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Hi Christopher,
I am very pleased I could be of help. I know some of the tools of all sorts of different strange ways of getting what exactly what you want. If you would not mind highlighting the answer that that gave the information that helped you the most that would help me as well as other people when they come to the blog looking for the same information.
All the best,
Thomas
Justin I would be happy to go over all of these questions with you. If you would like please feel free to e-mail
tzickell@blueprintmarketing.com
I will be more than happy to discuss this on the phone with you as well. I would much prefer not give my phone number out on the boards however you may private message me or use the e-mail address above. I think we can get these things sorted out very quickly. I must say this as this is a board designed for people to learn from anything we speak about of course anything private home not be discussed but the gist of what we speak about will be posted on SEOmoz after you agree to allow it to be posted.
That way we help other people that are trying to deal with this same issue.
You should create back links but you should do it in an inbound marketing manner. Looking at sites like http://hubspot.com will give you a lot of insight to the basics of how to get links. If you keep writing quality articles and posting them on twitter Facebook LinkedIn everything you will find that people do look for well-written high-quality knowledgeable information on the web. And it will happen I promise you I know it sounds bad man to ask you to wait. I have two been hit by the economy and honestly SEO has help me beyond belief.
Please send me a private message or an e-mail message and I would be more than happy to discuss this with you on the phone if you have the time to talk?
Sincerely,
Thomas
Hi Justin,
I hope you don't mind me asking for some help I did not know what you are going to do. Unfortunately links still carry a lot of weight and Google has the entire Internet to clean up so it may take time. If I may ask you what is your link profile look like?
I can assure you that if I wish to I could get a site with nothing but links to rank extremely hot I would never do it because Google will penalize me so badly it would be a complete waste of time and knock on my reputation. I agree with you content is King. However you may want to look into link bait here is a great bit of info on link bait from a wonderful company not to kock my own http://www.internetmarketingninjas.com/linkbait.html
another powerful thing you can do is include video with site maps. favorite is http://wistia.com/ however if you are planning on posting many videos and you should as Google ranks them extremely high. I would then choose accompany that does an excellent job as well gives you an easy site map and is extremely inexpensive http://www.oculu.com/
If you would like I would be more than happy to go over your sites with you look at the competitors and give you my best analysis of what is happening.
Respectfully,
Thomas
Trust me man I know you're frustrated and I wanted to just touch on the last point you said. Do not go into the spam/black hat direction for your own sake. I have over 100 spam links that have attempted to be added to my blog in the last week. That's not even very much however I use tools to prevent this and 99% of all blogs have no follow so you will not be getting the same amount of link juice you wish you would buy during black hat SEO.
I would be happy to show you the growth of websites I have worked on doing the right thing and how many websites post penguin have really been hit hard. This would I think prove to you that over time of approximately 6 months ( less if your domain is older) you will have no issue getting your site past the junk sites you are trying to beat now. please don't just take my word for it take Google's or any one else here. In fact if I may ask for an admin to explain this better I feel I would be doing you a much greater favor. Please make sure your robot text as well as your sitemaps are in place. And remember I would be happy to show you what the ability to wait and see give you in the long run. As I'm sure anyone here at SEOmoz will agree with me there's no way to completely a rid the web of spam based websites however I do feel their days are numbered and if you want to pick a side now you have made the right choices so far please do not become part of the problem it honestly will not benefit you or anyone else.
If anybody from SEOmoz is available to lend their advice to this person who is asking what I feel is a valid and fair question if you can please shed your extremely experienced light on what we have just been speaking about I would greatly appreciate it.
Respectfully,
Thomas Zickell
Hi Justin,
I can understand why you are frustrated. However I would like to ask you how long as your site been up? What is the age of the domain? All of your links that you've checked our relevant and have high authority? Content is King however sometimes even kings must wait. I would make sure you have your website indexed by Google. Then if you have purchased a new domain I would wait approximately 3 to 5 months to get out of what Google calls the sandbox. It is unfortunate thing but with all the malware and Russian bride mumbo-jumbo out there people can buy a domain for very little money and Google frankly does not trust them until they've proven themselves. You have done a fine job that seems by following the basics creating unique content perfect don't ever stray from it. You also have to understand links are important to your website the fact that a spam link might give more link juice that nothing is not surprising. However believe me when I say this Google will figure out the people cutting corners and using any links that are not relevant to their content. For instance if this is a marriage site about Russian brides or overseas brides that link is fine. I think you completely understand where I am coming from unfortunately it seems you might just have to wait it out. If you would like to private message me your domain or if you feel comfortable posting it here I would be happy to look into some of the reasons as to why you feel you are not getting the recognition on Google you deserve.
PS
Good job doing the right thing really another good website for the web think of what your users want that's how Google thinks.
Sincerely,
Thomas Zickell
Hi Chris,
I have researched a little more into what I believe you are looking for. I would use http://spydermate.com/ then low hanging fruit. That will show you the keywords that you are not currently ranking for or searching for in your keyword list. I do believe SEM Rush is a very good tool as is SEOmoz. One thing that is extremely clear is you must have a connection to Google analytics inside the application rather be SEOmoz, Raven tools or spydermate to successfully do any of these things.
I hope I have been of some help to you.
Sincerely,
Thomas,
Hi Ewan,
My sincerest apologies I did not get an opportunity to respond in time. However Doug gave you an absolutely fantastic answer. Thumbs up Doug. If I can be of any more help please let me know however I believe your question has been answered successfully.
Sincerely,
Thomas
hey guys I just wanted to say thank you both those are some top notch ideas and I will be in touch soon.
Sincerely,
Thomas
just to let you know our competitors campaigns are extremely advanced. Extremely famous companies If you would like to talk over PM I can get into more detail.
Respectfully,
Thomas
Hi Nik,
you've got some fantastic ideas I think these are definitely very helpful I'm currently using a combination of tools one of them being http://scribeseo.com/ to generate the best content. However I do strongly agree with you link bait is where it's at. Thumbs up man thank you
sincerely,
Thomas
Hi Christopher,
Did I answer your question? I would be more than happy to help you out with anything more if needed. Please let me know what I need to do to have the question mark answered.
Sincerely
Thomas
I have a client who has a website that is based on a magazine. They make their money through advertisement I am primarily an inbound marketer I would be very grateful if anyone out there has any tips for a site that has been around for quite a while ( over 10 years) we are transforming the site from HTML into WordPress then hosting it with a fast managed WordPress host using CDN. I feel the lack of links is an obvious place to start however if there's anything specific to magazine based websites I would be more than grateful to hear your opinions.
Thank you all in advance.
Sincerely,
Thomas von Zickell
if you want to double check your information you can try using some of the tools below. I would put most of my stock in SEOmoz however you may want to do a trial to see if all the data matches. I am not at all saying that there's something wrong with the information you are given however using all of these tools the same ones I use in combination with SEOmoz seems to be the best way of getting a full 360° look at my websites.
http://www.internetmarketingninjas.com/tools/
I though this might sound funny but look at all the excellent tools in SEM Rush partners
http://www.semrush.com/partners.html
I hope I was of help to you.
Sincerely,
Thomas von Zickell
when you select the keywords you want to research you must have the domain but say it is www.example.com/for-rent/ then keyword "chiang mai villas for rent"
you will get the problem you're describing if you do not put the parameter after the /
so to not use just www.example.com/ then keyword "chiang mai villas for rent"
you must have full URL typed in or selected for that keyword. Many reasons for getting on page SEO F's are because there is no mention of the keyword in the title or the keyword is not as close to the beginning of the URL.
Please let me know if I can help you anymore.
Sincerely,
Thomas von Zickell
I like using a combination of a course SEOmoz with the tools listed below and this order. I feel you will like what you find. Scribe SEO has been especially helpful in getting sites ranked quickly.
http://www.internetmarketingninjas.com/tools/
I though this might sound funny but look at all the excellent tools in SEM Rush partners
http://www.semrush.com/partners.html
Sincerely,
Thomas von Zickell
no what you need to do is out of the conocal URL reference whatever is going to be shown to the user as the preferable content so if the pages http://www.omnipress.com/boss-woman" />
and next pages
">http://www.omnipress.com/boss-man" /> you will of course need 301 redirect as usual and anyone that tells you rel="canonical is not important does not understand much about SEO and that's not a sly on anyone.
rel="canonical Tells Google where the original pages are it no matter what helps you immensely who searc it on SEOmoz see what Rand has to say or we could just look at this link that claims it's the most important advancement in SEO since site maps so please do use a canonical-url-tag http://www.seomoz.org/blog/canonical-url-tag-the-most-important-advancement-in-seo-practices-since-sitemaps
here is exactly how to implement them and I wish you all the best. http://www.metatags.org/rel_canonical
Sincerely,
Thomas
Make sure you pay special attention to implementing the correct rel canonical was first introduced we wanted to be a little careful. We didn’t want to open it up for potential abuse so you could only use rel canonical within one domain. The only exception to that was you could do between IP addresses and domains.
But over time we didn’t see people abusing it a lot and if you think about it, if some evil malicious hacker has hacked your website and he’s going to do something to you he’s probably going to put some malware on the page or do a 301 redirect. He’s probably not patient enough to add a rel canonical and then wait for it to be re-crawled and re-indexed and all that sort of stuff.
So we sort of saw that there didn’t seem to be a lot of abuse. Most webmasters use rel canonical in really smart ways. We didn’t see a lot of people accidentally shooting themselves in the foot, which is something we do have to worry about and so a little while after rel canonical was introduced we added the ability to do cross domain rel canonical.
It basically works essentially like a 301 redirect. If you can do a 301 redirect that is still preferred because every search engine knows how to handle those and new search engines will know how to process 301s and permanent redirects.
But we do take a rel canonical and if it’s on one domain and points to another domain we will typically honor that. We always reserve the right to sort of hold back if we think that the webmaster is doing something wrong or making a mistake but in general we will almost always abide by that.
Hope that helps.
I had I have a client who unfortunately had a dispute with her prior IT person and the person made a mess of the site. It is not the quickest thing and I do agree 301 redirects are by far the quickest way to go about it. If you're getting 404 errors and the site is passing link juice. You're going to want to redirect those scattered about the website to the most relevant page.
http://jamesmartell.com/matt-cutts/how-does-google-handle-not-found-pages-that-do-not-return-a-404/
http://www.seroundtable.com/404-links-google-15427.html
http://support.google.com/customsearch/bin/topic.py?hl=en&topic=11493&parent=1723950&ctx=topic
https://developers.google.com/custom-search/docs/indexing
https://developers.google.com/custom-search/docs/api
I hope I was of help to you,
Thomas
If you are only changing to a new hosting provider and you had a dedicated server as well as a dedicated IP. In the content will not be changed there’s not much to worry about at all. Google not lose any trust in you because of an IP address change if you are changing to a white listed IP. the only ways you could actually hurt your site would be if
1St If you moved from a dedicated server to a shared server and had a bad neighbor
"Google recognizes the server’s IP address. If the majority of websites are of ill-repute (porn sites are automatically marked as spammers), then unfortunately this law-abiding client gets lumped in with a bad crowd. Read more: http://online-sales-marketing.com/seo-issues-caused-by-bad-neighbors#ixzz22SZ2T5cA
Under Creative Commons License: Attribution”
2nd if you keep both sites up at the same time obviously you get duplicate content. You want to index the new site as soon as possible. Thus inform Google that will allow the Google bot to crawl it and therefore like Google no you are no longer on your old IP.
3rd you could move to a slower host I noticed not talk about right often however slow DNS and slow web hosting both play a role in how Google rank your website. I hope whatever deal you made you are on a host that can provideThe same or better speed at delivering your content. Obviously if you lost a content delivery network or happen to luckily add one those types of things matter to Google. You can check with tools like http://tools.pingdom.com/fpt/ or http://www.webpagetest.org I tend to use the hosts SEOmoz recommends in their pro perks you cannot go wrong with any of them.
4th make sure your DNS is as good if not better it should be better if you’re moving this will keep speed up and problems to a minimum. Here a list of hosted DNS providers http://dns.nuvvo.com/lesson/12509-list-of-hosted-dns-providers I use ultraDNS and DYN if you are looking to use a provider with any cast DNS and not spend much money at all and still have fantastic speeds Amazon Route 53 is a couple dollars a month on average and has an excellent reputation. http://aws.amazon.com/route53/
I hope I have been of some help in just remember people who don’t have dedicated IP’s rank extremely high regardless of the IP address changing.
Sincerely,
Thomas Zickell
Hi Chad,
Can you post the domain or send it to me? I think I can help.
All the best,
Tom
Hi
Try the two links here
http://workawesome.com/software/social-media-management/
http://www.locallytype.com/pages/submit.htm
I think Dun & Bradstreet as seen in link two is a perfect not spam url
Hope I helped,
Thomas
I did not know we had one free private question every month.
Thank you,
Thomas
This is not my strong suit however. I do know Google is coming down hard on people pinging their links all at once. I would use a proxy if I were doing it. If I were you I would release the links over a course of the next 2 to 3 weeks. If Google sees a spike think that's not natural. Here's some info below to I hope I was of some help to you.
Sincerely,
Thomas Zickell
"I think about 6 months to 1 year+ ago, mass pinging tons of backlinks doesn't work anymore... anyone notice if you bulk ping thousands of backlinks all point to your website to mass ping servers doesn't work any more?
It seems like Google has implement a filter to strip away ping spam, and if you find that pinging with a lot of backlinks in the shortest time doesn't work, how about spreading them 100 sites per ping to fewer ping servers, would that work?
Yes, it does, and my recommendation is - ping to less than 10 ping servers at a time, and ping only 100 backlinks or less (that link to the same money site) at a time work much better! Anyone had similar experience?"
GET 200 = All good
GET 304 =
If the client has performed a conditional GET request and access is allowed, but the document has not been modified, the server SHOULD respond with this status code. The 304 response MUST NOT contain a message-body, and thus is always terminated by the first empty line after the header fields.
The response MUST include the following header fields:
- Date, unless its omission is required by section 14.18.1
If a clockless origin server obeys these rules, and proxies and clients add their own Date to any response received without one (as already specified by [RFC 2068], section 14.19), caches will operate correctly.
- ETag and/or Content-Location, if the header would have been sent
in a 200 response to the same request
- Expires, Cache-Control, and/or Vary, if the field-value might
differ from that sent in any previous response for the same
variant
If the conditional GET used a strong cache validator (see section 13.3.3), the response SHOULD NOT include other entity-headers. Otherwise (i.e., the conditional GET used a weak validator), the response MUST NOT include other entity-headers; this prevents inconsistencies between cached entity-bodies and updated headers.
If a 304 response indicates an entity not currently cached, then the cache MUST disregard the response and repeat the request without the conditional.
If a cache uses a received 304 response to update a cache entry, the cache MUST update the entry to reflect any new field values given in the response.
Hope I helped,
Info http://www.w3.org/Protocols/rfc2616/rfc2616-sec10.html
ThomasI would as it is a test site (if it matters you don't do this) Ask Google Apps for some good way to talk to Google (can't hurt) http://google/a
All The best man,
Tom
PS John I meet with you guys very soon
Please Look here
http://support.google.com/webmasters/bin/answer.py?hl=en&answer=139394
You can specify a canonical URL in two ways:
Add a rel="canonical" link to the section of the non-canonical version of each HTML page.
To specify a canonical link to the page http://www.example.com/product.php?item=swedish-fish, create a element as follows:
Copy this link into the section of all non-canonical versions of the page, such as http://www.example.com/product.php?item=swedish-fish&sort=price.
If you publish content on both http://www.example.com/product.php?item=swedish-fish and https://www.example.com/product.php?item=swedish-fish, you can specify the canonical version of the page. Create the element:
Add this link to the section of https://www.example.com/product.php?item=swedish-fish.
Indicate the canonical version of a URL by responding with the Link rel="canonical" HTTP header. Addingrel="canonical" to the head section of a page is useful for HTML content, but it can't be used for PDFs and other file types indexed by Google Web Search. In these cases you can indicate a canonical URL by responding with the Link rel="canonical" HTTP header, like this (note that to use this option, you'll need to be able to configure your server):```
Link: <http: www.example.com="" downloads="" white-paper.pdf="">; rel="canonical"</http:>
Google currently supports these link header elements for Web Search only.Hi Craig,
I have think you have got it set correctly I checked http://www.fentonit.co.uk/and both http://www.fentonit.com as well as each domain with or without the www. point to http://www.fentonit.co.uk/ outstanding job and your full website. I wish you luck with your company and let me know if I can be of assistance to you in the future.
Sincerely,
Thomas Zickell
Blueprint Marketing
I im saying that it is important to Google to tell them more what you want to use as your content without possible parameter "/" "www" adding a duplicate content penalty to your website.
Hi Craig,
I would use only one site to be honest. I realize there may be a small benefit but you would essentially have to juggle the duplicate content issue I understand if you want a blank page or if somebody goes to that URL to redirect their traffic to your main site. I have found personally using DYN to be very effective and a fantastic company you can use their webhop service for very little money take a look this would do it. http://dyn.com/dns/webhop/ or if you're current DNS registrar allows for it which it should. Maybe set up the Cname I would do something similar to what shown here
http://www.active-domain.com/help/help-web-forwarding.htm
I know there are a lot of forwarding services out there that will not interfere with the current 301 redirect you have on your main site. here is how Webhop would work with your current registrar http://dyn.com/support/webhops-and-redirections/#secondary
Hope this helps man,
Thomas
Hi Lee,
You got a stay optimistic man sometimes it's essential. Look at your good luck now no penalties and we don't know why but I bet many people would've said that would never happen.
all the best man,
Tom
Hi,
I agree that it will not help you to too much with stolen content. Unless Google has indexed you 1st they would probably give you 1st rights to the disputed content. The reason I believe you are getting with such good results on Google a non-indexed URL or what should be nonindexed is Google indexes everything regardless and from what Matt Cutts said "According to Google, the canonical link element is not considered to be a directive, but a hint that the web crawler will "honor strongly" "
my belief is Google is throwing more honor to dealing with the canonical.
I hope I was of some help.
Sincerely,
Thomas Zickell
Hi Craig,
I would definitely use a 301 redirect from the name you least like. So if you're root server is going to be www.fentonit.com I would set up www.fentonit.co.uk to redirect to www.fentonit.com along with having the home page canonical read
this will be different for every page so if it is "about us" you will put in the entire URL is seen in this
http://support.google.com/webmasters/bin/answer.py?hl=en&answer=139394
my honest opinion the easiest thing you can do to save yourself a lot of hassle stick with one domain. I know it seems hard but over the long run optimizing 2 domains is a nightmare in comparison to just having one. I would use just the .com I hope this answers your question and is of help man. We have all been there at one time. Nice site by the way.
Sincerely,
Thomas von Zickell
Hi Lee,
I would bet if the links are the same it you could have a single link coming from a site that had been connected to a link farm then that link farm was taken down thus eliminating your problem. I can only really guess because unfortunately so many third-party people have some control over whether or not our sites get that links pointed towards them. I wish I could tell you for sure I wonder if because it's only a test site it would be worth actually asking Google? I'd love to hear what they have to say if you do.
All the best,
Thomas
I would ask myself a few questions as this is test site
1st did I possibly undo a 301 redirect?
2nd did whoever was linking to you that was spamming possibly clean up their act and report that Google?
3rd I would imagine and less the message was deleted or was for another test site that you receive mail for on that webmaster account that Google would not just it in less either somebody else resubmitted the site or somebody else cleaned up your links.
If I had to bet I would say you had some one linking to you that took down their link on their own fixing your problem.
I wish you the best and I hope this is not a real problem.
Sincerely,
Thomas von Zickell
Blueprint Marketing
Hi Craig,
It looks to me like you may be producing duplicate content in Google eyes put both of your URLs into this tool http://tools.seobook.com/general/website-comparison/
you'll get duplicate content. The thing I'm worried about the most are interested and I should say is where are you pointing your if you have a favorite http://www.fentonit.com/ or http://www.fentonit.co.uk
http://support.google.com/webmasters/bin/answer.py?hl=en&answer=139394
I would take the one you prefer make it your canonical URL then redirect without a cloak with your other domain to your site. If it were me to be completely honest ( trust me I do understand the .com is a great domain to have however been in the UK you want the .co.uk) if it were me I would stick with the .com easier make it my canonical then you won't have any trouble ranking as you have a nice site that I would not risk staying in Google sandbox any longer than needed.
I would personally include the WWW. in my final domain I know it does not matter to Google however when people are linking to you they're more likely to type in WWW. so I personally would stick with it that way and the 301 redirect you can have someone type in whatever they want WWW. or Not it all goes to the same place. I hope I was of some help to you.
Respectfully,
Thomas Von Zickell
Blueprint Marketing
Hi Marisa,
from everything I've read about Penguin and it is quite a bit I would practice the same best practices for internal links as I did for external links. Never make a link over 115 characters is the rule from Google I would just make sure you avoid them thinking your keyword stuffing even though you most likely are just building your site correctly. On page anchor text aside from the length are not yet part of Penguin. Here's a list of some of the on page things they look for.
I will look in detail for you on this and get a much better answer I apologize things are hectic right now.
Sincerely,
Thomas von Zickell
In this case I would say best practices would be to put the links in the Nav Bar as a drop-down otherwise I would not be overly concerned about Google thinking links are duplicate content just because they're on a website. If you're website large amounts of quality content already has in these links lead to quality content not worry at all. I would check using SEOmoz campaign manager URL put your into one of the campaigns allow for it to give you data on actually have if you duplicate content or not.
I hope I was of help to you,
Thomas von Zickell
You should have RewriteEngine : RewriteEngine On and you should be able to access the .htaccess
have you tried using any of the tools in the URLs below
http://www.htaccessredirect.net/
&
This site talks about best practices of implementation you really just need to upload it to the FTP once you've made the changes using the tool in the URL above
http://www.ksl-consulting.co.uk/301-redirect-examples.html
Let me know if I can be of more help.
you are 100% correct they have pointed every single one of their pages to their homepage essentially. I look at rel="canonical tell Google what page should have the correct content I have checked your site as requested. Below I've pasted what I found in the source code of their about page. So it should be <link < span="">rel="canonical" href=http://www.zitan.co.uk/aboutus not what you see below </link <>
| "rel="canonical" href="http://www.zitan.co.uk" /> |
| | <title></span>About Zitan<span></title> |
"
essentially all you have to do is go through and change the canonical the correct page after this I would go into Google Webmaster resubmit a site map and index with Google.
I hope I was of help you.
Sincerely,
Thomas von Zickell
Blueprint Marketing
I think I have information that may help you Our little more I have comprised a hope will help you.
this tool will help you quite a bit in the described situation
http://www.htaccessredirect.net/
http://www.seomoz.org/blog/how-to-fix-crawl-errors-in-google-webmaster-tools
http://www.tamingthebeast.net/articles3/spiders-301-redirect.htm
404 page should include a link back to the home page or site map of your website so users can quickly get back to what they were searching for. A search box, if you have a site search, is also a good idea to add to a 404 page. Other then that, keep the page minimal, remove distractions and get the user off the 404 error page as quickly as they got on.
Keep in mind most users may not be so savvy when it comes to Internet jargon so simple explanations in English are key! Although, keeping it minimalist does not have to mean "boring". The steps to make a custom 404 page are simple and this site can explain in detail how to create one depending on your server.
If you have old pages on your website that you want to remove or rename, use a 301 redirect to preserve search engine rankings and pass on backlinks and/or page rank. You can even redirect whole websites into new ones. It is easy to do and is very search engine friendly.
The term "301" stands for "moved permanently". It is created by using a .htaccess file. Follow this guide to learn how to implement many different types of 301 redirects. When pages are deleted instead of redirected with a 301, they turn into 404s (Not Found Pages).
I want to give credit where credit's due this information directly above was referenced from this website http://www.internetmarketingninjas.com/301.html
sincerely,
Thomas von Zickell
I would spread the redirects around as much as possible. If you can give link juice to not only your homepage but all pages your page rank and thus Google search rank will increase once the 301 redirects are indexed by Google. I agree strongly with what Sven Witteveen has said below and would be very inclined to agree with him.
I hope I was of some help to you.
Sincerely,
Thomas von Zickell
Blueprint Marketing
All so rember the canonicalization SEO advice: url canonicalization by MATT CUTTS on JANUARY 4, 2006 in GOOGLE/SEO (I got my power back!) Before I start collecting feedback on the Bigdaddy data center, I want to talk a little bit about canonicalization, www vs. non-www, redirects, duplicate urls, 302 “hijacking,” etc. so that we’re all on the same page. Q: What is a canonical url? Do you have to use such a weird word, anyway? A: Sorry that it’s a strange word; that’s what we call it around Google. Canonicalization is the process of picking the best url when there are several choices, and it usually refers to home pages. For example, most people would consider these the same urls: www.example.com example.com/ www.example.com/index.html example.com/home.asp But technically all of these urls are different. A web server could return completely different content for all the urls above. When Google “canonicalizes” a url, we try to pick the url that seems like the best representative from that set. Q: So how do I make sure that Google picks the url that I want? A: One thing that helps is to pick the url that you want and use that url consistently across your entire site. For example, don’t make half of your links go to http://example.com/ and the other half go to http://www.example.com/ . Instead, pick the url you prefer and always use that format for your internal links. Q: Is there anything else I can do? A: Yes. Suppose you want your default url to be http://www.example.com/ . You can make your webserver so that if someone requests http://example.com/, it does a 301 (permanent) redirect to http://www.example.com/ . That helps Google know which url you prefer to be canonical. Adding a 301 redirect can be an especially good idea if your site changes often (e.g. dynamic content, a blog, etc.). Q: If I want to get rid of domain.com but keep www.domain.com, should I use the url removal tool to remove domain.com? A: No, definitely don’t do this. If you remove one of the www vs. non-www hostnames, it can end up removing your whole domain for six months. Definitely don’t do this. If you did use the url removal tool to remove your entire domain when you actually only wanted to remove the www or non-www version of your domain, do a reinclusion request and mention that you removed your entire domain by accident using the url removal tool and that you’d like it reincluded. Q: I noticed that you don’t do a 301 redirect on your site from the non-www to the www version, Matt. Why not? Are you stupid in the head? A: Actually, it’s on purpose. I noticed that several months ago but decided not to change it on my end or ask anyone at Google to fix it. I may add a 301 eventually, but for now it’s a helpful test case. Q: So when you say www vs. non-www, you’re talking about a type of canonicalization. Are there other ways that urls get canonicalized? A: Yes, there can be a lot, but most people never notice (or need to notice) them. Search engines can do things like keeping or removing trailing slashes, trying to convert urls with upper case to lower case, or removing session IDs from bulletin board or other software (many bulletin board software packages will work fine if you omit the session ID). Q: Let’s talk about the inurl: operator. Why does everyone think that if inurl:mydomain.com shows results that aren’t from mydomain.com, it must be hijacked? A: Many months ago, if you saw someresult.com/search2.php?url=mydomain.com, that would sometimes have content from mydomain. That could happen when the someresult.com url was a 302 redirect to mydomain.com and we decided to show a result from someresult.com. Since then, we’ve changed our heuristics to make showing the source url for 302 redirects much more rare. We are moving to a framework for handling redirects in which we will almost always show the destination url. Yahoo handles 302 redirects by usually showing the destination url, and we are in the middle of transitioning to a similar set of heuristics. Note that Yahoo reserves the right to have exceptions on redirect handling, and Google does too. Based on our analysis, we will show the source url for a 302 redirect less than half a percent of the time (basically, when we have strong reason to think the source url is correct). Q: Okay, how about supplemental results. Do supplemental results cause a penalty in Google? A: Nope. Q: I have some pages in the supplemental results that are old now. What should I do? A: I wouldn’t spend much effort on them. If the pages have moved, I would make sure that there’s a 301 redirect to the new location of pages. If the pages are truly gone, I’d make sure that you serve a 404 on those pages. After that, I wouldn’t put any more effort in. When Google eventually recrawls those pages, it will pick up the changes, but because it can take longer for us to crawl supplemental results, you might not see that update for a while. That’s about all I can think of for now. I’ll try to talk about some examples of 302′s and inurl: soon, to help make some of this more concrete. http://www.ragepank.com/articles/3/preventing-duplicate-content/ Hope I was of help, Thomas Von Zickell
I strongly believe that your friend should use Wistia. Because their great/basically free advice gets so many views but there is a huge problem with YouTube that you it does not bring the people back to them they make people go on listen to something about finance and the people are happy but still end up going to the next thing was give them the information make much much better videos and the Ardy make now and get them come back to their site they should have a brief maybe 2 to 1 min. part and then say if you want the rest click this Link IT IS FREE then have the rest of the video hosted on Wistia at the end of the YouTube video & under. They take the people the free Wistia video a link to there site. Oh and use Wistia over Vimeo pro because it has site maps. The others want you to change them the have a sitemap.. I hope I was of help, Thomas Von Zickell Blueprint Marketing