Did we get hit by Panda? What do we do?
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Hello,
here's our site:
nlpca(dot)com
We had a big drop in rankings, going from about 19th to about 43rd for our main keyword and having significant drops in other keywords. This happened roughly 6 weeks ago
We thought it was being caused by either:
- Placing keywords in titles before we had them in the content.
or
- Trying to rank for Utah keywords - we're the NLP Institute of California and we are in both places now, but the site talks about mainly California.
We changed both these things, and we're still at the low rankings.
Will we move back up?
What do we do?
Will a backlink campaign be effective at this point?
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We found out that we had 2 other domains that were duplicates of our site. Could that be a problem?
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This is very helpful William, I'm still working on this.
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Great Points webfeatseo,
I went to the website and at first blush I did not see what I expected to see such as scraped content or duplicate content. I did not get too deep but one suggestion would be to review all of your page content and use something like plagium checker as well SEOMOZ tools such as the On-Page Report Card tool also maybe run the SEO Web Crawler to find any possible issues.
I did run a quick scan with Copyscape and it did find your content on other sites but not too bad but it maybe work getting the pro version to check deeper
http://www.copyscape.com/?q=http%3A%2F%2Fwww.nlpca.com%2F
Also I ran a test with Xenu site scan and it found a lot of broken links with 403, 301, 302, 404 Errors.
It also looks like you have a lot of outbound links from this domain.
Other items found:
Broken page-local links (also named 'anchors', 'fragment identifiers'): http://www.nlpca.com/DCweb/Interesting_NLP_Sites.html#null anchor occurs multiple timeshttp://www.nlpca.com/DCweb/Interesting_NLP_Sites.html#US not found
Again this is just a quick review I hope this helps....
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Don't think you were hit by panda. That is more so for scraping and content issues. Are you doing any of that? And keyword placement in titles will not have a big impact like that on its own.
Your main page title tag has 4 keywords in there which could be causing some confusion on what the page is about. Try to target only 1 or 2 per page and target other words on other pages. On just a quick look your site does not really seem well optimized with on page factors.
Try using the seomoz on page grader tool to increase your page relevancy.
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