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Hello Anton,

The website looks great! It's good that you're ranking good for those keywords.
This appears to be your brand name though. I suppose to want to rank for terms without your brand query in it.

I can see you have blog posts. I can't find a page with all of your blog posts though. I can only see the last four blog posts at the bottom of the page. Perhaps you could consider adding a link to a blog hub page.

Staying on top would be achieved by creating awesome content for your blog, having a good social presence and getting a lot of links and social signals. Since you have a nice portfolio and good blog posts these links will appear naturally over time. You can however speed up the process by reaching out to people who could link to you. Think about bloggers and journalists in you area who write articles on web design bureaus or local businesses.

Press releases are rather outdated if i'm not mistaking. I am not sure what you mean about the guest blog posts.
Do you mean summerizing several blog posts into one post and posting that on someone else's blog?
I would not recommend this since the content would no longer be unique. Check out this amazing article on guest blogging right here from Moz.

Tips for staying on top - You seem to have good testimonials. Do you have a Google local page? The testimonials could also be inserted here by your clients. You could still place their reviews on your site manually after this.

• When you finish a website for a client encourage them to spread out the word about the new website through the media and make sure the resulting articles have a link or brand mention to you.
• Keep blogging about relevant topics which add value to your users.
• Consider creating content which could easily go viral such as infographics and awesome videos. This could complement your blog posts in a good way.
• Make it easy for users to find you on social media channels. At this moment the buttons in your footer don't actually link to your social media profiles. They seem to just refresh the page.
• Make sure your website doesn't contain crawl-issues by using Google Webmaster Tools
• Validate your HTML. At the moment not all your pages are valid -> W3C validator test

Hope i was of assistance, if you have anymore questions please let me know.

Hello Adam,

Blogging in order to help home owners be better informed on how they should care for their homes is a great idea which you could benefit a lot from.

Michael already stated that sponsorships are paid and that the sponsered links should be no-followed to avoid penalties. In the question title you mentioned 'passing PageRank to sponsors'. No-follow links pass (almost) no PageRank. So passing PageRank to them is not going to work.

You mention that you would like to invite your sponsors to guest post on your blog to improve their SEO.
Letting them guest post is a tremendous idea but guest posting for SEO reasons only is not a good approach.

There is an excellent post here on Moz that goes deeper into the subject of guest posting.

Conclusion - Blogging is a good idea

• Selling links which pass PageRank is against Google's guidelines
• No-follow links pass (almost) no PageRank
• Guest blogging is awesome if it adds to the quality of the blog

Hope i was of help and if you have any questions, please let me know.

Oke, i see your point.

Perhaps you would find your answer in this article-> http://www.e-nor.com/blog/google-analytics/time-on-site-2-0-tracking-conversion-duration-in-google-analytics

I would also recommend reading the following article -> http://blog.custora.com/2012/10/dont-look-at-average-time-to-conversion/

They have some valid points in there.
I hope my answers have been of assistance

I'm not entirely sure if the time is the most relevant factor to take into account here.
People browse the web in different ways and some people are very fast and some very slow.

My focus would lie more on the amount of actions someone has to take from the entry point of the site till the conversion and try to improve from there.

I do not know if there is a way to track the average time to conversion to be honest.

Ben Morei stated the difference between HTML4 and HTML5 in using heading tags already. His answer is therefor completely correct.

What i would like to add to his answer is that you should look at H1, H2, H3, H4, H5 and H6 tags as if the webpage is a book. In a book the chapter-title is a H1 tag. All the subchapters have an H2 tag. If these subchapters have another sub-area then this would be marked up with an H3 tag and so on.

Having a clear hierarchy in your heading tags will make it more user friendly. Search engines might also understand better which parts of the content are connected to each other and which are separate because of this.

Hope i answered your question and if anything is still unclear feel free to ask more details.
We have three answers to your question here now and the question is still on marked as 'unanswered'.

If your question is answered could you please mark the answer which was most helpful as the correct answer so this question is no longer on the bounty page for no reason?

Schema.org is a quite extensive vocabulary for implementing structured date. The data highlighter tool only offers limited options for implementing structured data information about your content to the search engines.

So, yes i would recommend schema.org because it is more specific.

If you think my original response was helpful could you mark it as the correct answer to close this question?

Mark, i tried your website and the redirect is working fine. If any of the answers below was helpful to you you should mark it as the right answer to close this question.

Hello Denis,

To your first question: Schema.org is indeed much more specific than Google's data highlighter tool.
To your second questions: If the client has a footer with their contact details and address location than this would be a good place to use the schema markup and then it would be included on every page.

You're talking about 'manually marking up every page'. If the contact information is in the footer this would only have to be marked up once? Don't really understand that part of the question.

**Conclusion: **It's not necessary to mark up local business information on every page, but if the client has the local business information on every page because it's useful for their users than this is a perfect opportunity to mark it up with schema information.

Hope i was of assistance and if you have any other questions please let me know

Footer links don't provide much SEO benefit anymore. It can even hurt your SEO if you overdo it.
If the links are not useful for the user than i would suggest dropping them altogether.

I do like the suggesting  provided by Eric Rubin though. A Javascript based toggle for the footer links would keep the UI pretty and clean while it still gives your users the ability to open the menu and visit any links there.

It all depends on the links though. If they are only there because of SEO reasons and not for helping users find good content then i would recommend just dropping them altogether.

I would recommend going for option 2 -> domain.com/category/images

The keyword you mentioned is "Category images". Both of these words are now in the URL structure. The difference SEO wise is very very very small though.
The structure of option 2 is much simpler and more straightforward. It looks less spammy and is easier to type in. Therefor it's better for the user and for you to use option 2.

If you have any other questions feel free to ask me

I have found the error.

At the bottom of the page at the left side of the screen you have a green link.
This link is pointing to http://www.comptavenir.fr/www.comptavenir.fr

You should change this link from:

www.comptavenir.fr

To the following:

www.comptavenir.fr

Hope i helped. If i did please mark this as the correct answer

Do you have Google Analytics installed?

If Google sees these 404 errors too you could look from which pages it finds these errors.
If you can find a page which links to http://domain.com/domain.com or something let me know and i'll inspect the page to see if i can find a problem there

If your problem is that you're not ranking for a certain keyword or set of keywords then using these keywords in your title tags, description tags and content would make you rank for them. (Don't overstuff it though.)

If you have a different problem then respond to this question giving us more information.
It's rather difficult to answer a question without any information.

If google webmaster tools doesn't return an error on when you test the sitemap then it should be indexing it fine.

Check your .htaccess file to see if something is going wrong there.
Another possibility could be that you did something wrong in the robots.txt file.

It could also be a server issue but since we users can see the page just fine i'm thinking it's either the .htaccess or robots.txt file.

Let me know if you fix it and if not i'll try to help some more.

I agree with Francisco that you should check whether it's a nofollow link or not.
If it is then you should be fine.

If not you might want to consider disavowing those links with Google's Link Disavowel tool.

I'm not sure i understand your question.
But if the owners of the websites did not implement the rel=publisher tag on every page then it wouldn't show on every page.

If you take this website: moz.com for example.
They have the publisher tag for the home page and product page but not for this question.

You should implement it on your major pages.

Hope that helped you.

302 means a temporary redirect. If you want to permanently redirect the old URL's to the new URL's.
Why would you want to redirect to the search page? That doesn't seem to be the most relevant page for the redirect?

About the ripped articles. If they have a rel=canonical link in the header it shouldn't be a problem.
If they don't have it you can report it to Google.

Half the links is a pretty big number. It's not harmful to your site if you have a couple of bad links coming in. It's part of a natural link profile. Perhaps you should focus on gaining more good links so that your link profile is better in balance. If they are linking to your from websites like porn, drugs, gambling etcetera i would disavow them with Google Webmaster Tools.

For now i think your should focus on getting more quality links since your link count is apparently not very big. (you said 52 links were half of your total link count).

Google+ places listings are the same as Google+ business listings as far as i know. But the 7-packs are businesses listed in Google Places/Google+ local sorted by relevance(in Google's eyes).

As long as there are no links to your website this should not be a problem for you. If there are links pointing to your site in these kinds of context then you should disavow the links through Google Webmaster Tools.

Thank you for the reply on the thread. I will definitely check you guys out sometime in the near future

It's really good that you added the schema.org markup on the product pages. Your users will really benefit from that.

302's are for temporary redirects.
I would not recommend using them for your situation.

The colors are not really helping your site look professional and trustworthy.

Try to make the important parts of your website stand out more and make sure to direct your visitors to the important elements of the pages. I get more drawn to the left part of the website where you have the logo/slideshow then that i get drawn to clicking on your products. This is a definite conversion killer.

Look at a couple of good and authoritative looking webshops. Your products should stand out and the structure of your products should be clean.

The left area with the medals and brands should go to the right and your navigation should be on the left. The navigation should also look better. The grey doesn't really suit well with the rest of your website.

The product page has a table which doesn't make sense to me. But that could be because i am not a native english speaker and i know nothing about stackable storage bins.

Hope you think my advice was helpful. Let me know if you need more advice or help.

Wouldn't recommend using exactly the same text. Always try to avoid duplicate texts anywhere on the web. I know it's a lot of work to write a blog post, an excerpt and a meta description text but it's worth the effort as long as the content you write is of good quality.

This shouldn't hurt your SEO in any way.

I do like Andie's suggestion about SlideShare. You can even embed the slideshare on your own site so i don't see any reason why this wouldn't work.

I agree with Takeshi. As long as you write for authoritative sites then you can only increase your own authority. If and when Google decides to launch Author/Agent Rank then you would have written a lot of good content on a lot of different authoritative websites. This is definitely a good thing.

Don't worry about the long contributor list. Would you think any less of a book writer who has written dozens of books?

Hey Segafredo,

Don't you think these URL's are a little bit long?

There must be a better way to organise your URL structure.
www.domain.com/shop/coffee/beans/brand for example.

You could leave out the second 'coffe-beans' and the 500gr could be an attribute of that product. This way it won't be in the URL. It would make your URL's easier to remember. Makes it look less 'spammy' and just look a lot cleaner.

You would still rank for 'coffee', 'beans' and 'coffee beans'.
Your name is Segafredo so if you are really from the major company Segafredo then the short URL's would be a lot better. A big brand like that would get visitors and links by itself and messy URL's would do your reputation no good.

Hope i was of assistence. If you have any other questions let me know

I think the best option would be to move all the content to a better URL structure and make sure to set up 301 redirects from the old URL's to the new URL's.

Writing unique and deep content about the subject.

For example, If you are targeting the long tail keyword: 'cool buildings found in new york city' and 'the best subway stations in the world.' you should write really good content about the two subjects. Make sure to try to grab multiple long-tail keywords around a certain topic and make sure the content is valuable to your visitors. Not just content created purely for ranking on certain keywords.

Thank you for the answer and video Christine!

Hello fellow mozzers,

I've seen a lot of discussion and confusion about whether you should use subfolders or subdomains when you have a website, a blog and a webshop.
Of course with subfolders the PageRank will be more effective since it's all in one domain.

On the other hand subdomains will be a better user experience since you can focus on just the webshop or just the blog.

Was wondering how you guys/girls think what would be the best way to handle this.

There should be a blue icon on the right top of your browser like in the image i included. This is the same blue icon as the favicon for Moz.com. (The blue squery with white M.
Click on here and you should see a window where you can click on a link which should say: 'Show Mozbar'.

Hope my answer was helpful.

MuSyZFa

I agree with Dennis about the changes on Pinterest. They are truely great for webshops.

I do have a little warning though. Ebay and Amazon are really big and authoritive websites which will rank above your own website for those products. There could be duplicate content issues for this and from what i've heard you would get punished for your own descriptions because Amazon and Ebay are so authoritive that you would get the penalty yourself.

So be careful about selling on Amazon and Ebay.

Hope my answer was helpful.

Tough batch of competitors which you're naming right there.

I've taken a look at your website and i've noticed a couple of things.

1. The content is good so keep that one up.

2. When i first saw your website and landed on the home page i was a little bit confused because everything was so full of articles yet they didn't seem to be categorized by subject. In my opinion you should categorize the home page by categories and not just by what's new.

3. Every single article which i saw had 0 tweets, 0 likes and 0 +1's. Are you participating on social media platforms?

Let me know what you think about it and whether you are active on Social Media

As long as the affiliate links are 'nofollow' there won't be any problems for you.

Optimizing the page with geographic long tail keywords is still best practice.
Google does display local search results based on IP adress when they have access to the location data of the given person.

I would still recommend using the location based keywords as long as you don't keyword stuff your texts.

Hope i answered your question

I don't see anything wrong with the site. You have good titles and meta descriptions as far as i can see.
You have the Open Graph meta tags and i don't see any problems.

You said your impressions are going down. Maybe you should broaden your audience?
Google+ Communities is a good place if you're not active in one or several communities. I'm pretty sure there are some good communities on 3D subjects.

I didn't find a link to your Pinterest account on the site. Pinterest might seed your needs because i see a lot of cool images and videos in your articles. You might find a better audience there.

Hope i gave some valuable advise which you can work with.

Didn't get anything, weird earlier today someone tried sending me a PM too and that one also didn't come through.

I would like try and identify the problem. Send me the link and i'll see if i can do anything for you:)

Something must have gone wrong because my inbox is empty.
Perhaps you can resend it?

Root domains i suppose. Where exactly do you see RDs?

Demetrios, on the newspage i see the link: demotrios soumaidis on google+. As you said this link works fine.
When i go to an article on the website i see the following: Posted on June 5, 2013 by Demetrios Sourmaidis • 0 Comments

Your name here doesn't have rel=author. It does have class=author though.
If you add the rel=author tag here all should be fine.

Hope i answered your question

I'm too busy to actually work for you at the moment but if you have any problems or questions about a specific site i would love to scan it and give you some advise on factors which could improve your ranking.

Let me know the website in question if you are interested.

You should edit your .htaccess file as is described here:
http://stackoverflow.com/questions/6738896/excluding-testing-subdomain-from-being-crawled-by-search-engines-w-svn-reposit

I hope i answered your question

I know that it sounds weird to no-index the author page. In some ways i agree with that.
But it's very normal to no-index archive pages because that is obvious duplicate content.

An author page is nothing more than an archive page filtered to just one author.

I hope this makes you see my solution in a different way. I still think that no-indexing is the best way you thing you can do.

What i gather from your question is that if you say you are the author of a piece of content. Your CMS will create to pages. One for the category where your blog post resides and one on the author page.

If this is what you mean then you should make sure the search engines don't index your author page. You can do that by placing the following piece of code in the HTML head section of your website: <meta name="robots" content="index, follow"  =""></meta name="robots">

In order to be associated as the author to the search engines you should use the rel=author in your hyperlink.
For example: rel="author">My domain

Did this answer your question?

Thank you Mike, Thomas and EGOL for your advice. You have confirmed my fears that there is no good way to do it since it is indeed kind of a link farm. I will give him the advice to not link the webshops together as you suggested

Thanks again