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Post on your website, put a snippet and a link on your G+

This is a big question and I'll do my best to answer it as much as I can.

First off, it's VERY important.  Mandarin to English Translation within browsers is terrible (I say this having lived in Beijing and worked as an English Language web marketer there).  Make sure your cheap translation is done by someone who is Bilingual and proficient in translating English to Simple Chinese, otherwise you can end up with a translation that doesn't make grammatical sense (the differences in grammar and characters make accurate translation difficult).

SEO is different in different languages, you have to consider what users will be searching for.  Also keep in mind that many people will be searching with Baidu or even Bing rather than Google (which is semi-blocked in China), and you will have to adjust your SEO tactics accordingly.  Baidu almost exclusively indexes and serves pages in Simple Chinese, (the language of their users) so a good translation is crucial.  Also -- you're going to have to do some link building from Chinese Language sites, your English Language link profile will not do you much good.

It's takes a long time, but if you can get a regional address (ie .cn) that is a big trust signal.  Local hosting also helps.

Finally, it's important to realize that China is a decently developed space with a lot of national pride.  You're not going to have a great user experience if your pages are poorly translated, especially if there is a local alternative.  If you want to do business in China, make the investment in an excellent translation.

Hope that helps.

http://www.greatfirewallofchina.org/ is a great test of sites for China.  Not all Wordpress based sites are banned, but you should check yours.

Also keep in mind that your site needs to be in simplified Chinese to be indexed by Baidu, and there are some other considerations like having a local TLD and loads of other things.  Here's a good article on Baidu SEO: http://searchengineland.com/the-b2b-marketers-guide-to-baidu-seo-180658

I'm going to answer generally since there's not a lot of info here.  If you can manage to get good relevant links to your page, that's always helpful.  I'm not sure what you have on the domain right now, but if you have some sort of placeholder page with decent design and some kind of teaser or information for what will be there, this can be a very effective way to drum up excitement.  Off the top of my head mailbox (http://www.mailboxapp.com/) had a placeholder page for months, where you can sign up for a waiting list for the app.  It drew a lot of press, a lot of sign ups, and yes, a lot of links to a page that was not much more than a placeholder.

On the other hand, if you don't have anything there now and don't plan on doing so, I would stay away from just trying to build spammy or otherwise unrelated links.  It could and probably will hurt you in the long term.

You want to commit to one and put a 301 on the other.  Googlebot should be smart enough, but it isn't really.  Some things aren't best to be left to chance.

Here's the Moz 301 redirect article: http://moz.com/learn/seo/redirection

Edit: Here's another article about www.mysite.com vs mysite.com http://www.stepforth.com/resources/web-marketing-knowledgebase/non-www-redirect/#.UlbGl1Cko2s

Be sure to check the specific licence and do your due diligence, but the Wikipedia commons has some great images: http://commons.wikimedia.org/wiki/Main_Page

I can understand hosting the forum on a different sub-domain if it's markedly different from your site.  If you market the forum separately and the forum and your page link to each-other it could have an SEO benefit, but if you don't plan on treating them as two separate entities under your umbrella, I'd look for new hosting.

Browser Size is a good one for extrapolating devices, that can be more helpful than a list of smartphone brands or video game systems and other tv browsers.

Can you get into a little bit more what you do?  If your company is just you, or you yourself are the product (think lawyer, florist, mechanic, anything where the specific individual is important). This seems to be the case with you since you say your face is a huge part of the brand then I would focus on building your personal brand.  That being said, be sure not to neglect the company either.  Since your company is relatively new, it's important to have a strong push of promotion for each.

I agree Chris.  There's a certain amount of spam links that you acquire just for having a decent webpage.  I've stopped stressing about all of the Alexa scraper sites and similar, as I realize that they are (unfortunately) part of a natural link profile.  Sites that aren't great but aren't overtly bad shouldn't be an issue, at least from my experience.

It's good practice to include spacing but Google can make the distinction.  That being said, I would recommend just using spacing and no pipes if you don't have space for three characters it looks much better.

Where do you want to rank?   What kind of business is it?  Where do you get a lot of your traffic from currently?  Where do people in your industries have reviews?  If you were your customer where would you look?  If it's a restaurant, coffeeshop, etc. many people search on yelp.  Mechanic, Lawyer, Plumber, Google Local is hugely helpful.  Bar, concert, event, Facebook or Foursquare could be a good bet.  Also keep in mind where reviews can help your placements on the engines.  Yelp should go to both, facebook may only go to bing, google local probably won't go to bing and vice versa.

Be sure not to post the same on more than one or you could get slapped with some duplicate content.  I like some on the site as well for good measure.  Also -- you'd be better off letting reviews come naturally than mandating customers go to a particular service, or you may get faced with a penalty.

See what your competitors clients are doing and what successes they are (or aren't having) and go for them.  Different industries are searched for in a variety of ways.

I can't seem to load your page at this moment, but I would generally recommend trying to tie your brand to yourself.  For example -- When someone offers a helpful answer on Moz (or a personal finance blog, or whatever else) users are inclined to see who they are.  In your case, if you're providing useful financial information over the appropriate social channels then people will be interested to see who you are.  Your experience and the quality of your responses will draw people to your brand, as you have built some trust with the users.

TLDR: Your name is old and experienced, but your brand is a new player in a crowded space.  Use your name to draw people to your brand

Hope that helps.

Another thing to keep in mind is how the DA of your competitors has been behaving over the same period.  The number doesn't matter so much as how it moves in relation to your competition.

In Moz Analytics:

Campaign > Search > Crawl Diagnostics.

That'll put you on the "Issues Overview" page, and if you go to the box with "High Priority Issues" Duplicate Page Content is one of them.  You can click that, and it'll list your pages with Duplicate content, where the duplicates are, and some other useful information.  If you've just set up your campaign, this might not show up for a week or so.  Hope that helps.

Great points above.

Keep in mind, some directories for some niches actually drive a decent amount of traffic.  These high quality directories are usually for a service that people don't commonly use, and likely don't have any in their personal offline network (such as lawyers).  Without knowing what you do I can't say if that's the right path for you, but if your industry has high quality directories that are specific to your niche, go ahead with it.

Yup!  When you're in the Share > Embed on a YouTube video there's a check-box option that reads " Show suggested videos when the video finishes".  It's there automatically, but if you uncheck it then the code YouTube generates for you won't have suggested videos at the end for your embed.

The Google webmaster blog published an updated guide four days ago [link: http://googlewebmastercentral.blogspot.com/].  I'd recommend following it to the letter.

Another thing to watch out for when changing hosts is to make sure your DNS settings are ready to go on your new host before you cancel your old one.  These days this is usually fast, but I've seen sites go down for ~48 hours because they didn't take this precaution.  I'm not sure what your level of computer savvy is, so here's an explainer on DNS and why it's important [ink: http://www.howtogeek.com/122845/htg-explains-what-is-dns/].  Basically it's how your browser translates a URL into a form that it can understand and provide a page back to you.  Most hosts provide this free, and it's something you never think about until something goes wrong with it.

I would go with frying bigger fish.  I've read usability/user experience studies that claim bullet points are helpful, and I think that they can be good when used appropriately, but I wouldn't stress too much about them.  I imagine everyone else has read the same studies, because I see bullet points used for the sake of bullet points all over the place.  That's not good for user experience, so I wouldn't go down that road.  You need to get customers to your page, but you also need to convert them.

It depends a lot on what you're going for.  For example this video of a tiny cat wearing a tiny hat eating a tiny ice cream cone as an ad for an ice cream company has hundreds of thousands of views: http://www.youtube.com/watch?v=AMnpWYaCKB0

As a person, I love this video.  I show everyone, it's kind of ridiculous.  As a marketer, I'm curious about it's value in terms of direct human visits to the ice cream shop.  I've seen this video many many times, and for the life of me as I write it I can't think of the name of the shop.  I'm also east coast based, so my love of small cats doesn't transfer into money for their shop.  Obviously they're building brand awareness (and improving their rankings) but they aren't necessarily bringing people in the door.

Conversely, lots of law firms (my specialty, shameless plug) and other complicated service companies will have informational videos on various parts of their practice.  It usually does very little for SEO since these videos barely break 1000 views, sometimes even 100.  However, we've noticed a great return on these ads, since they fulfill a specific need, and are so highly specific (long tail search for location, type of lawyer, specific legal claim) that the few people who do see them are generally far in the buying cycle, and contact us.

It really depends what your goals are.  Finally, this article on the moz blog " A SEO's Guide to Video Hosting and Embedding" is very helpful. :http://moz.com/blog/hosting-and-embedding-for-video-seo

Moz has a very comprehensive list of recommended firms here: [http://moz.com/community/recommended].  I can't personally speak for any of them, but the list seems well researched and vetted.  Hope this helps.

It's important to include a small logo, that way if the graphic is not correctly attributed to you, it is still associated with you or your company.  Include a small non-obtrusive logo on the bottom of the graphic.  Professional photographers, infographs, etc. usually include a logo, and perhaps a link.  Just be sure that including it doesn't take away from the graphic.

Google is definitely your friend in this regard.  If you can find something easily on Google, a link from them will generally carry more weight.  Directories are mostly out of fashion at this point, as is some forms of guest blogging.  It's fair to assume a site relying on a directory for guest posts on their blog is doing a lot of things Google isn't fond of anymore, and a link from them would not be valuable.

No -- thankfully it's not that bad.  Thanks for the answer!

Another thing to keep in mind is that if someone does leave, and continues to build their credibility (through the ever-elusive potential Author-Rank) your site could benefit from having had them as a contributor in the past, regardless of the fact that they are no longer with you.

I would be wary of misappropriating authorship, as that seems like a practice Google would go after as authorship becomes more developed.

Thanks, that's very helpful.  Signals on the video are mostly positive, I was just a bit worried about the repetitive word, but I guess I really should have been focusing on the user experience, which is just fine.