Hi
This is great, thank you for responding
Some really good examples!
Becky
Welcome to the Q&A Forum
Browse the forum for helpful insights and fresh discussions about all things SEO.
Hi
This is great, thank you for responding
Some really good examples!
Becky
Thanks! Still not 100% sure what caused it but I'll keep looking!
Hi
I am seeing a large drop in our traffic from Bing - this is usually a good traffic source for us.
The drop seems to be at the same time Google had the slow roll out of Panda 4.2 - would this have anything to do with it?
Becky
Hi
Does anyone know what impact the recent slow Panda roll out may have?
Obviously content, but would it perhaps include engagement/user behaviour factors regarding your on page content too?
Thanks
Thanks very much for the advice, spot on as always
Thanks for your reply
I'm definitely not looking to write rubbish content and put it up for rankings.
I think where I struggle is, know where to prioritise & actually understanding the areas I'm writing about and what the customer may want - some are niche and technical, so a lot of research and work needs to go into them.
But you're right, management need to understand writing good content is very time consuming
Thanks!
Hi
Amazon outranks us all the time, they have a huge authority. It depends how high your Domain Authority is compared to theirs?
They'll probably outrank you, but do you care if you're making sales through them?
Becky
Hi
Thanks Andy, I thought as much but you read conflicting information
Hi
I've read various articles on this - some saying it's still important to have the keyword at the beginning of the title and some saying it's not a big factor anymore?
Does anyone have an opinion on this?
Great thank you for the detailed response
I also wanted to find out what opinions were on hub pages/user guides over category page content - management don't want the content to detract from products, so are hub pages the solution?
My only concern is that all this new content, will also take time to rank so will it in fact help the category pages enough as adding content to the category page itself?
Thanks!
Hi
I have a few hurdles I need some help with.
I work on an ecommerce site, it's huge but I'm the only SEO.
I've identified areas where we can make progress in rankings - we already have pages appearing for those terms, but they still need help to be pushed higher.
My issue is - if it's a product listing page & we have all the SEO foundations here already, how can we push this even further? No one in the company wants too much content on this page taking away from products & I've tried adding a small amount - with no results. I know UX is something to be looked at, but I need support from others so this will be slow.
Does anyone agree that writing user guides, hub pages & articles that this is a good next step? My only worry is - these pages will also be new and take time to rank so will they help the category pages enough? How can I maximise them?
I'm also the only SEO, so really need to pick my battles.
Thanks
Becky
Hi
Does anyone have any great examples of an ecommerce site which has great content on category pages or product listing pages?
Thanks!
Great thank you for your advice.
Does anyone have an opinion on pagination vs. scroll instead?
My only question is, what about the products on page 2 which aren't duplicate listings?
Hi
I've been looking at how we paginate our product pages & have a quick question on canonicals.
Is this the right way to display..
Or should the canonical point to the main page http://www.key.co.uk/en/key/euro-containers-stacking-containers, so Google doesn't pick up duplicate meta information?
Thanks!
Hi
I wanted to see what opinions were on having a product listings on paginated pages vs. loading as the user scrolls?
We use pagination but I have heard scroll may be better for SEO?
Thanks!
Hi
Does anyone have an opinion on breaks in meta & whether Google reads what is after the break? For example
Tubular Shelves | Easy Store Plus | Heavy Duty Shelving
Thanks!
Thank you for the advice, I'll take a look at the articles
Brilliant, the round table sounds great - I'll sign up for this
Thanks for the advice, I've looked into this before.
We have menu links and product links as it's an ecommerce site, so I wouldn't be able to remove any of these.
I've found it hard to find a way to decrease these links further on primary pages. For example http://www.key.co.uk/en/key/aluminium-sack-truck has 130 links.
Any advice would be appreciated
Hi
I know previously it was recommended to stick to under 100 links on the page, but I've run a crawl and mine are over this now with 130+
How important is this now? I've read a few articles to say it's not as crucial as before.
Thanks!
Hi
We have noticed a trend with days to transaction being high for May - June for Organic for 28+ days.
Does anyone have any helpful articles or ideas on why this is happening for organic?
Thanks for the reply!
Yes, the issue is I have no visibility & it's getting the buy in for the product URLs to be managed to provide a similar SKU to redirect to, as this would be quite manual.
The pages won't be linked from anywhere on the site now, so is this even still an issue?
I just didn't think it looked to good to Google that pages keep getting deleted?
Hi
I have a dev team 'cleaning' their database and from what I can tell deleting old URL's - which they say are not in use.
I don't have much visibility on how our URLs are managed in the back end of the site, but my concern is these URLs should never be deleted, they should have a 301, 404 or 410.
This includes product pages no longer available and category pages - my concern is losing authority.
Am I worrying over nothing or is this a big issue?
Hi
I'm having difficulty managing our product pages for optimisation, we have over 20,000 products.
We do keyword research & optimise product titles/meta of new products - however there's a lot to clean up but we have done a lot.
I find we rank/convert better on product pages so they would be great to focus on - however when an old product is discontinued, the page is removed & we lose authority by creating new pages for similar products - does anyone have any ideas for managing this? This is something done automatically on the dev side in France.
I then have the issue of trying to rank category pages - these are highly competitive areas competing with big brands.
I'm finding it tough to know where to focus, the site is vast and I am the only SEO.
I've started looking into low hanging fruit - but these aren't necessarily the areas which bring in much revenue.
Thanks!
Hi
I still write meta descriptions to help with CTR. I am currently looking at a page where the CTR needs improving.
I check the meta on Google SERPs & it isn't pulling through the meta description we have - but other info on the page.
This isn't ideal - why does this happen? Will Google just make the decision and are descriptions not worth writing?
Hi
I'm looking to try improving our positions on Bing - does anyone have any tools that monitor rankings for Bing? Or provide keyword research?
Or is it a case of optimise for Google and Bing should follow?
Amazing I will check that thank you!
Hi everyone
I have been looking at removing ads from our videos - I have managed to disable the interest based ones but can't remove the location based ads.Our videos don't have copywritten material either.How can I get these ads removed? Any help would be much appreciated :)Becky
Hi
Does anyone have any good blogs or stats on which video hosting platform is better for SEO?
I'm guessing YouTube as it's owned by Google - but I'd love some stats to support this for an internal debate.
Thanks
Becky
HI
I want to find out how important people think it is to have the keyword as the first word in the meta title?
Is this something that would even make a difference?
Hi,
Thank you both for your replies. I am working through onsite optimisation as this has been overlooked in the past, but it's a huge task for such a big task and taking up all of my time.
We do have schema and I have tried implementing the sitelinks search box but nothing shows in Google - I thought they chose who to show schema for?
I'll read the articles
Thanks!
Hi
We have a large number of pages, all sitting within various categories.
I am struggling to rank a level 3 for example, or increase authority of this page. Apart from putting it in the main menu or trying to build quality links to it, are there any other methods I can try?
We have so many pages I find it hard to workout what the best way to internal link these pages for authority. At the moment they're classified in their relevant categories, but these go from level 1 down to 4 - is this too many classification levels?
Brilliant thank you.
Another question I have is, obviously titles need to be unique, so if the only difference is capacity, & my titles are something like Euro container 50L & Euro container 80L - is this just going to be seen as keyword spamming?
I can't make the titles hugely different if the products are part of the same 'range'
Is there a better way? Or is the alternative not to split the products?
Thanks everyone! I'm still a bit torn on what to do, I understand the implications of both.
I'm working on one page so debating on whether to test this and see how it goes but splitting them out.
The other problem we have is in our pages with multiple products, the tables are not user friendly and need dev time to sort them out which isn't as straight forward as we'd like.
Thanks!
Hi
I had a question regarding product pages and the best way to display the page for SEO.
For example, is it best to have a page for - Blue Euro Containers including a table of the capacity options you can buy..
Or, have each product split out so it has it's own product page - 60L Blue Euro Container, etc etc
I know a lot of the information will be fairly similar, with the capacity being the one major difference - is this a bad thing?
Some of our product tables are too big and the idea was to split them out.
Thanks!
Great thank you for the feedback.
Should we be actively outreaching to the relevant communities or simply sharing this and seeing what the response is from this?
I think what I want to identify is how much time I need to spend on outreach. I know there is no simple answer to this and it's ongoing of course.
Hi
Thank you for the detailed response. I have just looked at their blog and its very creative with some amazing images.
Our offering is some B2C but mostly B2B. I want to invest more into brilliant imagery to go alongside our guides but this is something we'll need to work on.
Thank you for the feedback!
I haven't started doing this yet, is this approach worthwhile for an ecommerce site?
I know that most outreach can be ignored if it's seen to be for ecommerce or sales.
Thanks!
Hey,
Does anyone have any advice on how to approach outreach for an ecommerce site? We're in the process of doing user guides, for niche products. I wondered if this was a good angle to approach relevant communities/sites.
Or is this too time consuming for little value at the end? Is it PR outreach we should look to focus on?
Thank you
Thanks for everyone's comments, this is helpful!
Does anyone have any advice on how to better boost category pages? We are looking at user guides, and more content - but this won't all be directly on the category page.
Ill have a bit of content on then category page, but this alone isn't going to have a huge impact.
Becky
Hi
I wanted to ask if anyone knew how much, if at all, product page titles/descriptions affected the rankings of the category page they're linked from?
I am looking for ways to improve the ranking of category pages, but we don't want to put too much content which overshadows the product listings.
Thanks!
Hi,
Yes I agree, does anyone have any examples of great product pages which don't use tabs?
A lot of sites do use the tabs to make it easier for customers
Great thank you for the feedback.
This is being run by another team, but we want the chance to provide some feedback. Does anyone have any great examples of product page designs?
Hi
To add to this, I have been presented with a work around to this:
Hidden Text in Websites - SEO Chat instead of having hidden div's to use the z-index and absolute positioning css features to workaround this problem mostly because menus are used a lot in that way, so, search engines apparently still index these words.
"Another way to hide text from the user is to put text in the Back or Front layer instead of the immediately visible layer. The third dimension of viewable screen is the Z-index. The first two dimensions are (X) and (Y), which indicate “left to right” and “up to down” respectively. The Z-index indicates “back to front” for layers of Web pages. Using the Z-index, Web designers can hide text in the previous layer.
These methods are also used in creating of menus or navigation bars in websites, so search engines index them.
Is this seen as a spammy work around?
Hi
I wanted to find out what makes Google select a site to show the answer to a question you type in search?
For example, typing What is COSHH, brings up this site http://rospaworkplacesafety.com/2013/01/08/what-is-coshh-about-coshh/ and this answer top of Google SERPs.
COSHH stands for 'Control of Substances Hazardous to Health' and under the Control of Substances Hazardous to Health Regulations 2002, employers need to either prevent or reduce their workers' exposure to substances that are hazardous to their health.8 Jan 2013
Is it their open graph mark up only?
Becky