Two parts of their pdf at http://artificialintelligenceseo.com/wp-content/uploads/2011/03/AI-Product-overview-2.pdf raised my eyebrows.
For example - if 70% of your customer base is predominately Spanish speaking, Artificial Intelligence SEO will learn and understand that your potential customers looking for Mexican Restaurante are actually looking for Mexican Restaurant, and return to the search engine Mexican Restaurante making it an ideal match and creating a potential customer.
In order to better serve our customers and allow them to maintain their relationships with their long standing web designers, Artificial Intelligence SEO has developed the ability to “clone” a site which creates an aesthetic copy of the home page design and then automatically redirects the customer to the original site. This allows us to serve virtually every customer with no security risk to them, and allows us to protect our software by keeping it centrally located strictly within our server.
A more technical person can add better comments, but looks like they're making a copy of your website and changing things at will and presenting that to the search engine. It raises warning bells in my mind, and I look forward to someone being able to add more specific comments about why this is likely a bad idea.