As long as you have a a sitemap XML included, I would not worry about having a sitemap page displayed on the actual website. It won't necessarily help you, but not having one won't hurt your results.

Any content below the fold will still be read. Are you trying to hide it but still get the SEO value? If that's the case, I would create a collapsible tab to keep the content on the page but hidden. If you want it to be visible, leave it as is and don't worry about Google not reading it—it will be read.

We had a plastic surgeon client who had the exact same issues. What we did is we brainstormed the results. How the person would feel, what the person wanted to accomplish, etc. What we figured out worked best was to appeal to those end results and positive desires without trying to manipulate someone's feelings. For example, you could use the confidence angle, like "Walk into a room with confidence" and whatnot. You'll probably notice that there's always an underlying cause for people to wish to get cosmetic surgery, whether it's health reasons or a personal goal, or self confidence, so use that knowledge to better reach the people who are more likely to use your services. Hope this helps!

Hi There!

This is certainly strange that Google Search Console is not showing your backlinks.

A few things to keep in mind:

• Google's crawlers don't go out searching for your backlinks. If it happens to find one then it will include it in your overview on GSC
• Backlinks from more popular pages with more authority will be found more easily by Google's crawlers

If you are still having issues with this then I would suggest going to Google directly! Use this link to get help directly from Google: https://support.google.com/webmasters/troubleshooter/2483183

Hope this helps!

• Your SEO friends at Blue Corona

Hi There!

Blue Corona is an Internet Marketing company so this is exactly the sort of thing we help our clients with! We have years of experience tracking and testing different SEO strategies so you can take our word on this one!

A title tag is limited to only 70 characters so you want to use this small space wisely! (Anything over 70 characters will not help you, only hurt you and confuse search engines) Given this small amount of space, you do not have room to put your company name in there. You may have room for your name in the Meta Description, but never the title tag.

In the title tag you want to enter keywords and location modifiers. Let's do an example. Let's pretend you are creating a page for plumbing repair service in Tampa, Florida. You should use the title tag:

Plumbing Repair in Tampa, FL | Florida Plumbing Service & Repair

Hope this helps! If you would like additional SEO tips or service, please visit our website at: http://www.bluecorona.com/

Hi Mark!

When writing blogs for our clients I make the photo link to "none" UNLESS it is a brand logo or something of the like that can link to the brand/manufacturer's website. I find that this could negatively impact the user experience if they click the photo only to realize it brings them to a webpage that only shows the image.

The most important information when adding a photo is the ALT tag. This lets the crawlers know what the image is of.

If I were you, I would ensure all the photos being added have an image ALT tag but do not link to just the image file to ensure positive user experience.

Hope this helps!

Hi onurcan-ikiz!

Moz has a great blog post that discusses how many links is too many. I would check that out for advice—while there isn't an exact number of links you should not exceed, many people suggest having fewer than 100 links per page.

If you main navigation as a lot of links I would be worried about the link juice. When your website receives a backlink from another website, hopefully with a high domain authority (YAY!), the link juice is being spread out to ALL the pages being linked from the page they are linking to.

This means if www.cnn.com (who has a domain authority of 96) links to your company's homepage, they would be spreading some of their authority to you through "link juice". But instead of retaining majority of that juice/authority on the homepage (thus increasing the authority on that page), you are going to be spreading fewer and fewer amounts of that authority through all 100+ pages linked from the main navigation.

Check out this link juice diagram to get a visual representation of what I am talking about.

Hope this helps!

Hi Richard!

We work with a lot of home service (HVAC, pest control, landscaping) companies and from our experience we've found that (like Tymen mentioned) dropdowns are ok as long as you don't make them keep dropping out further and further. It also depends on the amount of services you are trying to fit in the navigation.

Majority of our clients' websites' top level navigation would have - About | Landscape Maintenance | Landscape Design/Build | Portfolio | Contact - or something about those lines. Under "Landscape Maintenance" we might include Lawn Mowing, Irrigation Services, etc., in the drop down, but instead of continuing to add to the drop down, we would only link the top priority services from the drop down and list additional services with internal links from the main Landscape Maintenance page.

On our HVAC clients we might have "Heating" listed at the top most link in the navigation that has a drop down to Furnaces and Heat Pumps, and then we would include another drop down that includes links to the Installation, Maintenance, and Repair pages for both these services. I would only recommend doing double drop downs if your navigation doesn't include many services. For instance, if you have a bunch of services listed under Heating that ALL have an additional drop down, it could negatively impact user experience.

We try to pair down the main navigation to be as simple, but helpful/effective as possible, and include links to additional (less prominent) services from other landing pages instead of trying to jam pack everything in the top level navigation.

I hope this helps you figure out how to pair down the services!

Hi Brett,

Your confusion is understandable. "Button" and "buttons," for example, are so closely related that it seems strange that Google would identify those as two separate keywords. However, it is important to remember that Google search results aren't always based on a semantic understanding of the search, and Google can't always assume that a word modified with an s on the end always means the same thing as a word without an s on the end. Take the words "cosmetic" and "cosmetics," for example. So it has to treat plural and singular versions of a word as two separate keywords that rank differently based on competition for those keywords.

Here is an article that offers an opinion on how you should handle trying to rank for both the singular and plural form of a word - you may find it useful: http://www.business2community.com/seo/singular-plural-keywords-always-seo-0974028#DJv4kwHCfdUFBPG2.97

Hope this helped!

This is a great opportunity to test some of your ideas. It may be a good idea to create unique landing pages based on the most highly search keyword per region and target them on the corresponding geo-page. Read more about great ways to rank geo-targeted pages--and make them convert: https://moz.com/blog/scaling-geo-targeted-local-landing-pages-that-really-rank-and-convert-whiteboard-friday

However, it may be agood idea to optimize the homepage, about page, and service description pages for the products rather than the locations.And, since you're a national brand, it may be smart to try so PPC ads to geo-target your advertising and use those keywords accordingly.

Check out this support page from Google: https://support.google.com/business/answer/6187665

No matter what, duplicated locations for multiple accounts are a violation of Google My Business' quality guidelines. Simply put, this can negatively affect how you show up in search results. SO. You can choose to put that address on ONE of the accounts.

As for whether or not merging your accounts would be worth it, it may be best to speak with a professional at Google. They can hear the uniqueness of your situation and help you choose the best route for both pages. The contact page is a little tricky to find, so here's the link: https://support.google.com/business/contact/business_c2c_m?rd=2

Hope this helps!