Just add more content to the product pages then.
If you have your site layout right, a review page shouldn't conflict with a product page... if anything it should promote it and funnel in better qualified leads.
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Just add more content to the product pages then.
If you have your site layout right, a review page shouldn't conflict with a product page... if anything it should promote it and funnel in better qualified leads.
Create pages specifically dedicated to those cities - [Client Services] in [City Name] - [Brand]
Just know that you are at a disadvantage to companies that are actually local to the area and will need to have a much more authoritative backlink profile & content.
Ouch, sorry to hear that. I just added the htaccess code to one of my dev sites and it seems to redirect just fine (200 when visiting www, 301 when visiting non-www). I'm guessing that Google is going to the non-www page and is being redirected to the www version. Maybe switch the code to do the opposite (assuming your goal was to canonical/consolidate the urls). Message me if you want the htaccess code.
For fixing your site rankings, they will most likely bounce back on their own in due time so the best thing to do is try to get G to recrawl all the pages ASAP. I would:
Make sure you add and verify both the www and non-www urls of the site in GWT, then choose which one you want to be primary.
Change you sitemap to have have frequency/priority crawl rates, have the correct www/non-ww links and resubmit your sitemap in GWT.
Share links on twitter (they are crawled very often)
Create an rss feed with your pages and ping it
Good luck getting it ranking again.
-Oleg
Make sure you are using the asynchronous analytics code. Once you've added it to the site, view the source and make sure it appears exactly as you input it. Make sure you select today's date in the analytics range (default is yesterday).
Ideally yes. The only reason to use the H1 tag twice would be for screenreaders.
However, I'm fairly certain you will not see a change in rankings if you choose to repeat your H1 text twice on one page.
Does it still have links pointing to the site? I would do a link audit and see the quality of links pointing to the website (quality of backlinks, # of backlinks, anchor text). If they are links you would want to your new site, then it might be a worthwhile investment.
Its tough though, because you are essentially trying to optimize for 15 keywords/locations on one page.
I've had success with creating "Directions from" pages - 1 for each location/area. I'd talk about the general area (specific problems that area may have), say if we have worked with any clients in the area (and give a testimonial if you have one), and give directions in laymen terms + an embedded map. Maybe your client wouldn't consider these "bullshit"?
What are you searching for? You mean search for a keyword twice and results are different? Not really seeing that.
For the title tags not appearing as set by webmaster, Google is know to do that. Your best bet is to write a title that isn't too long for Google to display and use keywords that describe the page. This gives google almost no reason to rewrite your title for you.
If you properly set up a 301 redirect, the old site shouldn't be sending any tracking information as the page's content shouldn't be loading.
RewriteEngine On
RewriteBase /
Rewriterule ^(.*)$ http://www.newdomain.com/$1 [R=301,L]
Make sure you change the URL inside Google Analytics settings as well (Load account > Admin > select profile > Profile settings)
Download Screaming Frog spider and crawl your website. That should help you find if/where you reference 404 pages.
Cheers
In my experience, having an aged domain is a big bonus for ranking. If you say that there are only less than 30 links to a brand name, you should be able to change the link profile rather easily. If you had hundreds of links to an unrelated text, that could change the way G perceives your website relevance and make it more difficult to rank for your terms.
However, I've also seen sites rank very well from having getting 301 redirects from popular, completely unrelated websites. I would expect your to see something similar to this benefit.
Other factors that may affect the value of domain: length of blank site, change in registrar, theme of last site
So will it help, yes. Worth the cost? Depends on the price. There is a lot of speculation in the domain registration/dropped domains value of SEO and nothing concrete from G, but based on my experience, buying an existing domain > starting from scratch.
Check out this guide - does a great job of explaining.
Basically, go to create a new page, G will suggest similar listings, when you try to claim an already verified listing, it will offer to send an email to whoever verified it to request ownership.
If you don't get any response within 2 weeks, you should call Google support and explain.
Yep, its the expanded knowledge graph (knowledge carousel). First time I saw that though it was awesome too haha
I know it also shows up when you search for an author's books and "things to do" searches. Haven't seen it for many other things.
You can either 1) update current analytics profile with new url and use the compare feature in analytics or 2) export all of the old data in excel for data comparison and create a new analytics profile.
The 301 concept remains the same in both scenarios.
I've run into the same problem a few times. Change link structure > update all link references EVERYWHERE > double check to make sure no old link references exist > remove the 404 errors from GWT > they come back a week later citing the link on pages that DO NOT have the link =/ Very frustrating since I like seeing a nice 0 in the errors section.
The only way to fix it (from my experience) is to set up 301 redirects from the old pages to the new ones.That way there is no 404 code and G will pick up that the old 404 page is actually a new, existing page.
Good luck!
You will have a much easier time ranking if you provide unique biographies instead of scraping something that already appears on several websites. Like you said, those sites are huge and have a lot of authority so they will rank and you wont.
However, if the scraped bio is just a portion of the page and the rest of the page is unique, valuable information, that would help offset the copied content. Next time a panda refresh comes around, you'll know if you got hit with a duplicate content penalty.
-Oleg
From that screenshot, looks like you have a G+ page associated with your website that lists all of that info.
Your best bet would be to disassociate your URL from this page https://plus.google.com/102542416695217785100/
Hmm. Try making a video sitemap with a few videos that currently aren't appearing in serps, submit to GWT and see if they appear in a week.
Is the quantity correct?
You just need to do some detective work in GA and see when/where the product purchases were logged. How many different people? Did they revisit the same page (as you mentioned)? Where is your conversion tracking code located?
There are so many questions/possibilities that it's hard to determine without actually going into GA, following the conversion funnel, troubleshooting on page analytics code and analyzing the situation.
Overlay pop up would be the way to go. Keeps users on the page and is just much cleaner. There is no problem with Javacript overlays for SEO (unless you are trying to rank for "select your country")
My suggestion is to just capture the visitors country via IP and auto-select the country for them. Then you can have a drop-down or "click to change country" icon somewhere on your site that would let users fix any erroneous autoselections.
Cheers
-Oleg
Use something simple like "Contact BRAND" and "Register for BRAND"
They should have a title tag (meta desc wouldn't hurt either), even if you don't want them to rank.
i recommend developing dedicated pages for those keywords along with the town name (btw, you forgot to edit it out of your last example ). In addition, make sure your homepage contains all of those terms.
Remove the following line:
Disallow: */wp-content/
And add:
Allow: /wp-includes/js/
Rankings can fluctuate on a daily basis (around 2-3 spots) and analyzing it daily is futile. I like to take the average ranking position over a time period and analyze changes there.
Big things to track: top 3 positions (since movement here has HUGE impact on visitors), moving off first page, 5+ position changes (going from #4 to #9 is usually indicative of something bigger than fluctuations).
Few things you can do.
As long as Google can index the text, it will appear in the SERPs. So making it read only is fine.
If you just show the title to Google, that's all that will be indexed. You'll probably be missing out on a bunch of long tail keywords and quality content from the conversations.
Make the content viewable to googlebot but not viewers. That way you get your privacy and let Google know about the conversations going on within.
Note: Non-members can still view the content via Google's cached version of the page but most people don't know about that feature. They also wouldn't be able to post from the cached copy.
Cheers,
Oleg
Try this
Options +FollowSymLinks
RewriteEngine on
RewriteRule (.*) http://www.newdomain.com/$1 [R=301,L]
Looks like you vary up the anchor text and link to page - if you didn't do this, it might be considered sitewide (which is no bueno). The way you have it now (and since you don't have that many category pages) should help with SERPs.
amazon, zappos, walmart, microsoft store - many ecommerce sites don't use tabs.
A common workaround seems to be to have "tabbed navigation" but instead of toggling visibility, it scrolls down to the corresponding section.
Acquisition > All Traffic
Change "Primary Source" to "Keyword", then choose which goal you want to see conversion info for
I like it. Has a bunch of the KPI metrics a ecommerce owner would want to see on one page. I would put up a feedback form somewhere there are well to see what your users think of the design and any changes they would like to see.
No, you're fine.
It is usually best to keep the number of links on a page low so that you can direct users down a specific conversion funnel. However, this varies from site to site so it may be better to make many sub-navigation options.
There are many factors involves and I would really need to see the site/categories to give a specific answer. However:
Changing urls will result in loss of rankings. If you 301 redirect from old to new, you will be able to recover most of the rankings but there is ~2 week period where you will drop out of serps.
For duplicate content, assuming all pages have been crawled by G, compare you actual # of pages to # results returned by site:domain.com. Also see if there are duplicate title tags (usually results in duplicate content)
Tough to say. If G is ranking you well and has been for a while - don't fix what ain't broke. There are many examples of people taking a long time to recover from mistaken 301 redirects or improper canonical tags which tanked their rankings - you're looking to do this on purpose.
that being said, you will probably need a either canonical tags and/or 301 redirects to maximize the site's SEO potential.
You should only worry if GWT reports them as duplicates. I believe SEOMoz tool does not take canonical into consideration when they report duplicate pages.
Looks like you are doing everything right (set up 301 redirects, updated all links on the site, updated canonical urls) - just need to force the crawlers to parse those pages more. perhaps crawler is hitting its budget before it gets to recrawl all of your new urls?
You should also update your sitemap as it contains a bunch of links that look like: https://www.gomme-auto.it:443/pneumatici/estivi/pirelli/cinturato-p1-verde/145/65/15/h/72
I recommend creating several sitemaps for different sections of the site and seeing how they are indexed via GWT.
Should we use the preferred url structure starting NOW or stick with the old one?
Stick with the current URL's. They are pretty much just as SEO friendly and there is a greater rick to lose traffic if you change/redirect all of the URLs.
Looks like its showing up in part due to the Google+ profile being linked to the .org site - https://plus.google.com/109921895799199207966/about?gl=US&hl=en-US
Change that to the .co.uk
Be sure to use the Change of Address tool in GWT and follow the steps recommended by Google for moving your site.
In a super helpful mood today
I would either incorporate nofollows to pages that arent as important or moving them lower down the page. Sitewide quick links would give it more juice than the "popular cities & town" box on hp.
This is also a great time to examine your analytics heatmap and see how users interact with the site. Use it to help determine what people are looking for/what they are clicking on and make it easier to them to get there. This will help you remove duds and promote high value pages (like the east long accomodation page)
Good reads on internal linking:
Link placement v power http://searchenginewatch.com/article/2185977/Anatomy-of-an-Internal-Link
Link juice distribution http://searchenginewatch.com/article/2179376/Internal-Linking-to-Promote-Keyword-Clusters
Multi-city specific
http://www.seomoz.org/blog/internal-linking-strategies-for-2012-and-beyond
Cheers,
Oleg
Same way you would SEO any other site. Why do you feel it there may be different techniques involved?
I highly recommend you read https://developers.google.com/webmasters/smartphone-sites/ - In addition, I would consider the difference in PC v mobile website users - what are they searching for? Mobile users should be given immediate access to the most trafficked pages and phone/contact info.
Check out http://searchengineland.com/5-seo-tips-to-get-mobile-apps-ranked-in-serps-104595 for tips on how to have your app page rank higher in serps. If you are referring to having your app higher in Google Play/ iTunes - use your main keyword in your title and within the product description. Test different searches to see where your app appears and adjust the app info until you are satisfied with the results. I believe ratings also play a big part (apps are not my forte).
When did you set up the /folder/ property? I've used this to get more detailed backlink reports (as the "links to site report" is different when you enter a subfolder). What data are you looking to get?
Overall, won't make a huge difference. It you want to be perfect, I think this would be the best setup.
Example page: http://www.in2town.co.uk/health-magazine
On an article page, make the title of the article H1.
Check out the Alexa ranks for the top sites you are considering submitting to and see what kind of an effect Penguin had on their rankings & traffic.
In general, if people are using the website (not just bots/spammers), then it is fine to submit to. Bonus points if it is relevant to your website.
Note: This is not meant to be a complete link building strategy. If the only links you are building come from "web design review" sites, you're gonna have a bad time ranking.
The rest are most likely put into the supplemental index (are duplicates). I'd review GWT and analyze crawl stats, crawl errors, and html improvements.
Do you have 165k pages on your site? If not, it's probably some sort of error.
Backlinks: depends on the quantity and quality of the backlink profiles for your competitors. If they have a much higher DA/PA/Trust, than you probably need to build that up to compete.
Content: unique, long form content works best. Aim to be share worthy... if people share your link on social media, they will probably link back to your website as well.
Faster load time is questionable - its only faster cause it take less code to load but it would take a looooot to switching from table to div in order to see a significant difference in load time. Removing any image would probably save more load time.
UX-wise... you should test your website in several browsers and devices, in addition to fetching/rendering as google. If everything looks good and is easy to navigate, wouldn't worry about it.
With that in mind, especially since you wouldn't expect to see organic fluctuations, is it worth investing in recoding a whole website from tables to divs? There are probably many better ways to spend that budget.
I would keep the site in tables until you are ready for a website redesign.. at which point you should make sure it uses divs.
Combine all the products into one product and make color a variety/option they can choose on the page.
If this is not possible, I would canonical all the products to one of the product pages.
Having the same product in several categories isn't that bad. As long as that isn't the case with the majority of products so each category is effectively the same products.
Just don't approve porn, illegal, and spam filled website urls. If a company's website is deemed acceptable to be placed on your website, I see nothing wrong with giving them dofollow links.
Can you set a canonical/redirect on the page that was incorrect pointing back to the correct page?
i.e. page1.html had wrong canonical to pgae1.html -> change pgae1.html canonical to page1.html
Overall, I think it's just a matter of time before Google is able to recrawl and fix itself... it's odd that canonical + noindex is slower than just noindex. Do whatever you can to get G to recrawl the pages.
Did you get an influx of new backlinks? Did you create more pages (are there more indexed pages in GSC)? Did you make any on page optimizations?
There appears to be an update rolling out which usually means increased crawler activity.