Still Use Nofollow Home?
-
I was wondering how many of you are still nofollowing the Home button or anything else for that matter?
I thought NoFollow was getting a little outdated, but I still see it lots of places.
Thoughts?
-
seomoz may script that nofollow because people always post url's with Q's ? True?
-
Right, but have you noticed seomoz has nofollow all over the place?
-
You shouldn't use nofollow for any links on your site to pages on your site, unless you really don't want that link followed. Even in that case, you should meta noindex that page, or disallow it in your robots.txt rather than nofollow the link.
You used to be able to do some pagerank sculpting with nofollow, but they changed it a few years ago so that nofollow burns pagerank, rather than sculpt it. For example, suppose you have page A has 6 link juice "votes" to pass, and links to 3 pages:
- page B
- page C
- page D
If you follow all the links, each page gets 2 votes. If you nofollowed the link to page D, then page D will get no votes, but page B and C still get only 2 votes each. So there's no reason to burn those votes to page D, right?
Back in the day in this example, page B and C would each get one of the extra votes that D didn't get (so, 3 votes each), but I guess Google didn't like people over-sculpting their sites to try to push just a few of their pages to #1, and ignoring the rest.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Nofollow versus data-href
We have a couple of Tier-1 websites that contain a lot of affiliate links. These outgoing affiliate links currently have the rel="nofollow" element. Yet, I am seeing a lot of other websites and competitors, use data-href="" instead of nofollow. Is the latter better for SEO purposes or are they just using data-href for better tracking?
Technical SEO | | LoyensT0 -
Is this a correct use of 302 redirects?
Hi all, here is the situation. A website I'm working on has a small percentage of almost empty pages. Those pages are filled "dynamically" and could have new content in the future, so, instead of 404ing them, we automatically noindex them when they're empty and remove the noindex once they have content again. The problem is that, due to technical issues we can't solve at the moment, some internal links (and URLs listed in sitemaps) to almost empty pages remain live also when pages are noindexed. In order not to waste Google crawler's time, sending it to noindexed pages through those links, someone suggested us to redirect those pages to our homepage with a 302 (not a 301 since they could become indexable again, so it can't be a permanent redirect). We did that, but after some weeks Search Console reported an increase in soft 404s: we checked it and it is 100% related to the 302 implementation. The questions are: is this a correct use of 302 redirects? Is there a better solution we haven't thought about? Maybe is it better to remove 302s and go back to the past situation, since linking to noindexed pages isn't such a big problem? Thank you so much!
Technical SEO | | GabrieleToninelli0 -
Can you force Google to use meta description?
Is it possible to force Google to use only the Meta description put in place for a page and not gather additional text from the page?
Technical SEO | | A_Q0 -
Should I use the Google disavow tool?
Hi I'm a bit new to SEO and am looking for some guidance. Although there is no indication in Webmaster tools that my site is being penalised for bad links, I have noticed that I have over 200 spam links for "Pay Day Loans" pointing to my site. (This was due to a hack on my site several years ago). So my question is two fold. Firstly, is it normal to have spammy links pointing to your site and secondly, should I bother to do anything about it? I did some research into the Disavow tool in Webmaster tools wonder I should use it to block all these links. Thanks
Technical SEO | | hotchilidamo0 -
Is "commented out" text still read by the SEs?
A site I reviewed was showing up in Google rankings for key phrases specific to a city, however the page that was showing up had the 'city' key phrases commented out. Does Google still read and utilized commented out text? Or is it more likely that the page in question got indexed before the key phrases were commented out and it's just still appearing for the related search queries?
Technical SEO | | MLTGroup1 -
Use of Location Folders
I'd like to understand the pro's and con's of using a location subfolder as an SEO strategy (example: http://sqmedia.us/Dallas/content-marketing.html), where the /Dallas folder is holding all of my keyword rich page titles. The strategy is to get local-SEO benefits from the use of the folder titled /Dallas (a folder which is unnecessary in the over all structure of this site), but how much is this strategy taking away from the page-title keyword effectiveness?
Technical SEO | | sqmedia0 -
Duplicate Version of Home Page Causing Problems?
Hello, I have a .php based site and i'm curious if how we split traffic is negatively affecting our rankings. Currently, if you visit Lipozene.com you are split 50/50 between two pages, indexa.php and indexb.php. These have identical content right now, and i'm curious if this has negatively affected our rankings. We've dropped off the SERPs for our brand term "lipozene" even though we are the official site and own www.lipozene.com . Any thoughts are greatly appreciated.
Technical SEO | | lipoweb0