In general, I'd say that if you are already ranking well for it, don't do it. If you weren't already ranking for it, I might say the same thing. However, if you are doing--and will always do--quality link development (vs. somewhat spammy, or worse) and you've got solid social media engagement going on around the product, and you stay away from using the keyword by itself on you product page and internal linking, it could certainly work in your favor.
Best posts made by Chris.Menke
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RE: Is there any downside to have a product name (branded keyword) that has a top keyword in it?
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RE: Should I Disavow Links if there is No Manual Action
As Jeff say, there's no problem with proactively disavowing low quality links to your domain.
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RE: Similar URLs
Graeme,
Things are just working themselves out as far as indexation. You'll notice that all your pages are showing in the index if you use google's search tools/date feature and search for results from the past month or year:
New sites can take a month or two before showing consistent site:domain searches. BTW, you can leave off the "http://" part of your site:domian search.
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RE: Getting out of Google's Penguin
Hey Anders,
There's a lot that would go into answering that question and it would probably be best to do a little leg work on your own to get an understanding of what's happened and the major steps you'll be be taking here in the near future. Moz has a bunch of threads dealing with that topic and I'd browse through those to start with.
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RE: Can I safely asume that links between subsites on a subdirectories based multisite will be treated as internal links within a single site by Google?
"Can I safely asume that links between subsites on a subdirectories based multisite will be treated as internal links within a single site by Google?"
At best.
Unless they're otherwise straight-up professional links with zero spam intention, I wouldn't use them.
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RE: PR Web Press Release for Links
Morris,
As strong component of a linking strategy, the heyday of press releases has come and gone but press releases are still valuable. They're valuable in the sense that they've always been valuable--as a means to reach a targeted audience with a creative message about a topic that will be of interest to them.
Press releases are an active engagement tactic, in that you research what publishers you want to target, you craft a message that is going to catch their attention, you send it via a channel you expect them to be listening on, and then you expect to engage and develop relationships with your target publishers. Unfortunately, many people today think of the press release as sort of a passive tool--you write something that fits into the template you pay your money then you hit submit and you wait for all the links to come in.
Don't think of press releases as a way to get links, think of them as tools in building new relationships.
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RE: Is Yahoo! Directory still a beneficial SEO tactic
James, the Yahoo directory hasn't really been of any value algorithmically for some years--it certainly isn't worth the $300 per year it costs (if it still costs that much). You're better off using that money for other things.
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RE: Similar URLs
Those URLs won't inhibit your indexation or your rankings.
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RE: Should I literally delete all the articles I published in 2010/2011?
180 days is the best practice for leaving a 301 in place. You could remove that redirect and that will leave all those links pointing to the .com unaffiliated with the .org site.
How did you do your 301s? page by page or did you 301 the whole domain to the .org site? There are still a few URLs left in the index for that domain
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RE: Track effects of content changes on specific page SERP
Chris,
You can track it in a couple of ways--via the ranking for the keyword(s) the page is optimized for and/or via the search traffic that the URL generates. For tracking it by the traffic generated by the URL, you'd click on the traffic from search link in Moz Analytics and then on the URL tab. For tracking via the keyword rankings for the page, just click on the Rankings tab in your keyword rankings report. By documenting your starting position and traffic before your make your changes, you'll be able to see the impact of the changes you make to that page as the optimization takes hold.
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RE: Am I Wasting my time using pingler.com
Sorry to all, I shouldn't have replied in that manor.
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RE: Impact of rogue keyword in content
If you have a landing page other than your homepage ranking for a term for which most of the competitors' results are their homepages, then I'd say your page is quite well zeroed in. Be sure to analyze and document specifically what you're doing on that page before making changes so you can go back to it if necessary. At this point, it's probably authority that's that's going to push you higher in the rankings. Even one or two links to that landing page from good resources will pay high dividends for you.
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RE: Rel=Canonical to Longer Page?
Expresso, why not just 301 the individual pages to the consolidated article?
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RE: Hi, I'm looking to find out why a google+ account that was rarely used has 10,000 views. I want to discover what sites it is linked to. I entered the page url but no joy. can anyone help?
go to open site explorer and enter the address of the site in question. The report will give the websites that are linking to your domain. Keep in mind that just because a site hasn't been used in some time doesn't mean there can't be traffic going to it. I'd also recommend installing Google analytics on the site so you can get a more granular idea of where the traffic is coming from.
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RE: Title Tags in 2013
Jason,
Think of how many individual blog posts you're going to need to write in 2013, 2014, and beyond (one hundred, two hundred, more?) and how much social outreach you'll have to accomplish over that time in order to build the blog into a really effective marketing tool for your company. Then you gotta wonder how you can maintain interest and focus writing all those posts on the specific subject of "atlanta plumbing company" or "choosing an atlanta plumbing company". On top of that, gotta wonder how many of those social profiles you reach out to week after week after week who are going to want to share your content on the specific subject of "atlanta plumbing company" or "choosing an atlanta plumbing company". And then you gotta wonder about the readers and how their interest will be maintained while you're writing only on the specific subject of "atlanta plumbing company" or "choosing an atlanta plumbing company".
I'd say that you're on the right path in thinking that your titles seem a bit spammy, but you've gotta get off the path and get on the highway. On the highway, your blog can reach its greater potential--a vehicle that can reach and engage a community that is hungry for a wide variety of topics within your theme.
As someone here at SEOmoz is fond of saying, content needs to be exceptional, inspirational, unique, credible, fun, and beneficial to share in order to accomplish it's goal of being an effective marketing tool. I would start with that, when contemplating your titles, and then write your posts accordingly.
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RE: Whether to use new domain or old ecommerce site domain that has been incomplete for a long time.
In the example you describe, I think that whatever you might do that worked for one domain would work equally well for the other, if you had gone with that one instead, If there were a difference, I think that it would be so minute in comparison to the amount of work that has to go into either domain to get it to be successful that the difference would seem insignificant.
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RE: Duplicate Content for Men's and Women's Version of Site
As Matt said, boilerplate stuff is a tossup but your about page should be rankable for some unique facet of your business and for that reason, I'd be sure to 301 (if the pages are different) or canonicalize (if the page content is the same) to your preferred version.
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RE: Language Subdirectory homepage not indexed by Google
Emerald, I'd say to sit tight, it'll show up.
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RE: Hi, I'm looking to find out why a google+ account that was rarely used has 10,000 views. I want to discover what sites it is linked to. I entered the page url but no joy. can anyone help?
Oh, my bad...I read "web page" rather than "google + account". I'll have to leave that for someone else to answer 'cause I'm not sure how you would measure that.
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RE: Link Diversity
Link "diversity" describes the degree to which a site's back link profile is spread among sites on different IP addresses, as opposed to all of them coming from a single site or IP address. Link diversity is important because a site with any number of links would most naturally get them from a variety of sites on different IP addresses. If all the links come from one domain or one IP address, then there is the appearance that manipulation may be taking place.
It is believed that Google's algorithm is able to throttle the value of a site's back links if their diversity is inconsistent with the pattern of links displayed by similar sites.
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RE: Two sites, heavily cross linking, targeting the same keyword - is this a battle worth fighting?
Alpha,
Is the domain authority the same for both sites? How similar are their back link profiles? Is there other interlinking going on between them and other sites? If all else is on the up and up, my feeling is that Google wouldn't be seeing them as a single site but that as the algorithm evolves, Google's understanding of the relationship between the two sites is being more clearly defined.
But then again, if you think in terms of "entity", (rather than "sites") maybe Google does see them as "conjoined twins" : ), with one being stronger than the other and a searcher finds one, it will certainly find the other.
Maybe it's time to start experimenting with redirecting things to a single domain. You could start a single page or category and see how traffic or rankings change. I wouldn't bet that it would bring you more traffic but maintaining a single domain vs. two interlinked ones could save time and effort.
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RE: What makes a "perfectly optimized page" in 2013?
I'd say as a testament to how well is was put together, it is still a very good guide for SEOs to follow, even 4 years later (a long time in our field). There may be additional information that's useful today but you won't go wrong following what's on that page.
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RE: Why is my blog out-ranking my main site?
Maybe your blog is better optimized for the term than your home page is. If your blog is about door hangers and your home page is about door hangers, then something's gotta give. Or, maybe you changed something on your homepage? Certainly, you should take a look at all of your internal anchor text and see what your links are telling google about what page should be ranking for that term.
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RE: Screaming Frog, Moz and other crawlers
Tim,
As long as you can get to the site remotely via a website address you should be good to go. However, if the site is blocking crawlers via robots.txt file or meta robots tag rogerbot won't access it. On the other hand, screamingfrog has a setting to tell it to ignore the robots.txt file if one exists.
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RE: Link Diversity
Hey Francisco, my understanding is that what you described above is called "deep linking", rather than "link diversity".
Also, Chris, the web could probably do without another keyword rich page of anything--certainly us users could. Rather, think creative, think engaging, think audience, think business objective when you put your pages together.
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RE: What would be the best course of action to nullify negative effects of our website's content being duplicated (Negative SEO)
Hi Hasanovic,
What's your estimate of the strength of the domains that are copying your content? In other words, are they coming up in search results for relevant queries ahead of you? Are they coming up ahead of you for phrases in quotes? The point I'm getting at is --how sure are you that you are seeing a negative impact from this?
I ask because Google is quite good at knowing what content goes up before other content and there may not be any impact to your site at all. Google is also quite good at knowing when content on a site is copied from another. If there are 15 sites all using the same copy stolen from you Google will have a hard time ranking those sites above sites with original content--unless those site have substantial domain authority.
If you are sure of the negative impact, then be sure you are requesting indexation of new content when it goes live and work on developing the strength of your pages and your domain.
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RE: What makes a "perfectly optimized page" in 2013?
For example, social sharing links and authorship markup are good additions to a well-created landing page. While they may not technically be on-page factors, they are things that you implement on-page that can have a big impact on the overall strength of the page.
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RE: Should I literally delete all the articles I published in 2010/2011?
Looking at the back links for .org, I'd think seriously about just dropping that 301 from the home page of the .com site and any other pages that have bad links going to them.
I'm not sure why OSE shows links that are pointing to the .com site as back links to the .org site. I'd go ahead and delete those accounts, since it seems all those links point to .com anyway.
I'd be working to distance myself from the .com site as much as possible.
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RE: On-Page Grader Levels
Larry, don't crank that number up too high--it's not a grade, it's the number of times you used the keyword in each of the elements shown above the total. You really should be looking at a few times in the body and not more than once everywhere else.
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RE: My blog homepage deindexed, other pages indexing, still traffic not changed.
It seems you need to have your JS turned on in order to view the site. I don't think that's a very good idea. Is this a new "feature" on your site?
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RE: Best seo benefit location ( main page text or h1 , h2)?
Sam,
It's not a bad idea to use your primary terms in both your H1 headers and in the body of your copy. Also make sure to use them in of your page's meta title.
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RE: Too many page links warning... but each link has canonical back to main page? Is my page OK?
Webjobz,
The crawl diagnostics summary warning for too many links occurs at 100 links on the page and is based on this info: http://moz.com/blog/how-many-links-is-too-many. You're not likely to be penalized but there is science behind the number so you should look to be more frugal with the number of followed links on your page.
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RE: Google and private networks?
I won't be so sure that those expired domains are what's helping them rank. As their competitor, I'd more likely snicker at them behind their back for spending the money on buying and hosting those domains with the thought that it's helping their main site in the search results. Here's an old Danny Sullivan article on the topic
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RE: Rel Canonical and Moz Crawl
Sara, if you're 301ing a page that also includes a rel=canonical directive, the rel=canonical will not be seen because the server redirects the user before they get to the page. If the pages are identical, you can rel=canonical one to the other and both URL will be available to the user. A 301 will prevent a user from landing on that page.
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RE: Why my site is not indexing in google
Rajesh,
It's not the size of your sitemap because Maximum number of URL on a sitemap is 50,000. Keep in mind, however, that your sitemap is really just a suggestion tool. Just because your sitemap contains a URL, doesn't mean Google will crawl it. The site's architecture and its back links have impact its crawl priority.
Read through these posts for more info:
http://www.seomoz.org/blog/testing-how-crawl-priority-works
http://www.seomoz.org/blog/diagrams-for-solving-crawl-priority-indexation-issues
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RE: What if i dont use an H1, but rather, h2 with multiple keywords.
Don't worry about all that header stuff; Google doesn't (very much).
Are your most important words in the topmost locations in your html? That's what you want to care about. Are you using them in your initial headings? Are you using them in your initial sentences and paragraphs?
But remember, it's not just about "keywords" it's about supporting/complimentary vocabulary. If you're just throwing your keyword into copy that is otherwise fluff ( contains little topical concepts and terms), you're not going to beat out other sites that do.
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RE: Google picking up old pages
You just have to wait it out. I'm assuming that yours is a new site, which means you'll need a degree of patience when it comes to waiting for google to index changes. I'm guessing that you're already linking to those pages from your home page via the site's navigation, but that would only be a guess.
If you are, the next thing to work on is getting out into the social networks and develop a following of the audience members your site's content targets. Be sure the content you're creating for your site is worthy of engagement by those folks because you're going to want those people to be liking, sharing and linking to those new pages you've created--that's what's going to be the most help for them in the search results.
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RE: All Thin Content removed and duplicate content replaced. But still no success?
That's hard to say. A recent history and link profile like yours won't give your site the authority it needs for index updates at the frequency you would like. It's also possible that a hole has been dug that you cannot pop out of simply by reversing the actions of your past SEO.
You really need a thorough survey of your site, it's history, and it's analytics to determine the extent of the current problem and the best path to take to get out of it. Absent that, shed what bad back links that you can and develop a strategy to build visitor engagement with your brand.
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RE: Keyword volume
amielsosa
Your exact match volume (for bing) should show up on the page that shows that lists all the terms you've run reports for https://moz.com/researchtools/keyword-difficulty (and I think it shows up in the full report--but not sure about that)
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RE: My blog homepage deindexed, other pages indexing, still traffic not changed.
I suspect the JS is preventing all crawlers from viewing your content. It's likely Google has only indexed your homepage since you installed that plugin and that's why it's not visible in there results. if you left the plugin installed, all of your pages would probably loose visibility, as it seems has already happened with Bing.
Leave your plugin uninstalled for a few weeks and see if the pages don't start showing again in the search results.
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RE: Buying a blog that already has links and authority
Shehzad,
It's probably not worth it. If you're not experienced at valuating domains and links, it would be best to stay away. To be identified as spam early in a domains lifespan is a tough thing to get out from under.
If it helps at all, you have to consider that it won't be much and it won't be for long. Google is also a registrar and it can recognize who owns what sites, when they change hands, and combine that with when a domain changes hands and all of a sudden, everything from one site is pointing to another. Not that that doesn't happen regularly in business for good reason, but be aware.
Also, beware of people who are selling domains with "good" backlinks. Very often, those links just window dressing to make the domain look more valuable than it is. That it has a low spam score could just mean that the domain is new or that bad backlinks are new or that moz hasn't valued the links correctly.
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RE: Will Google penalise me for duplicating my own website on a new domain?
If it's a copy of an existing page and it is on a different URL it's duplicate content and google will only rank one of the pages/sites. The duplicate will not receive any traffic from google and it is possible that your main site takes some sort of hit, as well, because of it.
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RE: Is it safe to redirect our .nl (netherlands) domain that we have just purchased to our .com domain?
If you made the .nl site the same as the .com com site, you could also cross-domain rel=canonical each page over to the .com site, which would leave visitors on the .nl site but assign all value over to the .com. As Ash said though, putting unique content--either Dutch or English--might me your most effective option. It may be even more effective if you host it in the Netherlands, too.
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RE: Find competitors keywords
Another way is to simply view what they've inserted into their keyword meta tag. Although that tag has not been used by Google for some time, many websites still populate the tag with the terms they would like the page to rank well for. To view the keywords meta tag, right click (if you're using windows) on the web page you're investigating and select "view source" or "view page source" and look near the top of the html page. There you'll see some code that looks like this:
name="keywords" content="keyword 1, keyword 2, keyword 3, etc."/>
While you're looking at the page source, you can also look at the title tag (usually just above the keyword tag by a few lines). It looks like this:
<title>...this is the page title....</span><span></title>
If you see overlap between words and or phrases in the title and the keywords tags, you can be pretty sure they are trying to rank for those terms--maybe successfully, maybe not.
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RE: Massive Nonsensical 301 on Large ecommerce Site
With that many pages, they might not all be indexed anyway. If they weren't "important" enough to get traffic to the old site, there's probably no real strength in them that needs to be 301'd to the new site.
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RE: How strong are reciprocal editorial links
The fact that you're getting dramatically different views on the issue leaves open the possibility that there is no steadfast rule to go by here. If that's the case, your SEO experience should be telling you to tread lightly.
A few years back, Bill Slawski wrote a post about what search engines think about reciprocal links. Some months later, Eric Ward a post expounding on "Why Reciprocal Links Will Always be Viable". Both are still relevant and good reads.
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RE: 301 vs 302 redirect
Ionut, what specifically does the link go to and from originally and how often do members come back?
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RE: Google is Really Slow to Index my New Website
At a month old, that's not unusual.
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RE: Can building quality links on internal pages help us to improve DA?
Having been a Moz member since before they invented such a thing as "domain authority" I've had quite a bit of time to digest its relevance to our job as SEOs. I would answer your question like this:
Domain authority is some accumulation of all the authority built up by all the pages (PA) on the site. PA is determined by taking into account numerous on-PAGE and off-PAGEe factors. DA is determined by taking into account the accumulated on-SITE and off-SITE factors of all the pages.
So, back links to internal pages will help the page authority of the linked-to page and help the overall domain authority. It won't help (nearly as much) the PA of other individual pages on the site.
That's my simplified approach to understanding it.