guerilla (blog/forum/etc) linkbuilding.
What are your experiences?
-
I was hoping to find better responses here, like where to find quality linkbuilders to outsource to LOL
Guess I haven't had enough coffee yet and am still sleeping....
-
There are pros and cons to outsourcing your SEO and link building work.
Pros:
1. Lower costs for your company - Not having to source, hire, train, and pay for an in-house SEO team can save you a lot of money.
2. Lots of choices - If you have a business process that you'd like to outsource, there's probably several companies out there who can do it for you.
3. Experience - Outsourcing link building to a company saves you the time from learning the ropes by yourself. They take the guesswork out of the equation and just give you the solution you need.
Cons:
1. Lack of control - Because these people are usually not in your direct area of influence, outsourcing can be prone to error.
2. Lots of choices - Yes, this is also a con. Because there are too many players on the field, it may be difficult to tell apart the experts from the 'horror stories.'
3. Language barriers - Communication with someone from another country can suffer because of the language barrier. Your instructions may be clear to you, but can be misinterpreted by a non-native English speaker.
What can you do to make sure that you're outsourcing SEO right?
1. Be clear about what you want, when you want it, and how you want it - Sure, it may take a bit more of your time to create a process, but it will be worth the time and headaches you save by reducing the errors your vendors may commit.
2. Do your research - Oftentimes, clients outsource their SEO to someone who promises "Instant Page 1 on Google." If you did your research, you know that this is probably untrue (unless they're Google or Charlie Sheen). Know what they're offering and what you're paying for - it's all about managing expectations.
3. See if they practice what they preach - Do a link:sitename.com query on Google to see if the company you're outsourcing to is doing their own SEO right. If you find that they use blackhat techniques to inflate their own rankings, you might want to stay away from them with a 600-foot pole.
It's true, outsourcing can sometimes be a nightmare. But with a little preparation and research, you can make it go smoother.
Cheers!
-
The only way to do it is to hire your own guy in a different countrie and keep tabs etc like a regular employee
-
"You is not happy with link?"
"O K. No probleming. I give you 10,000,000 Free Directory Submission last night, now you will have top google. U pay now?"
-
I've heard nothing but horror stories....
-
I have not had any luck outsourcing link building. The only way I have heard people are successful are if you give them step by step instructions with a list of sites to build links on.
-
I've found them to be good when you give them a list of URLs, but only when they are fluent with english so they can contact/post whatever you ask. Just gotta keep looking for the right people
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
A lot of blogs use wordpress or blogspot, are these blogs still useful for SEO in terms of linkbuilding, or should they be avoided?
I am very new to linkbuilding and SEO as a whole, so please forgive my ignorance. Reaching out to bloggers is a common tactic, but I've found a lot of people tend to blog with the assistance of wordpress or blogspot. I was wondering whether these blogs are still useful for SEO or if it is best to avoid them? Thanks in advance, Lewis
Link Building | | Samstore0 -
Wich are the best tools for linkbuilding
Which are the best tools for link building?
Link Building | | Roman-Delcarmen
I know this look like a simple question, but when you research about it, there's too many information, too many app claiming be the best tool for that, There's millions of "gurus". So there is too many noice. So I want to hear real opinions with pros and cons1 -
Started linkbuilding, traffic drops
So I have a couple 3 year old projects I left intact for the last 2 years. Lately I tried to revigorate them. I started to build links to pages that used to be in Google top ten, but the more links I build, the more I lose out on traffic. The main keywords stay around the same position, I suppose the loss in appearances and traffic that can be seen in webmaster tools is mainly due to long tails I do not check the rankings for. I want to ask you guys if anybody have experienced similar data? I suppose it might be due to the exact anchor tags that I have used 3 years ago, so I already started removing those to see if it has a positive effect. I wanted to ask you, maybe somebody has experienced the same and already knows the reason and a solution for this phenomenon?
Link Building | | snetface0 -
Directories in the linkbuilding strategy
Hi all, what's your opinion about the impact of directories in the seo strategy? Are they efficient? Is it worth to pay attention to them? Could you give me some exemples of well-considered directories (apart from dmoz and yahoo)? Thanks
Link Building | | juanmiguelcr0 -
Outsourced Link Building
Hello, I'm pretty sure everyone will just tell me to do the link building myself, but the truth is I don't have time. I've looked at link building firms in the past (and even used one), and they were all pretty dodgy. What should I look for in a quality link builder? What costs do you think are reasonable for a quality link? Is there anything you wish you'd known before going down a similar path? Thanks in advance for any help!
Link Building | | OTSEO0 -
Authority versus Content in Linkbuilding
Hi there, I am rather new to linkbuilding and reach out to various sites at the moment. The interest in linking to us is very high and now I sometimes get the question where on a particular page I'd like to be linked to from. I then do a check in opensiteexplorer to find out about the authority of the various subpages. Yet, how do I decide if one subpage has more authority while another one has more relevancy for us (in terms of the content being provided there being more related to ours)? Thanks for your recommendations! Best regards, Tobias
Link Building | | space560 -
Linkbuilding URL Problem
Hi, I work for Perfectly Engraved. A lot of our links point to http://www.perfectlyengraved.co.uk/. However that address forwards to - http://www.perfectlyengraved.co.uk/ecommerce/scripts/default.htm. Should we ensure our links point to http://www.perfectlyengraved.co.uk/ecommerce/scripts/default.htm or does it not make difference? I've put our forwarding code below. <%@ Language=VBScript %> <% Option explicit Response.Buffer = true Response.Redirect "http://www.perfectlyengraved.co.uk/ecommerce/scripts/default.htm" %> Also, would it help if we did a 301 redirect from http://perfectlyengraved.co.uk/ecommerce/scripts/default.htm to http://www.perfectlyengraved.co.uk/ecommerce/scripts/default.htm? As both addresses for every page on our site return the page with or without www Thanks
Link Building | | Aardvark0 -
Does anyone have any experience getting local DMOZ listings?
I have a client with a business that has locations in about 20 different states. Can I get them local listings in DMOZ? If so, how?
Link Building | | DGSEO0