How is this Dr. Getting a Ranking on a National Site in a Local Listing?
-
Please follow the link for a visual. Any help would be appreciated. The query I used was "phoenix plastic surgeons". I have never seen a large national site like PlasticSurgery.org Rank in local for a specific Dr. Thoughts?
Thanks!
-
Excellent Response Robert. That was exactly what I was looking for. Very interesting, I guess this is the Directories answer to the Local Pack pushing them down in the rankings a year ago. Great Insight. Thanks.
-
OK, this is not really different than many of the directory sites doing this. I work with a lot of professional practices and it is a bit of a pet peeve that google allows such, but that is not what you asked.
If you look at this the actual "site" is a subdirectory of plasticsurgery.org. Go to plastic surgery.org and look for the menu item where you can "find a surgeon." When you follow that, you are redirected to a sub domain 1.plasticsurgery.org. You can then enter various zips or states, etc. His zip when entered allows a sort option and when you find his name you will notice a badge with enhanced listing. He is paying the ASPS additional to be "enhanced" - no pun intended but I did lol when I first wrote this. So, they are likely setting up a program in which they potentially do the local listing etc. and allow the site as a subdirectory.
What is really bad about this is his places page is not even filled out 25%, there are no reviews, etc. I could not find a different site using variations on the title or searching on him as a surgeon in Phoenix using name only. I would think that means Phoenix is a great market to go after Plastic Surgeons if you are an agency!
Yes, it is not really reasonable, but maybe in Panda 99.90.
Hope this helps
-
Looks like the site submitted an address to Google Places. Perhaps that, combined with its own authority, has gotten it ranked?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should I Use A Local Hosting Center?
This question spawns from a comment I read in another post, but has anyone seen success switching from a hosting provider like bluehost, hostgator, etc to a local one in their area? Right now, we use Bluehost, but if there is a benefit to using one in Tampa, I'm all for it....before I do, I just want to see what the consensus is. Thanks, Ruben
Search Behavior | | KempRugeLawGroup0 -
How to Track Keywords Locally?
Does anyone know how to track keyword rankings locally? Like, if I want to track the ranking for "pizza" for people who search that in our local area? Thanks!
Search Behavior | | fiberglass0 -
Noticed Bing UK and Yahoo UK are almost exactly the same ranking results?
I've run a few keyword ranking updates today and I've noticed that Bing UK and Yahoo UK results are almost exactly the same? This is unusual, the results for these two engines rarely tally with one another. Is anyone seeing the same?
Search Behavior | | MiroAsh0 -
Does Page Load Time Affect SEO Rankings?
I was curious about how much page load times affect rankings. Here's what I did: I put together a lot of interactive media on specific landing pages Time-on-Page from organic visitors went from 50 seconds to average of 34 minutes Bounce Rate decreased by 20% Page Load time increased from 1 second to 6 seconds and at peak times to 8 seconds (on 56KB test) In the meantime the page was re-indexed and re-cached My question is three-fold: Would the time on page give higher rankings for keyword Would decreased bounce rate enhance rankings? Would the page load time decrease rankings? Did anyone do a similar test? What were the results?
Search Behavior | | HMCOE0 -
Why does my website not rank better for the keyword i am going for?
My website is www.canadafloraldelivery.com. I just can't seem to get my webpage ranked well for the keyword " Flowers Edmonton " . Also I can't seem to get my Google local listing on the map for many keywords. Is there something obvious that I am missing? Any help would be very appreciated.
Search Behavior | | CKerr0 -
Ranking Problem (my most important Q so far on here)
Hi, I have a keyword which is location specific and without any work doing to it, it ranked page 4 position 7. I did 4 guest posts all in one go and the it moved to page 3 position 5, I then left it for a week (position didn't move) and did another guest post a day after the guest post had been indexed I lost rankings and moved back to page 4, position 4. Has anyone got an idea why this happened? Is it a case its just fluxing and I could see in a few days it come back to page 3 position 2 or do you think I got an initial boost because the guest posts all went up and its just a fluke that it dropped when the 5th one went up? This is a big deal for me because I rely on guest posting a lot, I've even got a copy writer pumping out 500 quids worth of content a month just for guest blogging. I need to understand what is happening, this is one of the most important questions so far on here so I would appreciate some talk on the matter.
Search Behavior | | activitysuper0 -
Interesting keyword ranking issue
Hello Everybody, Thanks for taking the time to read this post. Without further ado, I'll jump straight to it: http://www.dataclinic.co.uk is the web site of a UK based data recovery company. Historically the site has always ranked well for popular data recovery keywords in the UK, with page 1 rankings for most things data recovery related. However, lately things seem to have changed for our most important phrase "data recovery". We noticed several months ago that Google had started to favour the page http://www.dataclinic.co.uk/data-recovery.htm instead of http://www.dataclinic.co.uk/ when a search for "data recovery" (and similar) was performed. This didn't concern us that much as our rankings remained good. However now, neither of these pages seems to be ranking well when a search for "data recovery" is performed (I gave up at Page 5 - who looks past there when searching?). I would appreciate your input on this please - especially about the following points: 1. Why have these two pages now seemingly disappeared from SERPS when a search for "data recovery" is performed ? 2. Why has Google chosen http://www.dataclinic.co.uk/data-recovery.htm rather than http://www.dataclinic.co.uk ? 3. Is this just something to do with UK results ? 4. Other sites I would expect NOT to see in the top results have started appearing - despite their link profiles etc remaining poor - perhaps Google is doing a bit of reorganisation with SERPS related to data recovery at the moment ? 5. And perhaps, most importantly - do you think we need to do anything about our current lack of visibility ?? As I mentioned, we've always ranked well, so these results are puzzling... Should search results revert "back to normal" in a day or so, or am I missing something and need to take action ?? Thanks for any input on this - we would be very grateful indeed for you help ! Kind Regards, Sue
Search Behavior | | 3Amigos0 -
"If a company has multiple practice areas, are there any advantages to having specialized local listings for each specific practice area?"
Hello Staff of SEOMoz! I just had a question regarding specialized local listings. Are there any advantages to having specialized local listings? (An example would be if we were a medical company, having a listing for family practice, one listing for women's health) If there are advantages, what are those advantages compared to having general medical listings? Thanks!
Search Behavior | | sixspokemedia0