Keyword reversal
-
Suppose you want a page in your website to rank for a two word phrase like "red wagon". So you create a page mywebsite.com/redwagon.html and optimize it for "red wagon". Suppose the domain name redwagon.com is taken, but the domain name wagonred.com is available. Is it possible to take advantage of the available domain name wagonred.com to improve the rank of mywebsite.com/redwagon.html?
-
No, would be the short answer.
Every domain builds its own value in the SERP's. So registering that domain will involve lots of work to get it ranking.
If you do want to go for a exact match domain, I'd go for red-wagon.com in stead of wagonred.com. That way link building becomes more easy and red wagon and wagon red are two different things.
Using the new domain to help you rank on your main site will be a losing battle in the end. You can't pass a lot of link juice to your main site from your new domain. It's only 1 IP, 1 link (or only a few will count towards your rankings). So if you really want to rank for that keyword, build a niche site on the new domain.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Sale page ranking for "[blank] for sale" keywords
My company's Ecommerce site has a sale category that is currently out performing some of our normal categories in the SERPs for "[blank] for sale" keywords. For example the sale category landing page is ranking for the keyword "vegetable seeds for sale" rather than the vegetable seed category. Has anyone ever dealt with a similar situation to this? or does anyone have general advice for optimizing (or weakening) sale pages?
On-Page Optimization | | Scoleman1 -
Does the position of your main keyword phrase matter within the page?
The addition of a new grid type navigation within the body of our page could mean that the keyword phrase the page is optimized for could be pushed below the fold. Is this a bad thing?
On-Page Optimization | | Catherine_Selectaglaze1 -
Front page, keyword strategi?
Hi, Should the front page target a mixture of the most important keywords for the whole site (on page optimization)
On-Page Optimization | | Agguk
Or should we choose 1 or a few that are extra important/natural and optimize for this?
Each important keyword already has it´s own dedicated page (single keyword optimized)
...so either way the front page would "compete" against another internal page on a specific keyword, but maybe that´s the wrong way of looking at this?
Almost all external backlinks are pointing to the front page so I guess that´s the real strength of the front page but it does not provide in depth good value for a specific keyword. Thanks!/Anders0 -
Should I optimize my home-page or a sub-page for my most important keyword
Quick question: When choosing the most important keyword set that I would like to rank for, would I be better off optimizing my homepage, or a sub page for this keyword. My thinking goes as follows: The homepage (IE www.mysite.com) naturally has more backlinks and thus a better Google Page Rank. However, there are certain things I could do to a subpage (IE www.mysite.com/green-widgets-los-angeles ) that I wouldn't want to do to the homepage, which might be more "optimal" overall. Option C, I suppose, would be to optimize both the homepage, and a single sub-page, which is seeming like a pretty good solution, but I have been told that having multiple pages optimized for the same keywords might "confuse" search engines. Would love any insight on this!
On-Page Optimization | | Jacob_A2 -
Keyword Self- Cannibalization
I have a question about Keyword Self Cannibalization. I have a web page which is targeting the main keyword as "sarees". But this same page has internal linking from the keywords Benarasi Silk Sarees, Silk Saree, Traditional Sarees, cotton sarees,etc to their respectve pages. We are optimizing those pages separately for their respective keywords as well. When I run on-page report card for these web page from seomoz tool, I got an error says "Avoid Keyword Self-Cannibalization". Is this due to the internal linking from these keywords? Can anybody recommend a solution for this problem?
On-Page Optimization | | semvibe1 -
Do keywords ride solo or do they have sidecars?
"No man is an island", so say brother John Donne. But, my fellow SEO-ers, is the same true of keywords? That is... deep breath... If I am ranking as number one for a short-tail keyword, like for example: "fruit salad", does that have any sway on the rankings for other longer tail keywords, like for example, "tropical fruit salad london" or "cheap fruit salad", or is every keyword that we would track in our campaigns completely independent with rankings dependant on work done on that sole keyword? Thanks for your advice in advance.
On-Page Optimization | | RobertHill0 -
Keyword Optimization
I optimized this site filmeonlinenoi.com witch is in romanian for this keyphrase "filme online gratis" , i stuck on page 2, i cant get to the first page! I was, but i fall again to the second page...
On-Page Optimization | | Alexsmenaru0 -
Importance of Keyword density?
Short, Sweet and easy for you guys!! How important is keyword density??? Cheers
On-Page Optimization | | wazza19850