Hi Marshall,

one resource I think is very valuable regardless of if someone is new or have been doing it for long time this is a great search engine optimization is this guide please do not think that I am giving you this because I think you are a beginner I know you are not. And I agree with you Google has made things kind of nuts in the last 3 to 5 years.

http://moz.com/beginners-guide-to-seo

It is definitely the right place to start if you are just picking up after a couple years off.

Sincerely,

Thomas

Well done.

"Keri Morgret AKA "Morgretra Goddess of Content and Cup Cakes" is the on-site Community Manager at Moz"

Keri,

Thank you for all your great work on Moz you deserve to be recognized for all of your hard work.

Sincerely,

Thomas

Hi Marshall,

You're rebuilding your current website in WordPress using thesis framework. And you're asking basically if you you should do 301 redirects or not?

Absolutely you should do 301 redirects if you want to keep any part of your rank which sounds like it is doing pretty good. I would feel when redirect every page to the new page that has taken it's place. Also for word press I would strongly recommend using manage WordPress hosting

WP engine, zippykid, web synthesis, and Pagely are excellent choices.

I hope I've been of help,

Thomas

You may also want to look at plug-ins like this

Studio press/Genesis is my preferred framework. And they now offer some fantastic themes and have really gone above and beyond in agent press trying to make it easier for people selling homes on the web woo themes is also excellent below the studio press links here I have found some good woo themes, and some not for framework of any type and plug-ins as well as well I hope this will help you.

Try

http://wordpress.org/plugins/idx-broker-platinum/

http://wordpress.org/plugins/wordpress-idx/

http://wordpress.org/plugins/idx-broker-wordpress-plugin/

http://www.studiopress.com/releases/realpro-theme.htm

http://my.studiopress.com/themes/agentpress/

http://wp4realestate.com/wordpress-for-real-estate/studiopress-releases-new-professional-wordpress-real-estate-theme/

http://www.studiopress.com/support/showthread.php?t=11205

http://demo.studiopress.com/agentpress/idx-integration

http://www.woothemes.com/2010/09/estate-v1-1-idx-mls-integration/

http://wordpress.org/plugins/dsidxpress/

Studiopress.com has an excellent framework of Genesis I'm sure you're aware of it. And it is able to integrate very well with woothemes and woocommerce which allows Studio press themes to use real estate plug-ins

I hope this is going to help,

Thomas

I always thought that there is no such thing as a demigod.

Posted correction  after research. I found is this such thing fantastic work Keri!

Learn something new every day.

All the best,

Thomas

WordPress is an excellent platform for for real estate websites.

As far as using subdomains instead of a category or something similar. Google used to not get as much credit to subdomains now they are given equal credit.

However please do remember that anything you put in the URL that matching keyword for your contacts and what you want people searching for will help your search engine results.

I strongly recommend using a managed wordprocessed they will be a will to help you with these tips of topics as well. WP engine, ZippyKid, web synthesis & Pagely are all excellent.

I would recommend the use either one be honest as long as Google Webmaster tools knows that you have them indexed correctly. It will treat them equally. However the listings category can give you some ups and service however it can also hurt by having too many parameters along with creating duplicate content only in certain situations. Just be careful that you do not do this.

I hope that I have been help,

Thomas