I think it depends on the source. We typically get a code from Google every 6 months or so, and every now and then I come across different codes from various other services. No problems using them, however if I try and stack codes from the same source / type to the same account they don't work.

Hello,

Duplicate content is usually pretty simple to deal with see Sheena's response.

I would recommend at this point in design looking at the URL structure not primary as trying to avoid a negative, rather how to incorporate the most positives. That is how can you get the most SEO value out of the url's. Since you're at the point where you can make these changes, then now is the time to evaluate how you want your site to appear to the users and search engines.

Here are 2 Good, nay VERY GOOD post on Moz to help with this process.

1. Moz: Guide To SEO Chapter 4
2. Dr Pete: Anatomy Of A URL

I hope this is helpful,

Don

Google and search engines in general will treat the title as what it sees when indexing the page. There is nothing wrong with changing titles (people do it all the time for testing and optimization) however it isn't ideal to have one page with a dynamic title. By having one page with a dynamic title you are really just confusing search engines, they will have a hard time trying to serve their result page (SERP).

The way us web builders handle the situation you are in is by using parameters. Example:

examplesite.com?state=OH
examplesite.com?state=CO
examplesite.com?state=AZ

These are in essence 3 different pages which would be treated as such for indexing purposes,  content wise it may all be the same but changes with parameters on your index.html / asp / php page. Since you must be using parameters to serve a dynamic title why not include some dynamic content and rank for 3 pages?

Hope it helps,

Don

Hi,

I checked the business name and got your homepage as first result here from Dayton, OH, USA. See image attached. It would be hard for us to diagnose other keywords without knowing what they are. Though I understand why you may not want to list them.

One thing you may also want to try is using private browsing to check search results. I would also highly recommend if you haven't already is to create a campaign here at moz and use the analytics tool as it will not only tell you the rank for the keyword but also the URL associated with it. (see second image for example).

Hope that helps,

Don

WMvVUWo f7xPoRK

Completely agree with SilverDoor (thumbs up). Backlinks should always point to the most relevant page.

The way I always approach it by not driving myself nuts over pushing up Domain Authority or a certain page's Page Rank rather focus on the unique content that will drive itself to get links. Once you have the content in place, you of course have to do some work getting yourself noticed, but once that happens you'll find backlinks coming from multiple places with no additional work required.

I have not seen any guidelines laid out. It is important to note that

<aside>tag is a HTML 5 element and as such highly likely every crawler will handle it differently. The purpose to the best of my understanding is to tell the crawlers this content is not exactly what my page is about, allowing for places on the site the owner can advertise or cross link similar but necessarily different content. Which if I understand it correctly gives every crawler / bot  the perfect way to weight the

<aside>tag differently in their algorithms.

Maybe Dr. Pete will run a test on Moz for us.

Here is a good little read on the aside tag: http://www.html-5-tutorial.com/aside-element.htm

</aside>

</aside>