No Follow and reciprocal links
-
I just wondered by adding no follow to a reciprocal link (one link only not the link on both sites) does it become a one way link? I have some reciprocal link partners who are more interested in traffic from my site than link juice which is irrelevent to them. Am I better adding no follow to those links at my end?
-
If you have a link on your page, and it's not to a shady website, best practice is to leave it normal. As Mr. Hussaini said, "Adding Nofollow couple of years ago could have saved your SEO juice and passed on to other dofollow pages, but as of now, that nofollow goes into a blackhole".
-
I would give them a normal link. The better they rank the more traffic you get, the more power they have the more they send back to you.
As long as these links are useful to visitors and in places that they will see with the content I don't think that the fact that they are recip is important.
Great websites link to other great websites every day.
-
So as the link juice is only flowing one way does that mean I will benefit from adding no follow to such a link?
-
Adding Nofollow couple of years ago could have saved your SEO juice and passed on to other dofollow pages, but as of now, that nofollow goes into a blackhole so it hardly matters much.
However, if the site your linking to a shady site or a site that is in a shady neighbourhood, you definitely want to use nofollow for that - otherwise you could be part of that shady neighbourhood yourself. In my opinion, a lot of these sites that exchange links leave lot of messy traces behind and do not have a clean profile. If I were you, I would most likely put a nofollow or even more likely, I'd putting my efforts in different strategies like guest blogging.
-
Hi Samuel,
I don't think so - because if if u put the link no follow the search engine can still see(find) the link on your page - so they know that it is a reciprocal link - even if they don't follow the link to the other page.Harry
-
Search engines still follow "nofollow" links they just dont count them, however a reciprocal link is not necessarily harmfull if there is good relevancy between the sites.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can a company group have reciprocal links on their company websites without being penalised by Google?
A client which is part of a group of businesses all within one industry but have different purposes has come to us aith a "brilliant idea" that they all have a blog on their website that links to every business within their group. We are pretty sure that this will be seen as "black hat" by Google, but just wanted to see what you all thought? Thanks!
Link Building | | RedAntSolutions0 -
Disavow links from legit sites but have spammy link profiles?
I'm currently doing a backlink audit for our site with a LOT of backlinks. Some of the linking sites are legitimate business websites in our industry who have linked to us for a totally legitimate reason (we have good content!). However, these businesses themselves have a spammy backlink profile—that is, the only sites linking to that site are obvious link farm sites. Here is an illustration: spammyseolinks.com; payforseo.xyz; blackhat.ru ==all link to==> legitbusiness.com ==links to==> mysite.com Should I disavow this backlink? I guess it's not really giving me much SEO worth since it surely been branded a spammy junk domain, but then again, it's a real website that we've earned a link from because we're doing stuff the right way. Is it hurting or helping me?
Link Building | | THandorf0 -
Subdomain links vs root domain links? Are the less valuable?
I am determining the value of links we get. Is a link on a subdomain less valuable vs one on the root domain? How less valuable would you consider a subdomain link? For example blog.site.com vs site.com/blog What other metrics would you take into consideration for the value of a subdomain link?
Link Building | | calf0 -
Internal Links - How to Increase them, Categories not being considered as Internal Links
Hi All: As per my understanding, Internal Equity Passing Links is a metric defining PA. Now my website has around 65 internal links while few of my competitors have more than 180 links. I am unable to understand how to increase the internal links passing equity on my website, because I can see, more number of links on my website than my competitors but opensiteexplorer does not show that. I am really confused. Please help out if anyone knows something about this issue. Thanks in advance.
Link Building | | sidjain4you0 -
The No of Sites linking to www.apollopowersystems.com is 50 as per Alexa, but Moz shows that the no of sites linking is 23\. The no has increased in Alexa but in Moz the no is 23 since 3 months. Why is this Difference?
Hi There, As I am new to SEO, so the problem that I am listing below may seem very naive. Please help me out. Please explain me the difference between the no of backlinks of the website, www.apollopowersystems.com as per the websites below. The nos are completely different as per the websites below: As per www.moz.com the no is 23 As per www.ahrefs.com the no currently is 586 As per www.alexa.com the no is 50 Please tell me why these nos are different. Looking forward to hear from you at the earliest. Thanks in advance.
Link Building | | KDKini0 -
Link Targets
What do you think of getting links from... high quality sites, with many non spammy high trusted links to them....but their traffic has been majorly hit by panda. I suspect perhaps for having too many thin pages. Is persuing links on these sites a good idea or not? I'd welcome opinions.
Link Building | | PeterM220 -
LINK BUILDING - Does it really matter if the link is not relevant?
Hi guys, I have just done a lot of link buillding and I thought I am just going to link build and I am not going to go after RELVANT links. I have property/real esate website and I have been any kind of link builidng and I have noteced some good increases in rankings.. So my questions is; Does it really matter if the link is relvant to property or real estate if I have got ranking increases? Or will it later harm my site?? Thanks Gareth
Link Building | | GAZ091 -
Where to link?
Hi I need to gert this page up in the rankings http://www.kerryblu.co.uk/wedding-headbands-70-c.asp but am getting no where fast. When applying for links should I direct them to this page or to the homepage, and let them filter through. Thanks
Link Building | | Yorkie0