Show them high-ranking content for the KW's and I can almost guarantee that it doesn't follow the criteria that your client is suggesting.
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Best posts made by KevinBudzynski
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RE: KW density and idiot clients. HELP!!!!
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RE: Where is my Hug from Roger?
The rumor I heard was that Roger couldn't give hugs until his chiropractor fixed his backlinks.
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RE: How important is it to update from a tabular lay-out to a div-layout?
Faster load time and a potentially better ux (specifically on mobile) caused by switching to div's is definitely a plus. The content sounds like it will remain the same, so I would not expect to see much or any organic fluctuations. IMHO, I would do it sooner than later.
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RE: Are directories still an option for linkbuilding
We still get relevant traffic and good leads from some directories. However, we only use reputable directories in certain niches (industrial directories). General rule of thumb, if it's difficult to get in a directory, it's probably a good place to be.
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RE: PDFs and SEO
Yes, the content is indexed (specifically if the spider can read the text--ie not embedded text inside an image). However, they are not optimal for a variety of reasons. Alex Fusman had a blog post on this a few years ago where he summarized optimizing pdf's for search. Here is his checklist:
Checklist for PDF Optimization:
- Search-friendly filenames
- Keyword-optimized titles
- Informative, concise descriptions
- Company name in "Author" field
- Use several relevant keywords in "Keyword" field
- Make sure to fill out all available fields - there is an option to view "Additional Metadata" (in Adobe Acrobat)
- Add tags to and accessibility options to your document
- Don't forget about Alt tags for images
- Add links back to relevant pages on the main website
- Write-protect the document
- Offer HTML version of the document
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RE: How can I find out the exact match visitors for a competitor's website?
Not as good as SEMRush, but SPYFu has estimations of these metrics and find it extremely useful in consolidating the data between the two services and analyzing.
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RE: COPIED CONTENT IS RANKING Above Orignal
Google doesn't always recognize original source consistently or accurately. However, they are getting better at spotting this. In this case, the scraped content may have been indexed sooner or another factor. First step is to attempt to contact the site owner. Most likely, this will not work. If it doesn't, file a DMCA. Also, implement a self-referral canonical tag and some internal links in the copy. Good luck!
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RE: SEO transfer to new website
Make sure you 301 redirect as many pages as possible (if not all) to the proper landing page (see Moz's redirect tutorial). In most cases this will pass the majority of link juice (over 90%). Once launched, do a site:domain.com and click on each page to make sure it was redirected correctly. Also, monitor your webmaster tools for any alerts.
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RE: Is there any tool that can automatically generate backlinks for my website?
There are many tools that do this. However, I would suggest staying away from them. Spend that money on create valuable content for the users. There will be a better long-term roi and the risk of getting a algorithmic or manual action taken against your site is greatly minimized. Good luck!
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RE: When serving a 410 for page gone, should I serve an error page?
Yes, 410's will typically get out of index faster and I recommend serving an error page w/search so that the visitor knows that the site is still around.
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RE: What effect does HTTPS have on SEO for a public site?
No, http/https doesn't heavily matter in the serps (https is a bit slower, so the answer is actually a bit). However, it may have to do w/the implementation of the ssl.
Great post on it from Franz: http://moz.com/ugc/seo-for-https-with-s-like-secure
"Do you work on a big company site where everything is within the secure protocol? If so, these are what you have to keep in mind for your onsite optimization:
- If done right, an https site can rank as well as an http site.
- Keep all your certificates valid, all the time, 24/7/365.
- Https sites are more work for the servers, so there is the possibility of a slower download. Keep your site and the certificate on a high performance host. If it takes too long to download a site Googlebot might go bye bye.
- The https-site and the http-site are two completely different sites; it’s a little bit like having a www version of the site and a non-www version. Make sure you have 301 redirects from the http URLs to the https ones.
- The robots.txt is only valid if placed within the same protocol as the site. Place it within the https protocol.
- The same goes for the sitemap.xml, Google verification file, and the other stuff.
Additionally: Keep all your files (images, iframes, etc) within the https protocol. There still is a nasty pop-up in Internet Explorer (6, maybe 7 too) if done otherwise. "
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RE: Another local fence company used (stole) one of my images
You can file a DMCA complaint and do a removal request to Google. However, the best remedy I found is to contact them and letting them know and asking them to take it down before some repercussion. Good luck!
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RE: I need to get a page in the top 3 Google results for my keyword "teaching jobs" but am struggling to do so! Can anyone help?
I don't see it as well. This is a competitive keyword and will be difficult to get in the top 3. The best way to do it is to get some coverage from popular websites and contextual relevant sites (with of course dofollow links). Good luck!
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RE: Should my client stop their large-scale spammy link building immediately or taper off slowly?
As Egol & Michael said--stop immediately. Here is some helpful information for disavowing:
http://moz.com/community/q/best-practice-to-disavow-spammy-links
http://moz.com/blog/googles-disavow-tool-take-a-deep-breath http://moz.com/ugc/how-to-create-an-excel-spreadsheet-to-remove-link-spam-post-penguin Good luck Daniel! -
RE: Subdomain for every us state?
Yes, stick with folders. It's much simpler and much better organization (states correct as Atlanta a city).
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RE: Is this duplicate content when there is a link back to the original content?
Yes it is. Like Marc said, try to create unique content by rewriting it. Also, Matt Cutts just covered how a little duplicate content will not hurt (take a look). Also use the rel=canonical tag if appropriate.
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RE: Title Too Long - Seo importance
It matters. I typically try to keep meta title around 60 characters so they are not truncated. If important keyword aren't prominant, there is a good chance they would be cutoff. Also, focus on each page having unique title and prioritize those keywords. MOZ has a great guide. Good luck!
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RE: Back link profile
Here is an article on it: http://www.ranksolid.com/seo/link-diversity.php
As you probably know, make sure your links are natural. I have seen sites heavily saturated w/one type of inbound link type rank very high and diverse link profiles, not so much. It all depends on the quality of the links--not necessarily where they are coming from (ie-press releases, directories, social mentions & etc.).
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RE: H2 Tags- Can you have more than 1 H2 tag
Yes, it's good to only have one H1 tag. However, will you get penalized for having more than one? No, just use them sparingly (according to Matt Cutts here).
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RE: IS http://ezinearticles.com/ good or bad for backlinks?
No, I wouldn't not use them. Rule of thumb--if some or all the content looks spammy, it doesn't help you by putting your links there.
Try building relationship with bloggers that you can submit beneficial content for both your sites.
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RE: Why would a business want to cap their Adwords budget?
It comes down to having data demonstrating the value and properly communicating this with the client. Without good data, it's difficult to show the value. Even if you had this data, communicating this value can be difficult because acquisition costs can easily exceeds CLV in the short term (as CLV will hopefully grow). Once there is a tipping point (where CLV exceeds acquisition costs) it's much easier to show value. So clients may see a short-term loss and attempts to minimize their exposure by capping their ppc budget.
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RE: Our new index is live, and things are looking great for the new year!
Yikes! If there are 7.4 billion people on earth that is over 24 urls and 169 links per person. Bit scary...
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RE: How can I find all broken links pointing to my site?
Have you looked into ahrefs? I know a ton of horsepower behind it, but don't know if it can handle checking 20m. Good luck!
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RE: How do I prepare my store for Penguin 2.0?
I think "Experts in their Fields" heavily means contextual relevant &/or popular links. An example of this is when you were in school and the class had to write on a specific topic, on let say wicker furniture, what sites would your classmates and you research and claim on their works cited page? If the works cited page cites your site by many students, it probably would be recognized as a good resource for the term "wicker paradise" (and thus experts in your field by a range on papers --or in this case sites).
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RE: Video Editing tools
Umar has a great list. I still use Microsoft Movie Maker. It doesn't have many tools/effects some of the competitors have, but easy to use.
For filming we use a Canon Rebel SLR camera and we get decent results. Here some tips. We also use Fiverr to create some custom intro's.
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RE: How to transfer PA
Most likely after next Mozscape Index. If the 301 is done correctly and PA is not reflected in the short term, I wouldn't worry that much. Make sure to monitor organic positions and traffic to those landing pages for any fluctuations.
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RE: Hackers are selling fake 'Likes' on FB, Instragram
Wow. Look at how much negative PR this created. Much more than $500. I'm sure they get plenty of emails on vulnerabilities, but each one should be looked at. If not, look at what happens...
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RE: What skills I need for a valuable SEO job
Bob, sounds like you have some great skills! I see you in the forum on a regular basis, so #1 is passion for seo and it looks like you have it!
One thing I always look for (that is not covered above that i'm sure you have) is great organizational/problem solving/analysis skills (although you did cover competitor analysis). Specifically know your way around excel and be able to implement solutions based on what you find in your analysis. Good luck.
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RE: Using Google Analytics to See What Time of Day Visitors View My Site
Traffic Sources => Overview => Hourly (inside the line graph)
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RE: How important are image file names
Extremely important (and will continue to be). Also, continue to use alt names and meta info.
It's also good to have good naming convention for image files on your site.
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RE: Redirection Question - Can Anyone Help?
I agree with 2. Always do 301's to pages that are most relevant. If not, organics and conversion will most likely drop.
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RE: Why did one of our keyword score an F but is first place on Google search? The key word is "Barista Classes Los Angeles"
For long-tail keyword phrases (such as "Barista Classes Los Angeles") that do not have much competition you can easily have poor on-page seo and rank well. Another example is that if you have poor on-page seo but strong backlinks, you can easily outrank competitors' sites for that kw phrase.
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RE: Is Link Building Dead?
Run. Google is extremely good at figuring out unnatural link profiles, so please don't do this.
The key is to earn links by having unique, compelling content that people want to link to. Invest time and resources creating content that is useful. This is difficult to do (as you know), so read up on successful campaign and look for firms in your industry that is successful in doing this. Try mixing up your content strategy to see what works (video, images, how-to guides or whatever). Study your analytics and leverage any data source you have to get inspiration. Good luck!
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RE: Is The Moz Community Rankings broken?
It always seems to be buggy. Specifically, some users with more points are below others with less. I also clicked on some users that were high with zero. Once you clicked on them, you could see thay had points. See attached.
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RE: Should I delete Meta Keywords from a website?
No problem deleting them. Google and Yahoo does not use it as a ranking factor. Also, if stuffed could impact your rankings on Bing who uses as a spam signal.
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RE: Too many onpage links?
Always think about the user experience. Are you placing links for the users or the spiders? A "rough" guideline though is about 100. Also, take a look at Dr. Pete's article How Many Links Is Too Many.
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RE: Why did Moz remove thumbs down from blog posts?
I think it's a good move. I have seen thumbs down for some of the best replies and could not figure out why other than the points your brought up. Sure, thumbs down is good for spammy-self promoting-irrelevant threads. However, if the reply is informative/useful and keeps the discussion progressing in an useful matter, why do we need them? The tricky part is implementing a mechanism to filter these two items out. Good luck.
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RE: Should I use an acronym in my URL?
Alex, I prefer to have the most relevant term in the url. No big issues with what your doing except the url being a bit more difficult to understand. If you do decide on one term, I don't think you will be missing out on traffic for the other term as the rest of your on-page seems to be optimized properly for the that term as well. Good luck!
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RE: Why did Moz remove thumbs down from blog posts?
Good point Patrick. Adding another layer, typically these rogue accounts may have just a few MozPoints and are newly created. If a user has been w/moz for let's say one year and have a couple hundred points, they may typically be more prone for spammy comments.
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RE: Include Site Name in Page Titles or not
Yes, I typically always do and place it after the topic of the page:
Plagiarism Types | Brand
It helps with brand recognition. Just remember that if is a long brand name it will get truncated. Also, make sure you have a compelling meta descriptions to improve click-throughs.
Good luck!
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RE: Is putting an email address in the page title a good idea?
Never heard of doing this. The title/meta description is ideally written to match searcher's intent. However, if the searcher's intent is to contact you, this answers that intent quickly (always nice). Also, since the user's intent isn't searching for blue widgets (where blue widget's should be in the title), no seo harm that I could see (may reduce click-through's though--doesn't matter much in this case).
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RE: Do You Include Product Prices In Your Page Titles?
I prefer to avoid is simply because prices fluctuates and titles aren't updated in serp's in realtime. If a user sees an item with a price in a title and clicks to the landing page and see it more expensive, it will decrease goodwill toward your brand and increase bounce rates. Both not good.
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RE: Self-Reffering Traffic After upgrading to Universal Analytics
Yes, you can place the domain in the exclusion list. Best practice is to try to identify the root cause (missing/incorrect tracking code, redirects, self referrals, subdomain & etc.). Good luck!
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RE: My website is not ranking on google.
I agree w/Adam--buybera.com, http://featuredbookmarks.com/ & etc. look spammy. I would suggest getting these links remove.
Also, you need to work on your local marketing strategy a bit (get reviews, hours & additional info in these places).
Good luck!
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RE: We're back. THANK YOU SEOMoz!
I think you summarized the two reasons people enjoy SEO so much:
1.) The always increasing learning curve
2.) The great feeling when you get results
Congrats!!!
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RE: Can someone hep me on writing a letter to google reconsideration
There are services out there, but I think a personal reply is probably the best (your English was fine in the question:) Since they see a ton of these canned responses, this is your best option.
Just make sure you are honest and cover all the points Google wants you to cover. See this video for more information..
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RE: Google's Page Layout Algorythm
Yes--but as the old saying goes--the "King" can't do no wrong.
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RE: Need your Opinion on Bounce Rate Analysis
Bounce rates will greatly vary based on industry/type of sites. Is a high bounce rate good or bad? Depends. If you objective of your marketing is to drive phone calls, a page may have a high bounce rate if the user found the correct content and calls you. So I would recommend do some additional data analysis via session recordings and phone tracking and analyze what the visitors do.
FYI, here some stats from custommedialabs:
- 20% – 45% for e-commerce and retail websites
- 25% – 55% for B2B websites
- 30% – 55% for lead generation websites
- 35% – 60% for non-ecommerce content websites
- 60% – 90% for landing pages
- 65% – 90% for dictionaries, portals, blogs and generally websites that revolve around news and events
Good luck!
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RE: Our main competitor is/was doing some Black Hat tactics....
The links may have just been removed. Also, there rankings may/may not been influence by these tactics (they been around since 1998). As you know, many factors matter in organic ranking. You can make a report of webspam at https://www.google.com/webmasters/tools/spamreport.
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RE: Redirecting old domains for SEO ranking?
I heard of many individuals/firms doing this. It appears to work in some situations now, but would not attempt to do it.
- Buying or selling links that pass PageRank. This includes exchanging money for links, or posts that contain links; exchanging goods or services for links; or sending someone a “free” product in exchange for them writing about it and including a link
By buying a site and rerouting the links technically breaks this term. Will you get caught? Probably not as redirects from an one domain gets passed to another domain all the time. If Google can better identify contextual relevancy of a site, they could identify the misuse of this and take action.
The best thing to do in SEO is to stay honest!