Should I be deleting spam trackbacks/pingbacks?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Looking for opinions on structuring meta title tags/page title/menu title/H1
Hi everyone I am hoping a few of you can share your opinions. I have been having conversations (okay, healthy debates) about how to write/structure meta title tag and how to compliment them with the H1, page title, menu name. To help explain the thought processes I will use a pretend keyword. How about "screwdriver". Case: (I made this up) we are redesigning a website for a construction tools manufacturing company (pretend name: ABC Tools) targeting OEMs who are interested in purchasing large quantities of tools. The product categories (to become main menu items) are Screwdrivers, Nails, Drills, and Hammers. (bear with me .... this is just an example I am making up on the fly) K. Circling back to screwdrivers - let's say we have one landing page (a primary category page and in the main menu) listing products and great details about screwdrivers. Focus keywords are screwdriver manufacturer, screwdriver supplier, construction screwdrivers Below are questions being debated. If you are willing ... how would you address these questions? And, can you explain WHY? QUESTION ONE: How would you structure the meta title tag (feel free to write one of your own) Screwdriver Manufacturer - Construction Screwdriver | ABC Tools ABC Tools - US-based Screwdriver Manufacturer Supplier Near You High-Quality Screwdrivers for Construction with ABC Tools QUESTION TWO: how would you write the H1 on the page? Would it match the meta tag? OR, would you write something different using the primary keyword? QUESTION THREE Remembering this is not a blog post ... it is a primary landing page linked to the main navigation. What would the menu title be? (remember the product categories above are how the main menu items are bucketed) Screwdrivers Screwdriver Manufacturer Typically in WordPress, the H1 and the menu title is auto-populated using the page title (not the title tag)... So, if we use Screwdrivers as the page title but we want the H1 to match the meta title tag, would we manually change the H1? Or, have the page title and title tag match, but manually change the menu item?
Intermediate & Advanced SEO | | Brenda.Haines1 -
Is a rootserver that has previously been used for porn and spam a problem for SEO?
As we found out via Alexa we are hosting our website on a server that has been used under the same IP heavily mostly for pornsites. Will this become a problem for our webproject? By the way: We are not in the porn-sector. We are an NGO with an alternative social media project for a better world. Thanks for your help.
Intermediate & Advanced SEO | | RWW0 -
Does anyone know how dynamic/personalized website content affects SEO?
A client using Marketo has inquired about personalizing their website content to be personalized based on a persona. To be clear, I'm talking about key website pages, maybe even the Home page, not PPC/campaign specific landing pages. For example, areas of on the site would change to display content differently to a CEO vs a sales person. I'm new to marketing automation and don't exactly know how this piece works. Hoping someone here has experience or can provide pros/cons guidance. How would search engines work with this type of page? Here's Marketo's site explaining what it does: https://docs.marketo.com/display/public/DOCS/Web+Personalization+-+RTP
Intermediate & Advanced SEO | | Flock.Media0 -
Can the Alternate/hreflang tags harm SEO?
Hello, Recently one of my regional websites, targeted for Denmark (xxxx.dk (TLD)), received a manual penalty from Google, specified as “pure spam”. The reason for this (as I suspect) can be the fact that the Danish site’s content, is fully translated from English, on the main site (.com). To fix that problem with Google, I want to use the “alternate/hreflang” tags on both sites
Intermediate & Advanced SEO | | Kung_fu_Panda
URL’s (the main and the regional), before submitting it for a second review on WMT. Following this, I would like to ask you few questions: 1. Is there any RISK in using alternate tags between two sites (a “healthy” site to the one that got the penalty), Can it harm the SEO of the main site (.com)?
2. Once done, Will it resolve my problem with Google? Will they remove the manual penalty?
3. Based on your experience, would you recommend me to rewrite all the content on the Danish site, instead of just translating it (the current status)? Would love to hear your opinion on those issues. Thanks a lot!0 -
How to rank for a location/country without having a physical address in that location/country
How do I go about it if my physical address (office) is in Country A but I want to rank my website in Country B, C and D (without having an office or physical address in the countries B, C and D)? I am aware of people setting up virtual offices in other countries/cities and adding them to Google Places/Maps with toll free phone numbers, but I don't wish to do any of that. I know Google will catch up with this one day or the other and punish me hard for trying to play games with it. Is there a way rank a website in another country without actually having a physical location there? If yes, please guide me how to go about it.
Intermediate & Advanced SEO | | KS__0 -
Language/Country Specific Pages All in English
Hi Folks, I have been checking how many pages our competitors have indexed in Google compared to our website and I noticed that one of our main competitors has over 2 million indexed pages and I have figured out that it is because they have language/country specific pages for every page on their website. That being said, these pages contain all of the same content and the language doesn't actually change, it remains in English. Now my question is this. Will this not in fact hurt their rankings, in terms of duplicate content? Or am I missing something here? The URL's essentially do something like www.competitor.com/fr/ for France for example but as I say the content is in English, and duplicates their main website. Seems odd to me but would love your opinions on this. Thanks. Gaz
Intermediate & Advanced SEO | | PurpleGriffon0 -
URL categorization / subfolders
Hi Mozzers, We're currently in the process of a website redesign with new CMS and have the opportunity to change URL and structure. I would love some opinions as to what the best practise will be. A quick prerequisite, the website is entirely about France. French property, living, holidays, forum - everything. Therefore, we're unsure of the usage of the word France/French. Presently, we're running Classic ASP which allows for one subfolder then dynamic article ID. In my examples, I will take our activity holidays URL. At present this is /france-activity-holidays/DisplayArticle.asp?ID=12345. We know that DisplayArticle.asp?ID=12345 will simply become [article-title], however, its the preceding subfolders I would like some help with. Here are our thoughts on the options available. Can you please vote as to which you think is the best? /france-activity-holidays/ (one subfolder per category, as at present) /france/holidays/activity/ (always have a first subfolder with the word france) /holidays-to-france/activity-holidays/ (france in the primary subfolder) /holidays/activity-holidays-france/ (france in the secondary subfolder) /holidays/activity/ (because the whole website is about France, it is redundant to have /france/) /French-holidays/activity/ My gut feeling is either number 2 or 5. Concise, good for UX, OK for SEO. However, there is very little information around that is relevant to our sector. Thanks in advance! Matt
Intermediate & Advanced SEO | | Horizon0 -
Best Practice For Company/Client Logo Endorsement
Article: http://searchengineland.com/homepage-sliders-are-bad-for-seo-usability-163496 I came across the following article and somewhat agree with the authors summary.
Intermediate & Advanced SEO | | Mark_Ch
I find sliders a distraction to B2B users and overall offers no SEO benefits. Scenario
As a service provider, over time I have worked with many high profile blue chip comnpanies. As part of my site redesign, I'm looking to show users my client achievements. My initial thoughts are to carry out the following: On the home page I'm looking to incorporate some high profile company logos (similar to http://www.semrush.com) with a hyperlink "more customers" to the right of logo caption. The link will take the user to a dedicated page (www.mydomain.co.uk/customer) showing a comprehensive list of company logos. Questions
#1 Is the above practice good or bad.
#2 Is there a better way to achieve the above Any other practical advise on user experience, social engagement, website speed, etc would be much appreciated. Thanks Mark0