Using an SEO Agency to build one-way links for you via link exchange
-
There are a number of SEO agencies which offer link building as part of their SEO offerings.
I believe they build one-way links to the client site, by offering another link in exchange to the liking site.
So, if the client site is "C", and link is being requested from site "A", the site "A" owner is offered a link from site "B" in return.
Is this a good and/or recommended practice?
-
I was just contacted by such an agency that offers free link building. They just want me to link from my nice, original, human-built site about RC boats to a site about a casino, and in return I'd get a link from an auto-generated site with little content that's about military robots that also links out to a casino.
I would rather have no link at all than that link.
-
This is often called 3 way linking...engines are getting better at picking up this sort of this all the time...I wouldn't do it for a site you have long term plans for. It might work, but chances are it won't stand the test of times.
-
The method you are describing is not one-way, it is three way link exchange.
A -> B -> C
As fair as I know one way link exchanges are A -> B. Correct me please if I am wrong.
Istvan
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
We are moving to HTTPS and wanted to know if our link building efforts were in vain or will the link juice pass to HTTPS?
We are switching to HTTPS and want to make sure the links we've gotten in the past will still transfer since they are pointing to HTTP? I'd hate to go back through and ask people to please add an s to the link.
Link Building | | bryant25560 -
A Safe Place for Link Building
Are there any trustworthy link exchange forums? I have over 20 PR 4-8 links
Link Building | | 01023450 -
Link Building
I'm having difficulty creating a solid link base. I would prefer to only have links that are on relevant sites that are likely to drive traffic rather then just adding my company page to site directories. I've checked out the whiteboard Friday edition of link building and have also used the new Moz analytics that helps recommend sites to link to, but all the recommendations were directories. So, could anyone hold my hand and guide me through the world of Link building? Your help, as always, is much appreciated. Thanks everyone Dave
Link Building | | david.smith.segarra0 -
Local service site link building
I have a local service site http://winecountrycarpet.com/ and I have been link building as much as possible for my landing pages (which aren't local to my city, but are within 20 miles). I would like to keep my link building as above board and white hat as possible (so i do a lot of forum sigs and links in do follow forum in my industry) I do not seem to be seeing any results though. My pages are on the first page for their targeted keywords, but I think this has more to do with onsite SEO and non competitive keywords. I am wondering if anyone can recommend any strategies that I might find more effective. I have thought about leaving blog comments on do follow blog's but it just seems so spammy its hard to imagine it working. I am open to any ideas.
Link Building | | ayetti0 -
Outsourced link building?
My company is looking at outsourcing part of our SEO - some supplementary link building to boost some deep links. What does the SEOmoz community think of outsourcing link building? Every company that I've researched seems to employ very low quality techniques, which ends up with a bunch of spammy/sidebar/links page/comment links. Are there companies that specialise in high quality link building? We would definitely be looking for people that would do things like write engaging guest posts, etc, rather than spamming our brand across the internet. Are there any lessons that you've learned that you can share with me?
Link Building | | AlecPR0 -
Best way to create deep links - Building links to inner pages
I am looking for a cost effective way to rank 30 inner pages, which are all low competition, long tail keywords. What type of links are the best for this type of project, social bookmarks, article marketing, high pr links, etc.... Also who would be good to hire for this type of project?
Link Building | | newcitymoving0 -
Where do I find the best link building company?
Hi there, I'm trying to find an ethical, honest, link building company. We don't want links on shady forums, or comment spam, or any of that black hat nastyness!. I want links, on proper sites, and I'm prepared to pay for them accordingly. We're also more than happy to write/have written/ quality content that can be linked to. (We already pump out about 15 x 400+ word, optimised blogs weeks) We spend hours on the various social media sites also. So I think the only thing we're really missing now, is decent backlinks and possibly some more long tail keywords... Over to you guys. Paul.
Link Building | | warcom0 -
Looking at Page Authority of a link to our website... what Page Authority number should we use in deciding the link is junk?
What are the Page Authority ranges? 1. Excellent link 2. Moderate 3. Total junk link Of course you look at the anchor text you can use, how many links are on the site, how often it is cached. Thoughts?
Link Building | | RezStream80