Do Google use HTTPS as a trust indicator?
-
Scenario:
Two sites, exactly the same with a form to capture customer details on the home page (e.g. name, address).
Would Google rank a site that uses HTTPS over a site that uses HTTP?
From what I've heard, they would trust the HTTPS site more than HTTP and therefore rank it higher.
Forum opinions?
-
I agree about trusting Cutts, however I believe this one to be true
-
Vizergy - thanks for that. I have problems trusting anything that Mr. Cutts says, but it makes sense.
-
Hello Shelly, I have never seen anything that lead me to believe that secure pages receive more inherent trust just because they are secure. A couple of years ago Matt Cutts was asked a similar question (SEL or SEJ... my memory is failing me on where I read it) and his answer alluded to the fact that they are treated the same, just pick one and stick with it. Besides that, I can’t remember the last time I noticed a secure page ranking high in the SERPs at all, if ever… admittedly, I am sure there are far less secure pages… Anyway, I do not believe a secure page receives more initial trust just because it is secure.
My two cents,
Vizergy
-
What I read about there is no difference for google.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Javascript content not being indexed by Google
I thought Google has gotten better at picking up unique content from javascript. I'm not seeing it with our site. We rate beauty and skincare products using our algorithms. Here is an example of a product -- https://www.skinsafeproducts.com/tide-free-gentle-he-liquid-laundry-detergent-100-fl-oz When you look at the cache page (text) from google none of the core ratings (badges like fragrance free, top free and so forth) are being picked up for ranking. Any idea what we could do to have the rating incorporated in the indexation.
Intermediate & Advanced SEO | | akih0 -
What is the Redirect Rule for corresponding https urls to new domain with the same https urls?
2 sites have the same urls but the owner wants just the 1 site. So I will be doing a 301 redirect with .htaccess from https://www.example.co.uk/sportsbook/SOCCER/today/ redirecting to https://www.example.com//sportsbook/SOCCER/today/ There are a lot of urls that are the same, so I was wondering what the rule is to put in the file please that will change them all to the corresponding urls? Would this be correct?... RewriteEngine on
Intermediate & Advanced SEO | | WSIDW
RewriteCond %{HTTPS_HOST} ^example.co.uk [NC,OR]
RewriteCond %{HTTPS_HOST} ^www.example.co.uk [NC]
RewriteRule ^(.*)$ https://example.com$1 [L,R=301,NC] Or would a simple rule like this work... redirect 301 / http://www.new domain.com/ If not correct could you please give me the correct rule, thanks! Then of course doing a change of address of address in webmaster tools after. Also... do I still need to do the forwarding from the https://www.example.co.uk/ domain provider after as well? Many thanks for your help in advance.0 -
Missing Google verification
I just went to check my client sites in Google search console and noticed a whole bunch of them no longer 'verified'. They were all previously verified. Why would they suddenly change status to 'not verified'? Does this affect anything (eg. search analytics data flowing through to GA)? Does this mean I have to verify all over again?
Intermediate & Advanced SEO | | muzzmoz0 -
Recovery from a HTTP to HTTPs migration using 302s ?
If a website did an HTTP to HTTPS migration using 302 re-directs, that were corrected to 301s about 4 months later, what is the expected impact? Will the website see a full recovery or has the damage been done? Thanks to anyone who can shed some light on this...
Intermediate & Advanced SEO | | yaelslater0 -
Google Places - Advanced Question
Hi All, Ive found multiple threads about previous issues but I haven't found any tailored to my specific question.I know there are a large amount of factors so I wanted to see if any other individuals had ran into this previously. We are currently in a centralized position in a major city. We are discussing moving the main office about 15 miles away into another city, moving us out of the main city where we have been for the past 3 years. The city where we are currently located has a lot more GEO search volume compared to the new city search terms and variants of. If we move will our local rankings drop when someone searches in the city where we were previously? How long would it take for this ranking to fall? Or would we still rank because we are moving a short distance away and have a large amount of citations there? I know we would need to change over all our online directories, on page etc..Any other suggestions on a smooth transition? I know there are many factors that go into this and any past experience, guidance and/or assistance is greatly appreciated. Cheers!
Intermediate & Advanced SEO | | PRKEL0 -
Google and private networks?
I have one or two competitors (in the UK) in my field who buy expired 1 - 8 year old domains on random subjects (SEO, travel, health you name it) and they are in the printing business and they stick 1 - 2 articles (unrelated to what was on there before) on these and that's it. I think they stick with PA and DA above 30 and most have 10 – 100 links so well used expired domains, hosted in the USA and most have different Ip’s although they now have that many (over 70% of their backlink profile) that some have the same ip. On further investigation none of the blogs have any contact details but it does look like they have been a little smart here and added content to the about us (similar to I use to run xxx but now do xxx) also they have one or two tabs with content on (article length) that is on the same subject they use to do and the titles are all the same content. So basically they are finding expired 1 – 10 year old domains that have only been expired (from what I can see) 6 months max and putting 1 – 2 articles on the home page in relation with print (maybe adding a third on the subject the blog use to cover), add 1 – 3 articles via tabs at the top on subjects the sites use to cover, registering the details via xbybssgcf@whoisprivacyprotect.com and that’s it. They have been ranking via this method for the last couple of years (through all the Google updates) and still do extremely well. Does Google not have any way to combat link networks other than the stupid stuff such as public link networks, it just seems that if you know what you are doing you get away, if your big enough you get away with it but the middle of the ground (mum and pop sites) get F*** over with spam pointing to there site that no spammer would dream of doing anyway?
Intermediate & Advanced SEO | | BobAnderson0 -
Using the right Schema.org - & is there a penalty in using the wrong one?
Hi We have a set of reviewed products (in this case restaurants) that total an average rating of 4.0/5.0 from 800 odd reviews. We know to use schema/restaurant for individual restaurants we promote but what about for a list of cities, say restaurants in boston for example. For the product page containing all of Boston restaurants - should we use schema.org/restaurant (but its not 1 physical restaurant) or schema.org - product + agg review score? What do you do for your product listing pages? If we get it wrong, is there a penalty? Or this just simply up to us?
Intermediate & Advanced SEO | | xoffie1 -
Improve Domain Trust
Hey there, I need to improve the Domain trust of my website. I've seen the blogitems of Rand but I still have questions. If I want to increase the Domain Trust..I "simpely" have to get links from websites with a high Domain Trust. This will eventually improve my Domain trust. But what are the effects if I do this by reciprocal linking. Does this eliminates the trust that comes from the other website.
Intermediate & Advanced SEO | | PlusPort1