Perfect candidate for geo-targeting! You can keep them on one domain though if you're interested. You can do subfolders and geo-target each, but not sure if that works with your setup. Regardless, if you do the .com, and want that to be US only, make sure to claim that domain in GSC and Bing WMT as the US. .com is a general TLD, so it doesn't auto-geo-target. ccTLDs like .co.uk do automatically take care of this.

Keep in mind that in best practices, if you have two pages with the same content across two domains, usually the SEs will pick one, the older stronger one. Try to find a way to differentiate the content that is the same across the two sites. You can also use hreflang between the two sites to help the association, but that is really meant for translated content only. However, people have seen it help.

To ensure people are getting to the right content, I recommend detecting the user's location by IP and ASKING if they live in the US, UK or others you might geo-target. Then set a cookie. They will always get to the right content. Google will crawl from the US, ignore the JS for the most part, and will index everything.

Think about the .com and subfolder idea, that might be better for you.

Hi Moon boots!

First be aware of the .eu TLD, it isn't a geo-targeted TLD as the EU isn't a country. Keep that in mind, you can't target regions, just countries.

Can I ask why you want to go down the route of ccTLDs? Does your content need to be different in each country? There is no problem with keeping everything on a .com, but let me know if there are external factors at play here.

Where you host the TLDs doesn't matter much. The localization is a signal, but not a huge one. If you can give us some insight into your situation, we can help better. Thanks!

If the page is https://www.example.com/us/product/ then the hreflang on that page should be:

If it is on https://www.example.com/product/ then it is actually the same

The other two lines are not needed. x-default is for your homepage when there is no target and you are asking users to set their target. If you visit https://www.ikea.com/ in an incognito window, you'll see what I mean.

And general en is not needed here. You are using hreflang for helping the SEs understand the difference in the content across countries that use the same language. As much as I hate it for that purpose, they do use this as a signal. General "en" is if you had a business that didn't geo-target and rather just had translations. One page in English, one in Spanish, etc. But no localization.

I would focus on the goals that historically lead to revenue. If they all do, calculate that. None of these things should be a page visit though, that's not a strong engagement metric. If I were you, I'd do:

1. Visit duration threshold (objective:people explore the online catalog)

2. This might help, it talks about support sites, which isn;t you, but if you implement it correctly, it can help you, just don't copy this implementation https://blog.kissmetrics.com/pageviews-time-on-site/

3. Click on a distributors website, track each individually (objective: people visit the distributor page)

4. https://support.google.com/analytics/answer/1033068?vid=1-635779271421213638-3696063864

5. Click on top social sites share buttons (objective: people share the pictures and info in social media)

6. https://support.google.com/analytics/answer/1033068?vid=1-635779271421213638-3696063864

7. After 30 seconds of video watch, it registers the goal (objective: people watch videos)

8. analytics.js and Tag Manager: http://www.lunametrics.com/blog/2015/05/11/updated-youtube-tracking-google-analytics-gtm/

9. ga.js: http://www.lunametrics.com/blog/2010/11/09/video-tracking-google-analytics-introduction/

10. Contact form completion (objective: new distributors contact them to be a new distributor)

The articles above are sometime ga.js, the old version of analytics. If you are running analytics.js, you'll need to work with Tag Manager. Hope that makes sense and helps.

Same to you! Happy to help!

I'm not sure I understand. I assume you are in travel something, and usually, the English speaking audience is of more interest. Now, it is your local audience due to lack of traveling. To be clear, a title tag change can have an impact in under a week. However, the search engines retain the right to ignore your title at any time - they do it all the time with titles that they deem irrelevant.

I'd need to see the pages to be sure, but as long as they are relevant to the audience you are targeting, you should be okay in theory.

Wish I had something more to add here, but this is the best answer I've seen. To me it sounds like Google is testing something and it is probably just with a handful of brands. I would be interested if this continues through to next week. But it really does sound like a test to see if people searching for branded terms really don't want to see ads and how hard they will work to get to the ads.

At least no one is beating you?

Can you tell me more? Is your target market multi-lingual? Can you expand on why you would change your title language but not the site language?

I am not sure there are titles that will ensure anything. Just like any direct mail or email marketing tactic, people get used to overused ones quickly and easily. My advice is not to use the same title every time, but craft each on to each person you are reaching out to. Trying to do guest posting en masse is not going to be worthwhile for you.