Relevance or Authority for Links
-
Which one do you weigh more than the other? I prefer high-authority sites over low-authority but relevant sites/pages personally. From my experience, non-relevant'authoritative' websites/pages tend to have a bigger impact than 'relevant' websites/pages.
What do you think? What is your experience?
-
Well said Oracle.
-
If you go to Google and search for a highly competitive keyword the authoritative sites will rank highest.
It is very easy to be relevant - any idiot can do it. Becoming authoritative is very hard.
-
Same here.
-
High Domain authority > Relevancy of site(if it's a low domain site)
I usually find that high domain authority sites even if they are not relevant give you a bigger boost than relevant sites with less Domain authority.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Grr SEO linking.. I am not understanding why I wouldn't have lots more links.. Please help. Thanks
I have done the whole moz open exploer and I am not understanding why my site wouldn’t have more links registering to my website.. I have lots of sites(directorys and 3rd party) with my website domain in them. The only one that is linking to my site is BBB.com and my advertsing with saint paul press. www.somerersetautodealer.com But if I have links with all kinds of automotive directories why wouldn’t they register? I am sure this a simply answer or that I am not understanding something. Thanks for your help! Scott
Link Building | | Scott12340 -
Internal Link Building and Link Juice Quality
Hi There! I manage the website for a law office that covers many geographical locations. For very specific niche content, we would prefer to create one piece of content and link to the various geographic locations where we would handle that topic instead of posting multiple variations of the same content for each specific geographical area. If we put a button on these pages that has links to each location, will that have the same "link juice" effect to the pages we're linking that linking directly in the text would? (example: the Where can we help you? button on this page : http://www.zdfirm.com/volkswagen-recall/) Thank you!
Link Building | | ZDAdmin0 -
Google Link Disavow and sites with extremely heavy but poor link metrics
Need help/opinions from the SEO's out there. I am working with a site that in the past hired an SEO company out of India. Over the course of their time together, this company submitted the clients url to tens of thousands of link exchanges and directories. Around the time of Penguin, the owners told me their inquiries dried up. Literally that same week they had a new website launched (designed by a local competitor) that really butchered the site. They were convinced the reduction in traffic/inquiries was due to the new site but I am convinced otherwise (suspect Penguin). Not only does the site need to be re-structured but their link portfolio needs to be diversified. Now on the plus side, the company caters and sponsors a number of events that earns them organic, relevant links. These are overshadowed by the tons of poor, irrelevant ones though. I read a few posts recently on the Google Link Disavow tool and to proceed slowly due to the unknown nature surrounding it. I have a good idea of what links are problematic and which ones are well served. However, the number of problematic links in my estimation is quite high (thousands). I am very hesitant to dive into Google Disavow and submit such a large number of requests. What are your thoughts? How would you proceed?
Link Building | | mattylac1 -
Outbound links
Hi there, i know inbound links are what hold the main value in terms of link building but if i have an inbound link from a big company such as ITV or BBC and they have put an article on their site linking back to mine, would it be beneficial if i made a comment on my site and then link back to their article or will this not really help? Sorry as you can tell im very new to seo! thanks anthony
Link Building | | anthonybriant0 -
Is it a reciprocal Link ?
Hi, I found a great website and tought its content would be extremely interesting for our clients. I wrote about it on my blog (which has an URL with our website URL in it) , Facebook Page and even in Twitter. Meanwhile, I contacted them and offered to write an article about an interesting subject for them. They accepted and liked it so much that they decided to put 2 links for us on two of their pages. My questions are : Will this be a reciprocal link for Google? Did I make a mistake talking about them on my blog ? Did I «devaluate» the links they gave us?
Link Building | | Caru0 -
How do you check to see if your site (site A) has already been linked to by another site (site B) when you have a large site with lots of links
There are some basics in SEO relating to finding out about who has linked to whom that I could use some help with.
Link Building | | hughman0 -
Links below the snippet
Hello, Does anybody know how can i obtain links under the snippet (see the example in the image attached) ? Thank you in advance! Cosmin zXhsG
Link Building | | cosmin_bicoiu0 -
Link Farming
Are link farms still bad? I still am not sure about this question. I know that some people still do link farms. If they are bad, wouldn't a directory be considered a link farm? For instance I can get my site on a .EDU, but it will just be a list of links. Is that bad?
Link Building | | blackrino0