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HI
We've seen a huge drop in impressions for brand terms in Adwords. YOY - 37,140 vs. 792. Our impression share is still high.
An agency manage this for us and can't seem to find a reason, but the drop is huge - it seems like it's just people not searching but we haven't seen this in organic and the drop is so huge we wondered what else it could be?
Paid is fairly new to me, so just doing some fact finding 
Hi
Does anyone know if Google prefers paragraphs over content in a table, or doesn't it make much difference?